Tourism investment guide template

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2. How to write the template of tourism investment promotion guide

1: Investment promotion refers to the activities carried out by the local government or the development zone affiliated to the local government in order to attract investment.

2. mainly refers to non-local investors, and can also be divided into internal investors and external investors. In the early stage, it mainly absorbed foreign direct investment (FDI) in manufacturing industry, and achieved good results! For example, the early Shenzhen City in Guangdong Province and Putian City in Fujian Province have played a great role in demonstrating. As a result, attracting investment once became the main work of local governments at all levels, which appeared in the reports and work plans of governments at all levels.

3. Its functions are obvious, which are listed as follows:

1. Make up for the lack of funds of enterprises and promote economic growth and development;

b, the introduction of foreign advanced technology and equipment has promoted China's improved productivity;

c, the comprehensive quality of products is obviously improved, and the international competitiveness is obviously enhanced;

D. Improve the management level of enterprises in China and accelerate the transformation of economic mechanism of state-owned enterprises;

e, use local advanced technology to introduce funds to promote the transformation of science and technology into productive forces.

4. There are many ways to attract investment, which we are familiar with:

1. Government group investment

b. Group investment promotion

c. Residents investment promotion

d. Investment promotion at exhibitions

e. Cultural investment promotion

f, tourism investment promotion

g, business investment and so on.

3. Manual of Cultural Tourism Investment Projects

Part I: Project Positioning. That is, what level and position the investment project is in the industry, the consumption power of the main consumer groups, the development goal of the project, the level and type of shops introduced by the project and so on.

Part II: Specific investment strategy and investment plan of the project. Investment strategy refers to the guiding ideology, operation mode and design concept adopted in the process of project investment, and grasps the investment demand of the project macroscopically; Investment promotion scheme refers to the stages of investment promotion, the time arrangement of each stage, the layout of each floor of the mall and the overall structure. The plan involves the composition of investment project personnel, and explains the job responsibilities and authority of employees at all levels. Clarify all investment promotion documents and materials related to investment promotion, including brochures, investment promotion articles of association, contract documents between recruitment targets, etc. Next, we will explain the way of attracting investment, the way of publicity, the route and the timetable of attracting investment projects. Explain the investment expense budget and rent proposal, and evaluate the expenses and estimates generated in the investment process.

the third part mainly includes accessories and other materials.

4. Tourism investment promotion scheme

Advertising, village observation meeting, village life experience and other activities attract investment.

5. Travel service guide template

Full escort means that the staff appointed by the tour group, as the representative of the tour group, carries out the reception plan with the cooperation of the tour leader and the local accompanying tour guide to provide full escort service for the tour group (person). It is a bridge between guests and local companions. To be a qualified escort, you must conscientiously perform the following duties:

1. Implement the plan

2. Supervise the quality.

3. Coordination and contact

4. Investigation and research work

5. Interpretation service

6. Life service

7. The main duties of tour guides who deal with problems are (1) arranging tourism activities; (2) do a good job of reception; (3) Responsible for the tour guide's explanation; (4) maintaining the safety of tourists; (5) Props

:6. Model tourist investment handbook

1. When reviewing, you should see the outstanding creative highlights of the copy from the tourist promotional film. In the production of promotional films, creativity is the highest pursuit of promotional film planners. Similarly, creativity is the life of tourism copy in the planning scheme of tourism propaganda film. The creativity of tourist propaganda films should focus on showing beautiful scenery, extending imagination and being comfortable and relaxed. People travel just to relax, so we must grasp the psychology in the planning of people's travel propaganda films. Creative scenery, whether beautiful or quiet, magnificent or mysterious, should bring people infinite reverie and fascination. Second, there should be an introduction to the comprehensive features and spiritual features of tourism projects in the copy. Today, most of the time, American tourism propaganda films mainly call for tourism, and attracting investment is another hot spot. This city has become a bright spot with its comprehensive appearance and outstanding spirit. Therefore, the copywriting performance of tourist propaganda films can better embody the comprehensive outlook and spiritual outlook that tourism projects can show. The above is what I saw in Honggua Media. I hope I can help you!

