Traditional Culture Encyclopedia - Hotel reservation - A good way to achieve hotel management goals

A good way to achieve hotel management goals

Hello, from our experience, he needs to measure and control at least from the following aspects:

Three indicators to measure the performance level of hotel industry;

ADR (Average Daily Room Rate)-The average room price sold.

The average house price of sold rooms is calculated by dividing the room income by the actual number of rooms sold.

Alternative indicator: average published exchange rate-average quotation. When ADR information is not provided in the hotel census report or annual report, the quotation can be used as a reference for calculating the approximate average room rate (ADR).

ADR= room revenue/number of rooms actually sold.

Occupancy rate (OCC)- Occupancy rate

The occupancy rate refers to the ratio of the number of rooms actually sold to the number of rooms that can be sold in a specific period.

Occupancy rate = number of rooms actually sold/number of rooms available for sale.

Revpar (revenue per available room)-revenue per saleable room.

Revenue per saleable room (RevPAR)= room revenue/number of saleable rooms. RevPAR is different from ADR. The denominator of the former is the number of rooms available for sale, and the latter is the number of rooms actually sold.

RevPAR= occupancy rate x room rate x average room rate (ADR)

These three data can generally be obtained from the annual financial statements of listed hotel groups. At the same time, there are three indicators corresponding to these three indicators:

Adr (interest rate) index /ari (average interest rate index)-average house price index.