20 19 central tourism 20 19 China tourism

China Tourism City Ranking

The top ten cities are Beijing, Chongqing, Shanghai, Guangzhou, Tianjin, Chengdu, Hangzhou, Wuhan, Xi and Suzhou. Beijing, which ranks first in the overall list, ranks first in three dimensions: total tourism revenue, convenient transportation and tourism infrastructure. For the other two items, the total number of tourists in Beijing ranks third, behind Chongqing and Shanghai; Beijing ranks 3 1 in the proportion of tourism revenue, which shows that the economic development of Beijing and the United States is diversified, and tourism is only a part of many incomes.

2.20 19 total tourism revenue in China

The comprehensive income of American tourism in Dandong in 20 19 years reached1200,000 yuan.

3.20 19 Tourism Development Status in China

In 20 19, the tourism economy continued to maintain a rapid growth rate higher than the GDP growth rate. The domestic tourism market and the outbound tourism market have grown steadily, and the foundation of the inbound tourism market has become more stable. The number of domestic tourists in the whole year was 6.006 billion, an increase of 8.4% year-on-year; The total number of inbound and outbound tourists was 300 million, a year-on-year increase of 3.1%; The total tourism revenue was 6.63 trillion yuan, up 1 1% year-on-year. The comprehensive contribution of tourism to GDP is 10.94 trillion yuan, accounting for 1 1.05% of the total GDP. There are 28.25 million direct employees in tourism, and 79.87 million direct and indirect employees in tourism, accounting for 103438+0% of the total employed population in China.

: 4.20 19 China's total tourism revenue

1 .guizhou2019 US tourism revenue: 1232 1.8 1 billion yuan.

2.20 19, the total number of tourists in Guizhou reached 1 135 17700, exceeding 10000. In 20 19, the total income of Guizhou reached 1232 1.8 1 100 million yuan. In 20 19, the total tourism revenue of Guizhou jumped to the third place in China, and the added value of tourism accounted for 1 1.6% of the whole province, which promoted the rapid development of tourism.

By developing tourism, Guizhou Province has promoted the development of poor people, freed them from poverty and increased their economic income.

5.20 19 Contribution of China Tourism to gdp

Reliable.

Although JD.COM began to deploy tourism business as early as 20 10, Beijing JD.COM Travel Agency Co., Ltd., a wholly-owned subsidiary of JD.COM, has been established to provide domestic tourism, inbound and outbound tourism, air tickets and other tourism services. JD.COM Mall online hotel reservation service, as well as online travel services such as air tickets, taxis, holidays and scenic spots; In addition to self-operated business, JD.COM also invested in Today's Hotel, and successively completed the special offers of Today's Hotel, Cruise Sea Travel Network Team and Cuigong Hotel, further intervening in hotel and cruise tourism; Since then, JD.COM has also set up Yunhe Travel Agency, and with the help of its Xiaobai Credit and Tiger Visa, it has jointly issued a visa credit system platform and set foot in the visa field.

JD .COM Xiaobai Credit and Tiger Visa Issuance Visa Credit System Platform

However, so far, JD.COM. COM's tourism industry is not yet open. According to the Annual Comprehensive Analysis of Online Travel Market in China in 2020 released by Analysys, in 20 19, the online travel market in the United States will reach 108665 billion yuan, and the online penetration rate is expected to reach 16.7%, successfully breaking through the trillion-dollar scale. According to the data, Ctrip, Qunar, Zhu Fei, Tongcheng Yilong, Meituan Dianping and Lvma Tourism were the top seven online travel manufacturers in China in 20 19. Among them, Ctrip, Qunar and Tongcheng Yilong form the Ctrip system, and flying pigs has become a force that cannot be ignored. Meituan has risen rapidly by relying on the low-end market, while Tuniu, which has a heavy position in JD.COM, has fallen out of the first echelon. Tuniu has been losing money, with a loss of more than 200 million yuan in the first quarter alone and a cumulative loss of more than 6 billion yuan since its listing.

Before the rumor, JD.COM tourism was run by relatives in the hometown of milk tea, so the operation layout was not professional enough, and the local tourism resources in Jiangsu were not rectified. It turned out that the original attempt to integrate all resources by using Jiangsu local Tuniu failed.

However, JD.COM will not give up the big cake with high added value: in 20 19 years, the comprehensive contribution of tourism to China's GDP was 10.94 trillion yuan, accounting for1.05% of GDP, with a year-on-year increase of11.4. The growth rate has accelerated and it has become a strategic pillar industry in China. The industry has norms

6.20 19 Tourism Development Trend in China

In 20 19, the total tourism revenue was 6.63 trillion yuan, a year-on-year increase of 1 1%. The comprehensive contribution of tourism to GDP is 10.94 trillion yuan, accounting for 1 1.05% of the total GDP. There are 28.25 million direct employees in tourism, and 79.87 million direct and indirect employees in tourism, accounting for 103438+0% of the total employed population in China. In 20 19, the tourism economy continued to maintain a rapid growth rate higher than the GDP growth rate. The domestic tourism market and the outbound tourism market have grown steadily, and the foundation of the inbound tourism market has become more stable.

