Traditional Culture Encyclopedia - Hotel franchise - Moon cake sales summary template
Moon cake sales summary template
Moon cake sales summary template 1
The annual Mid-Autumn Festival is over. Among us, the Mid-Autumn Festival is more affectionate, which highlights the unity and harmony of the Mid-Autumn Festival, enables us to further understand traditional festivals, understand the inheritance of national culture, carry forward the national spirit and stimulate patriotic enthusiasm.
Mid-August Mid-Autumn Festival sales entered a state of tension. During the 30-day sales, we learned about the workflow, types, prices, grams and knowledge of moon cakes. In this year's climate, enterprises have received few orders, but we still give ourselves confidence and complete the task mentally.
We unite with Qi Xin and go all out. We have established a mechanism. Every day, two people go to surrounding enterprises, Science Street and enterprises near Yantan to promote our moon cakes and deliver them to your door. A busy month, with sour, sweet, bitter and spicy. More United and moved, and successfully completed the task.
The sales of bulk moon cakes are better. Several new varieties of bulk moon cakes this year, such as grilled, egg yolk, French and so on, have been affirmed by customers and have been out of stock in the last three days. I hope the company can order more next year as appropriate.
Box monthly 499 single box and group purchase sales are very good, and the price is moderate. 199 and 189 are almost out of stock these days.
All the staff of Weiyuan Road Store have a positive attitude. Although there are only four people in our shop, our cooperation is very tacit. Everyone has done his duty and divided the work reasonably. Everyone is very happy and moved together. I thank my team for working really hard and not giving up halfway.
I hope everyone will make persistent efforts and be energetic in the future to make better sales for the company.
Moon cake sales summary template 2
Spring has gone to winter, and in a blink of an eye, I have been working in the sales department for nearly two years. During this period, hotel leaders and department managers gave me great support and help, which made me quickly understand and get familiar with the business I was responsible for. At the same time, I felt the meticulous care and warmth of the hotel leaders and colleagues for the new sales staff, the heroism of the sales staff "how to see the rainbow without experiencing the storm", and the hardship and firmness of the sales staff as the core department of the hotel. I am even more honored to have the opportunity to become a member of the sales department.
The sale of moon cakes in Mid-Autumn Festival every year is the top priority of the hotel. Leaders give us mobilization work, cheer us up and provide us with good sales policies. This year is my second time to sell moon cakes. With last year's experience, I quickly cleared my mind and looked for customers. Before selling moon cakes, you should keep in touch with customers, do their work and sincerely touch them. Ask relatives and friends to help sell moon cakes.
The weather in September is still very hot, and everyone is busy running to customers and delivering moon cakes. In order to sell more moon cakes, I went back to Lianyuan, Loudi twice to visit my former leaders and friends. I never gave up until I received the order. After hard work, I finally got the order. I returned to the hotel happily and prepared the delivery time happily. As a result, there was a temporary loophole in another project and I had to cancel the delivery. For a time, loss, worry and loss filled the whole mind, and my heart kept repeating what to do. What shall we do? However, seeing that the director and hotel leaders are still busy in the middle of the night, colleagues around us, no matter how many goods there are, are still obsessed with the smiling faces of running orders. I think I have no reason to be negative. Xintianren has always had the spirit of being hardworking, enduring boredom and bullying. I want to rearrange my thinking and find another source of tourists. I'm in a hurry. I think a leader has just been transferred to a township as the mayor. Maybe with his help, I can find new customer resources. But my biggest problem is saving face and hesitating for a while. It was manager Wen who did ideological work in time, urged me and encouraged me. In a panic, I got up the courage to give him a call and introduced him to the hotel's moon cake making process. I didn't expect the other party to be very interested in our homemade moon cakes. I immediately placed an order and promised to help me contact other friends to help sell moon cakes.
I got the order and delivered it. Because it was a temporary order, I didn't report to the secretary in advance to arrange the vehicle. But when I explained the situation to the secretary, the secretary immediately transferred the car to me for delivery when the delivery vehicle was tight. I have a car, but I still need a delivery man. This order must be delivered to the South Station at the time specified by the guests. It's getting closer and closer to the time appointed by the guests. I'm as anxious as a cat on hot bricks, and I don't know what to do. At this time, Manager Xiao transferred Yan Zeliang, who was resting that day, to help me deliver the goods. It finally arrived at the time appointed by the guests, but because it was a shuttle bus, there was no master to carry it. In this case, Yan Zeliang was both a driver and a porter, helping me carry goods box by box on the shuttle bus, and I was so tired that I didn't say a word. Here, I want to say to them sincerely: thank you, you have worked hard.
