Traditional Culture Encyclopedia - Hotel reservation - Promote industrial transformation and create a professional and characteristic new cluster.

Promote industrial transformation and create a professional and characteristic new cluster.

Mentougou Courtyard has become a business card of cultural tourism industry in Mentougou District.

Visit the "Mentougou Courtyard", stroll through the ancient village road and witness the new development of specialization ... As an ecological barrier in the western part of the capital, it is Mentougou's greatest achievement to hold green water and green mountains, and green and high-quality development is the only way. Create a global tourism brand and an international mountain tourism destination; Cultural innovation of characteristic resources, planning and construction of municipal cultural and creative industrial parks; 76 homestays have revitalized more than 300 idle farmhouses, and small courtyards have driven rural areas to see green money; Focus on the three sub-sectors of the industrial track, gather 23 specialized and new small and medium-sized enterprises ... Mentougou is integrated into the new development pattern. In the report of the Party Congress, "ecological zone, cultural zone and strong science and technology zone" were clearly put forward, so as to cultivate new kinetic energy for development, create a new path for industrial development, and increase confidence in polishing the golden signboard of "Mentougou green water and green mountains".

Dig deep into resources

Create wenchuang big IP

As soon as the lens was rebuilt according to the ancient method, the old kiln old red brick wall factory ... After more than a year of transformation, the long-abandoned old "Beijing Glass Products Factory" in Liuliqu Village, Longquan Town, Mentougou was completely renewed and turned into a glass creative park. Now the first phase of the project has been basically completed, and there are staff in the old kiln for maintenance from time to time. It is estimated that by the end of 2022 10, the whole Liuli Cultural and Creative Park will be transformed in the second phase, and it will be open to the outside world, with functions such as practical operation, experience and intangible exhibition.

The 700-year-old kiln fire was ignited again, and the traditional skills were passed down in a new way. "Our village is famous for its coloured glaze, and it is known as' the hometown of China royal coloured glaze'. Now that the Liuli Cultural and Creative Park has been built, our glass memory has come back, "said the uncle of Liuliqu Village.

Mentougou has unique natural, historical and cultural resources and is a "rich mine" excavated by Wenchuang. The birth of Liuli Wenchuang Garden is a new exploration of cultural and creative industries initiated by Mentougou by digging deep into historical and cultural resources. Lighting up creativity with culture, digging deep into characteristic resources and transforming resources into culture will be an important part of the development of cultural tourism in Mentougou. In 2022, Mentougou will dig deep into the red resources, launch 18 red tourist routes, and build a red tourist IP, including the first memorial hall of the Party branch in the central mountainous area and the former site where Jire Chating marched into the headquarters. At the same time, Mentougou will also focus on unique resources such as ancient villages and ancient roads, and dig deep into cultural resources such as Guanxia Village, Jingxi Ancient Road, and Donghu Linren Site.

On the basis of fully tapping the existing resources, Mentougou has also continuously tapped the new IP of cultural tourism, and built a number of network celebrity hotels with unique natural and geographical advantages. In 2022, it will promote the implementation of three characteristic node projects: Zhaitang Town Tourism and Leisure Complex, Wang Ping Wetland Leisure and Holiday Experience Zone and Miaofengshan Cliff Hotel. At present, these projects are in the early stage of planning and scheme formulation.

It is an important part of Mentougou's cultural and creative industry development plan to retain talents and form cultural and creative enterprise clusters. Mentougou has always been committed to cultural and creative industries, attracting cultural and creative enterprises and talents to settle in through various channels. The just-concluded 202 1 Mentougou Artificial Intelligence Cultural and Creative Competition is one of them. Kang, deputy director of Mentougou District Cultural Tourism Bureau, said: "This is the fifth consecutive year that Mentougou has held this event. Through the competition, many innovative and creative projects have been attracted, and a number of innovative, representative and market-oriented cultural and creative projects have been excavated. For example, some scientific, technological and cultural ideas involving concepts such as' 5G+8K' and meta-universe in this competition are very eye-catching. "

In order to attract projects and talents, the winning projects of Mentougou Artificial Intelligence Cultural and Creative Competition can not only receive cash rewards, but also enjoy post-game services such as relevant policy support and low-interest loans. At present, Mentougou is actively planning to build a municipal cultural and creative industrial park, which is expected to be unveiled during the 14 th Five-Year Plan period.

Mentougou compound

"Seeing green gives birth to gold"

Lens 2 Every weekend, a homestay yard named "Related" in Huanglingxi Village, Zhaitang Town, Mentougou will be full of excitement. In order to enjoy the exquisite design and service of this small courtyard, urban white-collar workers come here to stay: the wall of the room is not wallpaper, but a mural painted by the teacher of the Central Academy of Fine Arts, and the wall of the family room is "hung" with clouds, which is warm and comfortable; In a room in the public activity area, cabinets and tables are full of books. All these make this small courtyard in the mountain full of cultural atmosphere. Inside the house, "the window contains the autumn snow in Xiling", and you can "bathe in the sunshine and enjoy the surrounding mountains" when you leave the door, not to mention the outdoor teppanyaki DIY, and you can imagine your leisure time infinitely.

Rent idle houses in the village, integrate traditional village elements for modern design, and transform them into small courtyards suitable for short-term residence of tourists. The establishment process of B&B in Mentougou District is quite representative. A set of data in 20021district government work report shows that there are 76 "small yards" in the whole district, covering 5 1 village, and more than 300 idle farmhouses have been revitalized.

