What industry classification does Jin Jiang Hotel belong to?

Jinjiang Hotel belongs to the leisure service industry classification.

Jin Jiang Hotel (China) was established in May 2020 and has dual headquarters in Shanghai and Shenzhen. Jin Jiang Hotels (China) is mainly engaged in Jin Jiang International Group's mid-to-high-end and light-to-mid-end hotel industry in the Chinese market, focusing on the "limited service hotel" segment.

Jin Jiang Hotels (China) is an important layout of Jin Jiang International Group’s global brand strategy of “deep domestic development, global layout, and transnational operations”. Its hotel brands cover multiple markets and are committed to providing consumers with high quality and Diversified travel experience.

Currently, Jin Jiang International Group’s market size ranks second among the top 300 hotel groups in the world and first in Asia. As of the end of September 2021, Jin Jiang Hotels (China Region) has nearly 14,000 contracted hotels with approximately 1.43 million rooms, covering more than 470 cities in 31 provinces (municipalities and autonomous regions) across the country, and has 180 million members.

Subsidiary brands

1. Vienna International

Vienna International Hotel is a mid-to-high-end business hotel brand of Jin Jiang Hotels (China) and a leading brand of mid-range hotels in China. . Vienna International Hotel takes classic art, healthy food, and intelligence as its product design concepts, coupled with its own "Five Senses Sleeping Space" system.

2. Tulip

The Tulip brand is a personalized mid-to-high-end full-service hotel brand under Jinjiang Hotels (China). "Creating surprises with you" is Tulip's brand pursuit. "Treating guests as friends" is the service tenet of Tulip.

3. Campanile

Campanile brand (Campanile) was founded in 1976 by the French Taiting family. In 2015, China Jin Jiang International Group wholly acquired Louvre Hotel Group, which owns the Campanile brand, and officially introduced the Campanile brand to the Chinese market in 2016. Jin Jiang fully entered the mid-range hotel market.

Reference for the above content: Baidu Encyclopedia—Jinjiang Hotel (China)