Group development of Zhejiang Kaihong Group

Zhejiang Kaihong Group, formerly known as Putuo Trust & Trading Company, was established in March 1980. Its business started with the distribution of knitted textiles, with more than 20 founding employees. 1983 10, the company was renamed as Putuo Overseas Chinese Commodity Supply Company. /kloc-0 changed its name to putuo overseas Chinese friendship company in August, 1988.

199765438+In February, the company changed its name to Zhoushan Putuo Overseas Chinese Friendship Co., Ltd. under the policy background of "emphasizing the big and releasing the small and changing the mechanism". With the help of the new management mechanism, the company really began to accumulate itself and develop independently, and embarked on the road of rapid development of mergers and acquisitions.

1998, the company acquired Putuo Commercial Building and built Putuo Overseas Chinese Hotel, which ended the pattern of single department store business and established the business model of simultaneous promotion of department stores and hotels. In 200 1 year, the company successfully acquired Putuo Department Store Co., Ltd., and built a 3,500-square-meter supermarket in the original 100-square-meter shopping mall, named "New 100 Supermarket". 200 1 By 2004, all newly opened supermarket stores had followed the chain name of "New 100 Supermarket" and initially formed their own supermarket chain brands.

Following Putuo Overseas Chinese Hotel, the hotels invested and established by the company in Shengsi and Daishan all follow the name of Overseas Chinese Hotel, while Huayi Hotel and Huayin Hotel established in Putuo form a series of "Hua" and strive to build the hotel chain brand of the company.

In September, 2004, the company rented the underground shopping mall of Dinghai Cultural Plaza, and the single store area (5,500 square meters) was the largest in the city at that time, and it was named "Dinghai Store of Huazhiyou Supermarket". At this point, the company's supermarket chains are all over Zhoushan District and County. Subsequently, the company's newly opened store was named "Friends of China Supermarket".

On June 5438+ 10, 2007, Friends of China Logistics Distribution Center was moved to Goushan Street, Putuo District. The first phase of the 15000 square meter logistics base project built by the company was put into use simultaneously, and the second phase of the third-party logistics base with more than 20,000 square meters was opened.

In the summer of 2007, the company set out to form a group company. In order to straighten out the internal business affiliation and unify the chain supermarket brands, the "New 100 Supermarket" stores in various places were renamed as "Friends of China Supermarket". In August 2007, Zhejiang Huazhiyou Trading Co., Ltd. was announced to be established, and all Huazhiyou supermarkets distributed in various places were owned by the company. In August 2007, the company invested10.50 billion yuan to acquire Zhoushan No.1 department store, the largest department store retailer in Zhoushan, further establishing the company's leading position in Zhoushan's commercial retail industry. From June to 10, 2007, the headquarters of the company was moved from No.42, Xinjie, shenjiamen to No.36, Chen Xin Road, Goushan Street.

June 5438+October 2008 10, Zhejiang Kaihong Group Co., Ltd. was officially put into production. In March this year, the company acquired 28 mu of land in Liu Heng to develop a real estate project, Kaihong Wenjing Garden, including a large underground supermarket with an area of 8,000 square meters.

In April 2009, the company acquired 30 mu of commercial land in the west of Auchan, Donggang, and invested 300 million yuan to build a 60,000-square-meter shopping center-Kaihong Plaza, which is scheduled to be completed by the end of 20 1 1, and will become the largest mid-to-high-end shopping and leisure plaza integrating department stores, restaurants, entertainment and leisure in Zhoushan.

20 10, China Friend Supermarket Putuo Middle School Store opened.

20 1165438+February1,Kaihong Plaza was grandly opened. Kaihong Plaza is located at No.288 Xingpu Avenue, donggang city. It is a large-scale commercial complex that Kaihong Group strives to build, and it is also the first SHOPPINGMALL in Zhoushan that integrates shopping, catering, leisure, entertainment and culture. The square covers an area of 30 mu with a total construction area of 60,000 square meters. The square has seven floors above ground and one underground, with a total investment of 390 million yuan.

On September 12 and 17, Liu Heng Store of Huazhiyou Supermarket was grandly opened, with a business area (including warehouse) of 8,800 square meters, which is divided into three parts: supermarket, electrical appliances and rental counter, and more than 60 supporting underground parking spaces. It is the largest and most modern comprehensive commercial facility in Liu Heng.

201212 On February 8th, Huazhi Youchao in Hejin Plaza officially opened. Huazhiyou Supermarket and Tianjin Store are located on the north side of Goushan Street and Tianjin Plaza. Hejin Square is the largest commercial center in Goushan Street. It only opened in June this year,165438+1October. It has a food market and various commercial service facilities to serve the residents in Puxi area. Huazhiyou Supermarket Tianjin Store has a business area of 1.300 square meters and is a 12 chain store of Kaihong Group. Consumers in Goushan Street and its vicinity spoke highly of the scale, facilities, services, commodities and grand business of the shopping center.

At present, the company has a registered capital of 1, 0 1.3 million yuan and more than 2,000 employees. It is estimated that the operating income in 20 10 will exceed 1 1 100 million yuan.