It is understood that B&B, a "related household", recovered its cost after three years of operation, and Wang Yongxing, the legal representative of B&B, gained confidence. Operators earn money, villagers increase their income, and the government is more emboldened to support them. 202 1 The report on the work of the district government proposes to explore the mode of increasing farmers' income in Mentougou Small Courtyard, and take "one ditch, one characteristic" and "one village, one product" as the starting point to better support the development of cultural tourism experience industry.

In order to truly turn "yard plus" into a green industry, Mentougou District will continue to improve the scale and quality of small yards and attract social capital to enter the countryside. In addition, relevant supporting policies such as supporting measures for Mentougou small courtyard are being intensively studied and formulated. At the beginning of 2022, the standard of "Mentougou Small Courtyard" will be issued to "escort" the development of small courtyards from the aspects of operation, safety, hygiene, management and quality. After the introduction of standards, government support policies will be more clear.

With considerable operation and policy blessing, the person in charge of the hotel is more emboldened. Wang Yongxing introduced that it is planning to build a hot spring resort hotel in the form of a courtyard group, "conforming to the policy orientation, striving to upgrade and become bigger and stronger".

Polish the tourism brand

"Green Water, Green Mountain and Mentougou"

Shot 3 202 1, 1 One day in early February, although the weather was cold, the number of pedestrians on Gujing West Road did not decrease at all. Backed by Jiulong Mountain, overlooking the winding Yongding River. Starting from Wang Ping Village, after two cliffs, we arrived at the former residence of Ma Zhiyuan in Jiuyuan Village. Sitting in front of the quadrangle facing west and east, the sky in Beijing in early winter is high and the clouds are light, and the water is flowing under the bridge. A vivid portrayal of the "landscape map" of patio sand in Qiu Si.

Jingxi Ancient Road is the punching place for hikers and cyclists among network celebrities, and it is also the tourism brand of Mentougou. In addition, Mentougou is rich in natural and historical resources, such as Yongding River and "First Line and Four Mines", which are the basis for Mentougou to develop tourism. Polishing the tourism brand of "Green Water and Green Mountain Mentougou" is the only way for Mentougou's industrial development.

If "hardware" is the foundation, then subdividing application scenarios and providing professional "soft services" are the key measures to attract tourists. At present, Mentougou District is negotiating cooperation with international professional outdoor brands such as "Sanfu Outdoor". "We plan to build it into a distinctive brand, plan more professional hiking routes, and further standardize and industrialize hiking activities through cooperation with international clubs and hiking institutions to build an international mountain sports punching place." Kang said to me.

Subdivision of industry track construction

Specializing in special new industrial clusters

Lens 4 is located in Beijing Jingdiao Group, Mentougou Garden, Zhongguancun, on the west extension line of Chang 'an Avenue. A five-axis high-speed machining equipment is running, with high speed and low vibration. The equipment can use grinding wheel for precision grinding, and can realize micron-level precision machining of parts. By intelligently compensating tool diameter error and profile error, products such as alumina ceramic impeller and glass-ceramic aspheric lens gradually show their true colors. The equipment is suitable for grinding complex brittle and hard materials and producing micro-implant products. , which has great potential in the field of medical devices developed vigorously in Mentougou District.

These dynamic scenes are a microcosm of the development of high-tech industries in Mentougou District. "Where were these before? Many people think that we will only exchange coal for money. " The relevant person in charge of Zhongguancun Mentougou Park expressed emotion. Mentougou District has anchored three major industrial directions: artificial intelligence, ultra-high-definition digital audio-visual and cardiovascular medical devices. Zhongguancun Artificial Intelligence Science Park is located in Mentougou Park, Zhongguancun. The park takes artificial intelligence as the main direction, helping to accelerate the creation of "China Jingxi Zhigu"; The 5G+8K Ultra HD Demonstration Park of the Central Radio and Television General Station also landed in Zhongguancun Park in Mentougou, and the "national team" entered the scene, injecting a shot in the arm for the development of ultra HD digital audio-visual industry; Sitting in the National Cardiovascular Center and the Xishan Campus of Fuwai Hospital, the concentration of the medical device industry has been continuously improved. "These areas are in a good position of misplaced development. We will attract investment, make people come and be more emboldened."

Half an hour's drive to Zhongguancun, 5.5 million square meters of entrepreneurial space, Jingxi industrial transformation and upgrading demonstration zone and other policy dividends, public services quickly fill the shortcomings ... With such confidence, Mentougou District 202 1 Party Congress clearly put forward the goal of strengthening science and technology. The work report of the district government pointed out that it is necessary to build Mentougou Garden in Zhongguancun with "every inch of land and every inch of gold", cultivate a group of enterprises specializing in characteristic innovation and subdividing industries into "little giants" and "invisible champions", and promote the gathering and settlement of upstream and downstream industrial chains.

At present, there are 23 small and medium-sized enterprises specializing in special innovation, 3 national and 6 municipal small giant enterprises in Mentougou Park of Zhongguancun, which are in a leading position in the ecological conservation area. "202 1, the park declared 27 small giant enterprises. Next, the park should build a characteristic industrial cluster and create a new growth pole for the development of the western part of the capital while making excellent stocks. " The relevant person in charge said.

Mentougou district used to be an important coal energy base in Beijing. Under the new situation of the development of the capital, Mentougou District, with the determination of a strong man to break his wrist, "abandoned black and turned green" and implemented industrial upgrading and transformation through branding, cultural innovation and intelligence, making the green industry a circular development road that sees green and generates gold.