I am not the only one who can achieve good results today. Many colleagues have worked overtime to ensure the supply of goods and move freight for us. Under the extremely tight supply of moon cakes, the director transferred lovely soldiers from veteran cadres to work with us. In fact, I want to thank many people, not only the leaders and hotel leaders for their encouragement, but also my colleagues for their help.
The Mid-Autumn Festival of 20-2008 has passed, and this achievement can only represent the past. Looking forward to the future, I will work harder, learn sales skills, improve myself, explore new customer resources, lay a good foundation for moon cake sales next year, and come up with a good result to repay hotel leaders and their love for me.
Finally, I wish our hotel a prosperous business and abundant financial resources. I wish all leaders, hotel leaders and colleagues good health and all the best.
Moon cake sales summary template 3
What month is this year? N sales work in everyone? Me? У? ьI and the ministries? T's e-pole cooperation? Answer? m? Storks are y-shaped. But I know. Is it embarrassing? Members of the special line team? j? Fog gun? Organize within the month? & gtq small? m? @? K work is not perfect. More or less at work? Some} have come out? F, even if it is serious, it will lead to many guests' dissatisfaction and complaints, which will bring many negative effects to our company. The frequent complaints from guests this year are summarized as follows:
1. There are too many mooncakes to be delivered by express delivery, and too few people answer the mooncake hotline. As a result, the moon cake line has been busy.
There is no special computer system, and all the information is handwritten. Information is easy to be lost, and it takes a long time for guests to inquire about orders.
3. There is no responsible leader. I can't catch anyone when I need to solve the customer's complaint phone or apply for something.
There is only the word "deliverable" on the moon cake roll, and there is no other explanation. Many guests understand that telephone notification can be delivered on the same day.
Some guests take the "loanable" cake by themselves, which always leads to the mismatch between the number of rolls in the booth and the number of rolls in the special line group. The above five points received the most complaints this year. Therefore, based on these five points, I would like to make some suggestions. First of all, we can set up a special mooncake line team at the mooncake stall next year, named "mooncake after-sales service department", which can solve the above problems of 1, 2 and 3. In addition, the company can also provide a driver for the "after-sales service department" in case of emergency, and we can also count all the "deliverable" moon cakes and put them in the after-sales department. This solves the above five problems. Finally, a "deliverable" note should be drawn up and sent to the guests together with the deliverable moon cake rolls to avoid blind complaints from the guests.
Moon cake sales summary template 4
This year's moon cake sales work has ended. Under the correct leadership of the company's leading group, with the active cooperation of all departments and the unremitting efforts of the whole marketing team, the sales work of 20 1 1 has achieved certain results, but we know that there is still a big gap from the requirements of the leaders. In order to find the gap, sum up the shortcomings, accumulate experience and lay the foundation for next year's work, the business department makes the following summary:
1. About packaging: 1. Although this year's inner packaging has been specially designed, it is one step ahead of last year, but there is still a gap with customer requirements. Consumers report that our inner packaging is not transparent and bright enough, and their comparison objects are Shangkang and Jiajiayou. And cake. Although our single piece is more important than the finished product, it is smaller than the finished product in a sense, because the finished cake is thin and big, while ours is thick and small. Next year, we will change the mold and make a suitable cake to facilitate market competition. This year, customers generally reported that our outer packaging products were monotonous, lacked series and appearance, and lacked gift boxes with retail price of 100 yuan, which affected the sales in Shang Chao. Although both China Red and Happy Autumn have Nanjiecun trademarks, there are many similar packaging gift boxes on the market, which can't be different from the original products. Next year, the special edition of Nanjiecun will be designed in advance, and the corporate culture and distinctive features of Nanjiecun will be attached to the product packaging, which will be in sharp contrast with the original products, so that customers will be refreshed and value for money after listing.
As for tastes and others, at present we have few tastes and a single variety. Next year, according to the market demand, we will strive to create new products in the tastes of fruits, miscellaneous grains and sugar-free, and form a series to meet the needs of customers. There is also a shelf life. Nowadays, consumers pay more and more attention to the production date and shelf life. We hope that with the cooperation of production and technical departments, our shelf life can be improved to about 100 days. Because this year's production is relatively concentrated, in mid-September, the production date of the muffins we sell is basically August. In this regard, consumers have put forward many opinions, hoping to change this phenomenon next year.
