Traditional Culture Encyclopedia - Hotel franchise - Three beliefs of hotel people

Three beliefs of hotel people

The key link of hotel culture construction is the accurate positioning of hotel spiritual culture. Because enterprise spirit culture is the core layer of enterprise culture, it dominates and determines the change and development direction of technical culture and material culture.

Enterprise spiritual culture is an invisible force, which can have a lasting impact on the mental outlook of enterprise employees, thus promoting the development of enterprise system culture and technical culture. The author believes that the cultural orientation of the hotel comes from the target market segment of the hotel. Only by knowing what the real needs of the target consumers are can we accurately locate the hotel culture. It often takes a long time to cultivate and shape the spiritual culture of hotel enterprises. We should construct the core values of enterprises from a series of ideological forms such as hotel values, hotel purpose and hotel spirit.

The values of hotel enterprises are the foundation and core of corporate philosophy. It provides a guiding consciousness for the hotel to achieve the same goal, and also provides a directional premise for the daily behavior norms of hotel employees. Therefore, it is the spiritual source of a hotel's lasting centripetal force and cohesion, and the ideological basis of hotel spirit and hotel morality. Successful hotels are often supported by employees' recognition, belief and practice of values.

Hotel enterprise spirit is the product of the hotel's development to a certain stage; It is a comprehensive embodiment of the beliefs, will, style and standards gradually formed by employees through savings, screening and training; It is team spirit that promotes hotel management and is an indispensable spiritual pillar in the process of hotel pursuit of success; It can be summarized into a few sentences, which are expressed in the form of slogans, slogans and corporate songs. For example, Sichuan Jinjiang Hotel is "sincere, fair, accurate and efficient".