Tourism marketing model

The methods of tourism marketing are as follows:

First, experience marketing.

Experience marketing includes browsing experience, sensory experience, interactive experience and trust experience, which means that tourists can feel the pleasure of traveling in the play experience, thus creating a beautiful intuitive impression.

Second, the network marketing

Promote links through major travel platforms and share them with more people.

Third, integrated marketing.

That is, integrate related industries for marketing promotion, such as integrating scenic spots, restaurants, hotels and accommodation, and joint marketing promotion.

Fourth, interactive marketing.

That is, the interaction between scenic spots and tourists, such as planning and organizing a current hot spot by scenic spots, and making tourists sing according to their own actual conditions, thus generating interaction.