Business philosophy of Ibis Hotel

Ibis's philosophy is based on an international standard, that is, to provide modern hotel services at the best price in the local market. Europe is in the leading position, and the fourth largest hotel chain in the world benefits from the success of this concept. Ibis has rapidly grown into the leader of budget hotels in Europe and the fourth largest hotel chain in the world, with 8,665,438+0 hotels and 65,438+002,000 rooms in about 45 countries and regions around the world. In order to consolidate its leading position in the world and strengthen its growth in emerging markets, especially in Asia and Latin America, Ibis launched the largest expansion plan in its history in 2007, and plans to add 70 hotels every year, with *** 10000 rooms covering five continents. As a leading brand in this industry, Ibis has created economic benefits and quality assurance for its customers with its excellent price and internationally unified service and quality standards.

O Modern and well-designed bedroom with bathroom.

O 24 hours a day, 7 days a week.

O The bar is open 24 hours a day, 7 days a week, providing light meals.

O Simple, transparent and competitive price.

O The location is close to airports, railway stations, business districts and tourist destinations.

By self-adjusting to meet the needs of the local market, Ibis' standards enable its hotel chains to meet the needs of guests who are equally concerned about price, comfort and service quality. Among these guests, 57% are business travelers and the remaining 43% are leisure travelers. Innovative room design, brand-new restaurant concept (more than 20 restaurants around the world), multi-skilled staff and the continuous investment of Ibis ensure that hotel guests can enjoy value-added services without extra expenses.

Nowadays, the quality standard of Ibis has been recognized all over the world: 1997. Ibis has passed the ISO 900 1 certification of the international quality standard system recognized by more than 50 countries, becoming the first chain economy hotel to obtain this certification. Ibis provides guests with the greatest comfort while ensuring the reasonable price, and its simple and transparent price is appreciated by guests. The global price strategy of Ibis is based on the principle of transparency;

O Best local price/performance ratio

O Flexible and competitive weekday and weekend prices: The price remains unchanged regardless of the booking time and date.

O/kloc-Children under 0/2 years old stay in their parents' rooms free of charge (50% off breakfast).

Ibis discount

Ibis offers lower preferential prices for different holidays:

O Special Weekends-In order to meet the needs of leisure travelers, some hotels offer special offers on Fridays, Saturdays, Sundays and public holidays, if the price is lower the day before.

O Hotel and activities package-including one-night accommodation and cultural, sports and leisure activities launched by the hotel.

Ibis offers annual specials on its website, and most of its hotels participate in preferential activities.

Booking Ibis rooms online is simple and convenient. The website provides Chinese for customers, using dynamic search engines and maps.

Establish a fast and simple booking mode. Since the launch of 2 1 Chinese website on September 2009, 250,000 guests have visited Ibis website in only half a year.