7.20 19 China tourism carbon emissions reached.

The industry with the lowest carbon emission should be tourism.

Tourism is called smokeless industry, which is a natural and sustainable industry. Because it depends on natural scenery and historical sites, but it is not. We don't need to build factories and chimneys, and neither do we. Will not cause environmental pollution. It can integrate transportation, residence, tourism, shopping and entertainment.

Tourism has little pollution, great driving force and broad and optimistic development prospects, and has become a key development project in various countries.

First, the development of small and medium-sized travel agencies in China

The number of travel agencies is increasing.

In the early 1990s, with the rapid growth of China, the development of American economy, the gradual improvement of vacation system, the improvement of national consumption level and public transportation, China's tourism industry developed rapidly. The tourism analysis report of China in 20 14 shows that the total tourism revenue of China is 20 14, and the tourism output value of the United States is about 3.25 trillion yuan, up by 14% over the previous year. Among them, the number of domestic tourists was about 3.6 billion, a year-on-year increase of10.67%; The total domestic tourism revenue was about 3.03 trillion yuan, up15.4% year-on-year; The number of outbound tourists is about 65,438+180,000, an increase of 20.30% over last year; The outbound tourism consumption of mainland tourists is about 65.438+05 billion US dollars, up 654.38+08% year-on-year; The number of inbound tourists was 26.36 million, an increase of 0.27%. Since the reform and opening up, the number of travel agencies in China has been increasing. By the end of 20 1 1, there were 23,690 travel agencies in China, an increase of 4.0% over the end of last year. However, with the continuous expansion of the tourism market, the profit rate of travel agencies is declining. At the beginning of 1990s, the average profit rate of international travel agencies in China was 6.7%, and at the end of 1990s, this profit rate dropped to 3.5%, while the net profit of domestic travel agencies was far lower than that of international travel agencies, only about 0.69%.

(B) the rapid development of the network market

According to the 26th Statistical Report on Internet Development in China published by China Internet Network Information Center (CNNIC), by the end of June 20 10, the number of Internet users in China had exceeded 400 million, reaching about 430 million, an increase of about 36 million compared with 2009. Internet usage rate rose to 32%, up 2.9% from 2009. By June of 20 10, the utilization rate of travel reservation was 8.6%, and the number of users reached 36120,000, with a half-year increase of 19.4%.

Second, the problems and challenges in the development of small and medium-sized travel agencies in China

(A) insufficient brand advantage

The development of special products has been hindering the rapid development of China. Most travel agencies in China lack market guidance and innovative spirit, and tourism products lack characteristics. They imitate the travel products and routes of large travel agencies. Once there are distinctive tourist routes, many travel agencies will follow suit and repeatedly produce the same type of tourism products. As a result, tourism products are widespread and scale funds are limited, which greatly limits the sustainable development of travel agencies in China. China's operating mode: American travel agencies must change from universality to quality, characteristics and brand. Under the background of 2 1 century, in the era of innovation in China, American travel agencies must strengthen their awareness of quality products and characteristics. Brand effect can not only enhance the popularity of travel agencies, but also eliminate the risks of tourists in the process of tourism consumption.

See the Industry Analysis Report of Small and Medium-sized Travel Agencies in China-Market Depth Analysis and Development Prospect Forecast released by Yan Guan Tianxia 20 18.

(B) the lack of effective management tools

Most travel agencies in China started late, with weak infrastructure, backward management methods and high operating costs. Most of the core employees of enterprises lack the knowledge of tourism management and tourism financial management, which easily leads to illegal behaviors in the operation of travel agencies. First of all, China's travel agency employees are poorly educated and lack core management talents and experienced management talents. Secondly, there is a lack of complete travel agency management theory in China, and few schools offer travel agency management theory. Therefore, the executives and business elites of most small and medium-sized travel agencies basically train their internal employees according to their own experience in taking tours. The comprehensive level and quality of tour guides are uneven, which objectively causes the disorder of small and medium-sized travel agencies in China. Thirdly, the internal organizational structure of China's travel agencies is single, with few senior managers and irregular organizational departments, which leads to management confusion.

(C) the impact of the new market structure

In recent years, with the improvement of people's overall quality and living standards, outdoor tourism and go on road trip have entered the tourism market strongly, breaking the past practice of choosing travel agencies. In view of the reality of the tourism market, scenic spots have adopted the practice of group travel agency tickets for these new groups, and the development model of traditional travel agencies has been greatly challenged.

Third, the development strategy of small and medium-sized travel agencies in China

(1) Improve brand quality.

Small and medium-sized travel agencies in China should formulate reasonable development strategies, scientifically design the development direction of enterprises and adopt standardized business models according to their own development needs. According to the actual situation inside the enterprise and the development of China, find a business model that meets the requirements of China. The development of market economy.

