The brand of banyan tree

Banyan Tree Group provides customers with intimate physical and mental experience by creating an elegant, romantic, energetic and exotic holiday environment. Banyan Tree flagship store was founded in Phuket, Thailand on 1994.

Banyan Tree perfectly integrates environmental awareness into romantic travel, providing a "quiet porch" that can completely relax people's body and mind. On the premise of inheriting local traditions and protecting the environment, its hotels and resorts are integrated with Asian traditions and regional characteristics, and a large number of unique local natural building materials and special styles are used in architecture and decoration to reflect local customs.

The banyan tree is named after the banyan tree because it is famous for its tenacity and elegance. For centuries, the world has often regarded the shade under the banyan tree as a place to seek peace of mind and inner peace, and this is the way for the banyan group to thrive. In addition, the roots of Banyan Tree and Banyan Tree Group are the same as those of Asia, and the group is based on Asian traditions and environmental awareness.

As a pioneer of tropical garden Spa concept, Banyan Tree Spa provides Asian health and beauty Spa experience handed down from generation to generation, and has become a part of the classic experience of Banyan Tree in all Banyan Tree resorts. Nurses receive professional training at the Banyan Tree Spa in Phuket, Thailand and Lijiang, China, providing high-quality service and quality consistency. As an award-winning spa brand, Banyan Tree Spa is constantly innovating, introducing tropical rain and dew experience, rainforest spa concept and master therapist experience.

The group has set up retail stores Banyan Tree and Yuechun Pavilion to support local communities by promoting the sales of local handicrafts. These exquisite products can be found in holiday resorts. As a part of the experience of Banyan Tree, Banyan Tree Pavilion is committed to helping visitors recreate the experience of Banyan Tree through various choices such as Asian furniture, Banyan Tree Spa series, environmental protection products, traditional handicrafts, exquisite ornaments and unique gifts.

By 20 13, Banyan Tree Group managed or owned 36 hotels and resorts, about 70 spas and 90 boutiques, and 3 golf courses. Yuechun Resort, established in 2000, is a sister brand of Banyan Tree, responding to the needs of other hotels and spa markets. The first Yuechun Resort opened in Tanbin Island in 2000. Up to now, more than 65,438+00 hotels and more than 40 spas have operated under its brand, which shows the success and development potential of the brand.

Yuechun Resort is full of modernity and vitality, emphasizing the return to nature, and is specially designed for modern travelers who pursue taste, realism and vitality. Yuechun's energetic and fashionable image is undoubtedly reflected in the bright colors and national characteristics used in its industrial and Spa design. The facilities and services here allow passengers to enjoy every moment of life.

Yuechun, formerly known as Ansana, is a green dragon tree in the tropical rain forest of Asia, which is famous for its irregular golden flowers. Qinglong tree has inspired people's keener sense of touch and inspiration for a better life. Yuechun Resort makes life return to nature, making people cherish every minute of experience here and feel that life is the true meaning of life.

Like Banyan Tree brand, Yuechun brand has three business areas: hotel, spa and retail. Yuechun Spa, with branches all over the world, provides guests with a comprehensive and environmentally-friendly life experience in a fresh, modern and intelligent form.

In order to cooperate with the popular Yuechun Spa, Yuechun Pavilion allows guests to take the Asian spa experience home. Vibrant and bright colors are the characteristics of commodities, and also represent Yuechun's love and expectation for life.

Up to now, Yuechun Resort under Banyan Tree Group owns or manages more than 65,438+00 resorts and hotels, more than 40 spas and more than 40 Yuechunge art shops.