Traditional Culture Encyclopedia - Hotel reservation - Jingjiang de hotel
Jingjiang de hotel
In essence, the hotel's business activities are not to produce and sell tangible material products, but to provide an intangible service to the guests with material facilities, and the guests finally get only the utility of a service and the experience of a service process.
Therefore, in the hotel's business activities, the process of providing services by the hotel and the process of consuming services by the guests are at the same time and space, and the guests can only enjoy them on the spot, but generally they can't take them away, and the hotel can't inspect the goods in advance and store them afterwards. Of course, there is no patent for intangible services.
comprehensiveness
That is, the complexity of the elements of hotel business activities and the closeness of internal and external relations. In modern society, staying in a hotel is not only a basic need of life, but also a way to pursue enjoyment. To meet the needs of guests, the hotel must have complete functions, complete facilities, rich projects and excellent service. Therefore, this requires the coordination of hotels and the establishment of a comprehensive service system.
Volatility
That is the instability of hotel business activities. Hotel management is restricted by many factors, including three basic objective factors: first, social and political factors, namely national policy, social order and diplomatic relations; Second, economic factors, that is, the degree of development of commodity economy, the speed of national economic development, people's consumption level and so on. Thirdly, the attraction and seasonal influence of tourism resources and traffic conditions in this region.
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