Thirdly, regarding the price, according to market feedback, most muffins consumed by the public are between 2-4 yuan, so it is necessary to formulate a corresponding price system to cater to the public consumption psychology. At present, with our existing packaging, the profit of dealers is less, which is in great contrast with the profit of dealers of other brands. If we don't rely on our customers' loyalty and satisfactory after-sales service, they will easily waver. Therefore, we should focus on the future, make a reasonable profit distribution point, and strive to make them earn money every year, boost their confidence and be loyal to the brand.
Fourth, brand positioning. Although Nanjiecun moon cakes have been sold in the market for two years, we should be clear about our positioning in Henan Province. Apart from the leading brands in Luohe and Nanyang mooncake markets, our performance in other markets is far from enough. Although Xuchang City at home has been operating continuously for two years, we are now a challenging brand, and we are not even a brand to follow in Zhumadian, Zhoukou and Xinyang. Therefore, our task is very arduous, and it can be said that there is a long way to go.
With regard to marketing, next year, we should learn from the market operation experience of the original products and print back-to-back handbags with their own trademarks, which are not gorgeous but practical, because they can be printed in large quantities every year to reduce costs. We should also consider printing colorful flags, surrounding tables and pull-bag display racks to hang in supermarkets and take-away display tables to increase consumers' awareness of moon cakes in Nanjie Village. We should also consider advertising in the local market to enhance the brand image and increase product awareness. The trademark of Nanjie Village is widely known in Henan Province, but as for moon cakes, some markets are still unknown. It is necessary to find a reasonable starting point, engage in some gimmicks, and then widely publicize them to let Henan People's Institute know about the moon cakes in Nanjie Village.
6. With regard to group buying, every mooncake manufacturer is now making a fuss about market segments. Because we entered the market late, we can only learn by doing. This year, through great efforts, we made several group purchases, which is considered as some attempts in this regard. Next year, we should make preparations in advance, make use of all aspects of network resources, focus on tackling key problems, and strive to make a difference in group buying.
7. With regard to team building, we will expand the market next year. With the existing business team, individuals still lack comprehensive quality and personal ability, but in a team, the shortcomings with the lowest personal ability often determine the comprehensive strength of this team. Therefore, improving personal ability and quality has become the main consideration in the future. Start the business team construction from now on, and have the ability to continue to improve, but have no ability to step up learning and charging. If it is really not suitable for selling moon cakes, we will resolutely adjust our jobs.
Moon cake sales summary template 5
The sale of moon cakes in Mid-Autumn Festival has been successfully completed. With the correct leadership of the company leaders and the active cooperation of all departments, and the unremitting efforts of the whole sales team, the sales volume of moon cakes in the sales department has exceeded this year.
The sales of moon cakes are summarized as follows:
1. Unique packaging: This year's mooncake packaging is fresh and elegant, with the Zen theme of "No Clouds in Wan Li", which is different from the red and gold-based packaging gift boxes on the market, and can better reflect the corporate culture of the hotel, so that customers can find everything new and find it worthwhile when selling products.
Second, the product price is reasonable, and the variety of moon cakes is flexible: there are two kinds of moon cakes this year, and the price ranges from 188 yuan to 468 yuan. The products are both affordable and luxurious, and the reasonable price system caters to the consumption needs of different customers. In the variety of moon cakes, Guangdong Wuren, blueberry smoothies, white lotus egg yolk and ham white moon cakes are all customized according to customer needs. Salespeople can adopt more flexible sales strategies according to different customer needs, which improves the success rate of mooncake sales.
Third, the unremitting efforts of all the staff in the sales department: After entering the second half of the year, the workload of the sales department has increased, but all the staff in the sales department have interspersed the mooncake sales work in their daily work, reasonably arranged their working hours, and ensured the correctness of their daily work and Mid-Autumn Festival tasks. The overfulfilment of the mooncake sales task is inseparable from the unremitting efforts of all the sales staff.
5. Strong cooperation from other departments: In the process of mooncake sales, the food and beverage department provides mooncake inventory information in time, races against time to assemble mooncakes, and cooperates with the ordering and distribution work; The concierge tries his best to help deliver and distribute moon cakes; The public relations department provides a lot of publicity materials, and the finance department accurately accounts for them. Without the strong cooperation of all departments of the hotel, the sales department can't complete the mooncake sales task this year. Here, the sales department sincerely thanks all departments of the hotel for their active assistance.
The sales department will conscientiously sum up the experience of this year's Mid-Autumn moon cake sales task, and further do a good job in the maintenance and development of customer resources in the follow-up work, so as to prepare for opening a broader moon cake sales channel and strive for better results next year.
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