How to make a brochure for a travel website?

Zhonghui Design (professional brochure design company) answers:

Tourist brochures are important information for understanding tourist destinations and making decisions, so audience groups, themes and styles need to be considered in the design and production process. Here are some suggestions on how to design a travel brochure:

1. Positioning the audience: It is very important to know your audience, which can help you decide what kind of design and form to adopt. For example, young people's tourist destinations may need to use more lively and modern designs.

2. Recommended reason: Show the uniqueness of the area or destination in the brochure. Even if you are competing with other destinations, please make sure that you provide high-quality information about how the rich cultural activities in this area or its unique landscape show its personality and characteristics.

3. Attractive cover: design attractive cover pictures, and sometimes even use large and prominent logo or names mercilessly. Use unique colors and fonts to attract potential customers and make them interested or curious about the area.

4. Appropriate layout: Layout is an important part of brochure binding order. It is necessary to screen different types and structures of paper or manuscript layout to ensure detailed and clear content. When designing the layout, please consider how to make the text, pictures and charts not interfere with each other, and at the same time make the whole brochure look calm and atmospheric.

5. Cooperate with vision: the visual aspect should perfectly show all the material life that you enjoy when you buy it. If more images and photos can be introduced into the layout design, it will increase the interest and attraction. Please don't use low-resolution images and ignore some articles of the wizard needed to reach a preliminary agreement.

6. Provide clue information: Setting up a one-hour telephone/website hotline for your destination name and contact information, and including other relevant information, such as hotel, booking date and cost, can not only attract consumers, but also make people confident in the management of the selected solution.

The above are the general design rules of tourist brochures. Of course, you can innovate and adjust the corresponding rules according to your own needs. Finally, we should also note that the brochure is one of the entrances to the local tourism industry, so we need to check any mistakes or ambiguities again to ensure that all the contents of the brochure truly reflect the actual situation.

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The above is the content provided by Zhonghui Design (Beijing Zhonghui Avenue Consulting Co., Ltd.), a professional brochure design company. I hope it helps you.