Guo Jiafu’s comeback

In 2012, Guo Jiafu, the founder of Jiafufuqiao, who has more than 600 footbath chain stores across the country and is known as the footbath king in China, entered the real estate industry with high spirits, and competed in Jiangjin to build Jiangjin Fuqiao. Grand hotel. Two years later, it was reported that Guo Jiafu was in deep debt crisis and was intercepted by creditors. In order to survive with his broken arm, Guo Jiafu took the initiative to sell more than 50 directly-operated stores. Afterwards, Guo Jiafu disappeared from the public eye.

At its peak, the foreign debt of wealthy overseas Chinese was as high as 450 million yuan. "I'm just trying to sell iron, but I still have to pay off the debt." Guo Jiafu said that in order to pay off the debt, he even auctioned off the company's headquarters in Shi Nianpan. Subsequently, more than 600 Jiafu Fuqiao franchise stores across the country all separated from Jiafu Fuqiao and were responsible for their own materials and technology. Jiafu Fuqiao existed in name only.

Recalling the investment mistakes of that year, Guo Jiafu let out a long sigh. When he was at his lowest, he even had the idea of ??jumping off the building. Now, Jiangjin Fuqiao Hotel is about to be put into use. Guo Jiafu said that with the help of the government and the tolerance of creditors, most of his claims and debts have been resolved according to the debt-for-equity swap model, and more than 30 creditors will become shareholders of Fuqiao Hotel. It is expected that all of his debts will be settled by the end of next year.

After experiencing huge changes in his life, Guo Jiafu has no regrets. He told reporters: "My success relies on drive, courage and technology. It was only after I fell that I discovered that my previous arbitrary style of doing things was different from Brother Pao's character. It’s a big problem.”

After four years, Guo Jiafu has become more mature and rational after returning to the world. He said: "I am not a businessman in the strict sense. I don't understand the secrets of how businessmen make money." After the failure, he discovered that he was a technical expert. Without technology, he had nothing. "In the past four years, I have not completely faded out of the field of foot bath care. I have been dreaming about how to use my skills to stand up again." It is understood that the Youyisi Foot Therapy Training Base, which opened yesterday, has a registered capital of 50 million yuan, was founded by Guo Jiafu, and the four Guo brothers accounted for 60% of the shares. As the founder, Guo Jiafu did not hold any shares in the company until the debt crisis was completely resolved.

Guo Jiafu said that the main goal of Youyisi is to provide technology outsourcing for tens of thousands of foot massage stores across the country. Foot bath owners only need to find a good place and decorate it, and then they can open for business, and the operating income will be Split it 50/50 with Youyisi.

“Now, more than 600 franchise stores across the country that have left Jiafufuqiao have become my most powerful supporters. They have sent more than 150 managers to serve as shareholders of Youyisi , participate in this cause." Guo Jiafu said confidently that the Fuqiao Department occupies 1/5 of the resources in the country's foot bath field, and they will all be the largest partners of Youyisi. He said he believed he would stand up again in 3-5 years.