Traditional Culture Encyclopedia - Hotel franchise - How to do sales and promotion for newly opened hotels
How to do sales and promotion for newly opened hotels
My answer: 1. Fully understand the situation in your area, including transportation, all hotels, and corporate situations, and use this to analyze the advantages of your hotel. 2. Understand your hotel’s preferential policies. Hotels have been launching different discounts at different times, and there are long-term discounts such as membership cards. You must have a good understanding to best convey the cost-effectiveness of your hotel to customers. 3. The sales department usually has original customer information. If you are a novice, I estimate that the boss of the sales department will not allocate many customers to you, so you have to do a good job and establish a good relationship with the sales department manager so that he can allocate customers to you. you. There is such a secret in the hotel industry, that is, the sales manager has a large amount of customer information at hand, and he will distribute it to each salesperson to follow up. Those who are good with him will naturally be assigned to big companies, and the spending of big companies in hotels in a year will be It will be at least several hundred thousand. 4. As mentioned in 3, some customers have already been assigned, so when you visit a customer, you must first find out whether the company has been followed up by others. If it has already been followed up, don’t go there again. That will make customers angry about your hotel's practices and think that you are robbing customers internally, thereby damaging the image of your hotel. 5. In addition to door-to-door sales, the hotel also sells within the hotel, that is, looking for opportunities to chat with guests who come to make purchases, and try to make them contact you next time they come to make purchases. 6. Hotel sales departments generally have commissions and task quotas. 7. In addition, good personal appearance is also very important. You should dress neatly and wear a certain amount of light makeup. In addition, sales are generally ever-changing. You can look for some sales books to read.
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