The Development Course of LeTV Film Industry

In March, LeTV Holding Group founded LeTV Pictures;

On September 8, 20 1 1, the live-action 3D movie "3D Dance Fight" was released;

65438+On February 2nd, China and South Korea co-produced, filmed in Dubai, and Han Caiying co-starred in the New Year's romantic comedy "Huge Deal"; 65438120, "Eight Stars Holding Happiness" was released, which was produced by Huang Baiming and co-starred by Louis Koo, Donnie Yen, Kelly Chen, Yang Mi, Wu Junru, Du Wenze and Xiong Dailin. The domestic film ranked fifth at the overseas box office.

On March 8, "Holding High Love" was released, starring Du Wenze and Jiang Ruolin;

On April 25th, 20 12 LeTV Film Summit was successfully held in Beijing. Letv's iconic title "Butterfly with Wings" was officially launched, and 20120 films were released.

May 1 1, "Chasing the Murder" was released, and Wang broke through his acting skills and performed abnormal policemen and robbers.

In June, the agent released the thriller Charming Makeup.

/kloc-Black Friday in July, 0/3, The Adventure of the Twelve Constellations was directed by Zhimin Sheng, starring David, Ada and Jimmy.

On August 14, The Lost Bullets, which was produced by Dong Chengyi and co-starred by Nicholas Tse and Liu Qingyun, was released. Yang Mi, Jiang, WU GANG and other old and new actors jointly performed "The First Major Case of the Republic of China", with a box office of1600,000, ranking first in the overseas market of domestic films in 20 12, and winning four nominations for the Taiwan Golden Horse Award.

On September 4th, The Expendables 2 starring Stallone, Schwarzenegger and Jet Li was released. After being released for 34 days, the box office was 350 million, accounting for 18.5% of the global box office share of the film, which set a historical record for the box office of imported films in China. On February 1 day, the New Year movie "Hundred Stars Hotel" was released, directed by Gu Dezhao and starring Zheng Zhongji, Ar Fi, Du Wenze, Huang Baiming and Wu Junru.

On April 20th, 20 13 letv film summit was successfully held in Beijing, and the plan for the upcoming 10 film was announced. At the same time, LeTV's "Three Directs" and "Three Screen Linkages" were officially launched. At the meeting, it was announced that a joint venture was established with the famous Hollywood company Radical Studios to establish Radical Vision China Music Vision Cultural and Creative Intellectual Property R&D Company. At the same time, it announced the establishment of LeTV Los Angeles Branch. Hollywood filmmaker Michael Andre is the head of LeTV's Los Angeles branch.

On April 27th, "Conspiracy Theory" was released, and Jiang Lian starred in suspense action movies.

On May 8th, at the Internet conference, Le Yingke won the top 50 most innovative applications and developers of Mobile 20 13.

On May 28th, LeTV announced that Zhang Yimou had become the contracted director of LeTV as the company's artistic director.

On June 27th, Jing M.Guo's first film Tiny Times was released, which became a truly epoch-making phenomenal film. The opening box office of 7.5 million exceeded the domestic opening record of 410.9 million set by Painted Skin 2. On the first day of release, 45% of the films were released, surpassing the previous first-day record holder of domestic films, The Demon of Journey to the West (40.34%), and surpassing the first days of release of imported films such as Avatar and Titanic 3D, setting a new record in an all-round way. The box office of 73 million on the first day also set a record for domestic 2D movies. The speed of exceeding 100 million in two days, 200 million in three days and 300 million in six days also ranks third in the history of mainland movies.

The Baidu index of 250 thousand before the release even exceeded the screening level of all the films previously released in China; The number of Baidu news articles is 220,000, the number of Baidu Post Bar posts is nearly 6.5438+0.6 million, and the search volume of Sina Weibo's Tiny Times is 37 million (according to Hollywood data, the search volume on twitter has the highest positive correlation with the box office), all of which exceed previous films, and the released trailer and other video content have been played more than 65.438 billion times on the whole network.

On August 8, "Tiny Times 2: Aoki Times" was released, with a box office of 53.73 million yuan on the first day.

On August 12, LeTV completed the first round of financing with a financing amount of 200 million yuan. The completion of this financing will raise the valuation of LeTV to 65.438+55 billion yuan.

10 June 5438+02 "I want to be good with you" was released. William Feng and Nini performed the most "painful" movie of the year, and finally the box office was nearly 90 million.

165438+1October 8th, I Love You Love Me, starring Zhang Hanyu, Wang, Dany,,, Sun Xing and Tian. 65438+1October 1 1, Six Happy Events was released, directed by Gu Dezhao and starring Huang Baiming, Ceng Zhiwei, Wu Junru, Ar Fi and Zheng Zhongji. The film won 20 million box office in three days. At present, the film has achieved about 80.26 million box office results.

65438+ 10, 17, Xiong Bing, a treasure haunted by bears, was released, with a box office of over 100 million yuan in three days, and finally set a new record for domestic animated films with a box office of 249 million yuan.

On March 13, 20 14 LeTV Film Summit was held, and it was announced that LeTV Film will produce/distribute 15 films in 20 14, with a target box office of 3 billion yuan. Director Lu Chuan signed a contract with LeTV, and China's first 4K/IMAX film Return was finalized in May. At the meeting, CEO Zhang Zhao announced that the company had transformed from a film company to an internet company, with the mission of spreading film culture.

On May 16, "Return" was released, starring Chen, Gong Li and Zhang Huiwen, and the film was shortlisted for the non-main competition unit of Cannes Film Festival.

1 September, The Expendables 3 was released. The script was written by Dave Callaham and Sylvester Stallone, and directed by Patrick Hughes and dan bradley. Sylvester Stallone, Jason Statham, Mel Gibson, Jet Li, Arnold Schwarzenegger and Dolph Lundgren co-starred. The box office broke through 100 million in three days, and the total box office reached 45 1 100 million yuan, which became a classic case of LeTV adopting the O2O market model to localize Hollywood movies and serve users.

On September 18, LeTV officially announced the completion of the B round of financing. This round of financing is 340 million yuan, including many investors such as Hengtai Capital. After the financing is completed, LeTV Pictures is valued at 4.8 billion yuan. In just 1 year, the company's valuation reached 3.2 times that of the first round of financing in August of 20 13155 million yuan, which means that as a platform-based internet film company, LeTV's business model and growth performance have been widely recognized by the capital market.

10 year10.8, letv set up a subsidiary in los Angeles with a strategic capital of 200 million us dollars to explore the Hollywood market. The news was subsequently confirmed by LeTV CEO Jia Yueting in Weibo. According to industry insiders, LeTV's move is conducive to its in-depth understanding of the US market and its participation in investment, production, implantation and distribution. With the change of relevant policies, China film and television companies may further increase their investment in overseas projects in the future. On February 16, the latest box office data showed that the box office of Snow Ridge Bear Wind exceeded 250 million yuan, setting a new box office record of 247 million yuan for domestic animated films created by the previous work. Letv once again succeeded in surpassing itself and established an absolute leading position in the animated film market in China. This is another success of Letv's series operation following the creation of Tiny Times series and Death Squad series. "Bears haunt" series is jointly produced by LeTV Pictures, Huaqiang Animation, Youyou Media, Huaqiang Culture and Zhujiang Film. In the future, LeTV will continue to increase its investment in animated films.