:7. template picture of tourism investment guide

1. The number of merchants is not that the more dealers come, the better. General enterprises will have detailed requirements for participating dealers in terms of funds, vehicles, personnel and network. Business personnel must follow the company's policy of attracting merchants in the United States, and there is no possibility that alcoholic products will attract merchants from clothing dealers. For those who have signed up, there is only one dealer in each region. For those who have not signed a contract, it is recommended to have at most two county-level markets and three municipal markets. Because there is too much demand, some salesmen may not be able to recruit unfinished tasks and find someone to fake them. It does not rule out that some dealers take this opportunity to travel for free. These people not only increase the cost of the enterprise, but also may publicize their bad ideas and sell them to other dealers. Therefore, the number of businesses is not enough, and the number must be strictly controlled. Two. On-site layout suggestion of the on-site atmosphere investment promotion meeting: the main streets are covered with flags and banners; Rainbow doors, columns, balloons, prize cars and promotional cars at the entrance of the hotel; Inside the hospital: Congratulatory banners from various media, enterprises and institutions; In the lobby: product wall, painting wall, advertisement, Yi Labao, booth, company profile; At the meeting site: product wall and spray-painted wall. Three. Housing catering Housing catering is the most expensive part of the whole investment promotion meeting, and it is also the most prone to problems. Suggestions are as follows: housing should be registered and sorted out in a unified way to prevent some rooms from being dissatisfied but opening new houses. After the investment promotion meeting, the room card should be recycled according to the registration form, and marked well to prevent some rooms from being returned, others from being returned, and it is not clear who returned it. Idon' the same area, those who have signed the contract should be arranged with those who have not signed the contract. T sign the contract. Dealers in the same area should not be arranged together (two at the county level and three at the municipal level). Meal tickets should be distributed uniformly and registered in the table for future reference after the meeting, so that you can eat by ticket. It is suggested that meal tickets and room cards be issued in a unified way, and all staff should have a circular meal, and there is no shortage of people in each position. In addition, all staff are forbidden to drink alcohol during the investment promotion meeting, and dealers should also control drinking. Four. Promoters manage competitions. Promoters wear promotional clothes to represent the corporate image. It is suggested that promoters must be trained in advance to inform the enterprise concept, enterprise culture and matters needing attention in the meeting. During the meeting, sponsors are strictly forbidden to walk and laugh at will, and must always pay attention to their own image. Once I attended an investment promotion meeting, as soon as I entered the gate, I heard two faint hello and several promoters eating melon seeds next to me, chatting and watching. An enterprise like this can't even manage the promoters well, how can it manage the market well? The management of promoters must be strict and meticulous.

:1

Planning without planning guidance is disorderly planning, and construction without planning guidance is disorderly construction. All commercial projects must be planned first. Planning is the first step of the Long March, planning is the direction, and planning is the soul. Tourism planning is to make the scenic spots unique. China has entered the stage of all-round tourism development, with six or seven hundred scenic spots in China every year. In the face of unprecedented competition and consumer choice difficulties, uniqueness is not enough, and uniqueness is king! Because, only by showing value, the first is remembered! Therefore, tourism planning is to plan the unique positioning, unique products and unique marketing of the scenic spot, so as to ensure success! Simply put, one sentence can attract 1.3 billion people! Flowers and snow, happy Dali can do it! Guiping eighteen wonders can do it! The eighteen eccentrics in Yunnan can do it!

To put it simply, scenic spot planning is: every dollar invested can be profitable!

the second step is the scenic spot tourism planning, which combines the scenic spot topography to turn the planning idea into points, lines and areas. Planning is a strategic strategy, and planning is a tactical implementation. However, the tourism planning of scenic spots should also be creative. A gate, a landscape and a building are all invested by millions of dollars. Can you have shocking ideas to turn gates and buildings into shocking attractions? Let every dollar of investment generate income! Imagine that these are all five-star hotels, spas, yacht marinas, real CS, international challenges, health parks, Zen world, Buddhist temples and so on. We have seen the construction and development ideas of countless brainless creative scenic spots. There are such roads all over the country, all of which are scenic spots poured out of the same mold. How much money will it waste? We often say a word, the ancient methods of developing scenic spots thousands of years ago, such as pavilions, bridges and flowing water, stele towers and so on. Today, our so-called planning flag bearers and planning leaders are still playing. Excuse me, what's your IQ? May I ask you, how do you live?

a scenic spot tourism planning scheme is absolutely bad if it doesn't have two or three ideas that shock people, stimulate the soul and shake the tourists all over the country! Must be redone! Otherwise it will be a huge investment failure!

scenic spot marketing is simply: use the media to promote yourself without spending a penny!

the third step is scenic spot marketing. The highest realm of scenic spot marketing is the free use of media. How? This must be a shocking idea! The law of media reports is tall, and the other is novel and eccentric! Don't set foot in tall buildings. It's a matter for the country and leaders. Don, you're welcome. This is your meal! The key is to create the selling points and hot spots that everyone pays attention to, and closely combine the core positioning and core products of the scenic spot. Don't digress, naturally attract media coverage for free.

things are rare! Take freshness as the highest priority! Creativity and innovation are the soul and ultimate measure of tourism planning, scenic spot tourism planning and scenic spot marketing! Because creativity is rare, creativity creates value and creativity creates business! 99% of China's tourism planning, planning and marketing programs are not creative! Or copy other people's ideas! On average, Xiongdaxun Scenic Area Tourism Planning Company will see hundreds of planning texts provided by customers every year, 99% of which are not creative and 1% are not beyond the ideas of the local tourism bureau director! Not only mediocre and boring, but also the same, which makes people laugh. Most of these plans are works of famous large-scale scenic spot tourism planning companies and planning institutes in China.