1. Realize product quality management and improve research and development level; Improve the quality of tourism products and enhance the characteristics and quality of tourism products. If small and medium-sized travel agencies in China want to change the current situation of single product category and seek a better way out, they must constantly see the advantages and disadvantages of their own enterprises, further subdivide the tourism market, clarify the positioning of products in the market, and improve the types and characteristics of products. At the same time, develop derivatives of products, dig deep into derivatives, optimize services, and create their own characteristic products. Nowadays, with the development of American society, the demand of China tourists has gradually changed from single to diversified. The traditional marketing model of travel agencies is far from meeting the needs of tourists, and self-driving tourists will become the development trend of travel agencies in the future. Small and medium-sized travel agencies in China can make full use of the network platform, vigorously promote the brand products of travel agencies, change the sales model and improve the sales level.

2. Cooperate with well-known travel agencies at home and abroad to enhance the visibility of their own enterprises through the big brand effect. With the rapid development of China, the current horizontal management system in American economy has been replaced by the vertical division of labor system. Well-known travel agencies have the advantages of large market share, standardized management mode and high brand influence. Small and medium-sized travel agencies, especially small travel agencies, can rely on the brand effect of well-known brand travel agencies to increase their turnover. In this way, small and medium-sized travel agencies can effectively avoid the disadvantages of insufficient funds, low product research and development level, low technical level, unclear product management and low income, and develop together.

(2) Implement scientific management.

First, speed up the reform of travel agency system and establish joint-stock system and travel agency company system. Small and medium-sized travel agencies can adopt different shareholding modes, such as mutual shareholding with large travel agencies, excellent employee shareholding, and executive shareholding. So as to realize the transformation of property rights from simplification to diversification.

The second is to establish and improve a scientific travel agency operation system.

(3) Implementing the innovative development mode of travel agency network.

The network platform with tourism products as the main body can quickly improve the cooperation frequency between travel agencies in various provinces and cities across the country, and even unite travel agencies in the same province and city to build a city tourism brand and build a strategic partnership of tourism cities. This change can not only improve the development speed of small and medium-sized enterprises, but also enhance the trust and communication between enterprises. Small and medium-sized travel agencies can build a tourism city alliance through the network platform, which can improve the health of the tourism market environment, improve the lack of trust between travel agencies, and form good tourism city interests.

: Now China has become a major tourist country in the world. According to the data released by the World Tourism Council, the fastest growing cities in the world are all in Asia. In this list, China tops the list, and six cities rank among the top ten. Among them, Chongqing, China has the fastest tourism development, ranking first among the top ten tourist cities. Let's go and see which China cities are on the list.

Chongqing is a megacity in western China, a national central city and an economic center in the upper reaches of the Yangtze River. The towering mountains and low valleys bear the 3000-year history of Bayu culture in Chongqing. Last year, Chongqing received 450 million tourists from home and abroad, and the growth rate of tourism output value can reach 14% every year. The world cultural heritages such as the famous mountain city Jiangcheng, the Three Gorges of the Yangtze River, Dazu Stone Carving, Tiansheng Mountain and Jinfo Mountain have attracted a large number of tourists.

Guangzhou is second only to Chongqing. Guangzhou is the southern gate of China and the only foreign trade port in China, which has been in China for thousands of years. Guangzhou is a modern city, and its scenery is mostly modern. The main places of interest are zhenhai tower, Chenjia Temple of Nanyue King, Liurong Temple and Guangxiao Temple. Chimelong Safari Park is the highlight of Guangzhou, receiving more than one million tourists every year10, and the growth rate of tourism output value can reach 13. 1% every year. Very impressive.

Shanghai, a place called Magic Capital, is the largest and most developed metropolis in China. The bustling Shanghai is full of her unique charm. The banks of the Pujiang River are the most attractive places in Shanghai, where you can see the past and future of Shanghai. Nanjing Road, Yuyuan Garden, Bund, Disneyland, etc. It has become the most attractive place for tourists in Shanghai. The annual growth rate of tourism output value is 12.8%. Shanghai is very good.

Beijing is the political and cultural center of China and the foreign exchange center of the United States. Beijing has a profound cultural heritage, and it is a city that combines classical and modern. Tourism resources are very rich and the scenery is magnificent. There are the Forbidden City, Tiananmen Square, Temple of Heaven, Summer Palace, Badaling Great Wall and other scenic spots, which are places that China people want to visit all their lives. The annual growth rate of tourism is 12%. Beijing is such a city that it is attractive to you.

Chengdu is the core city in the west, and I don't want to leave without you. Chengdu is not only the best tourist city in China, but also the gourmet capital of the world. As long as Chengdu is mentioned, many things will naturally appear in people's minds, such as giant panda, Dujiangyan and Sichuan beauty. In addition, Chengdu also has Wuhou Temple, Du Fu Caotang, Wenshuyuan, Jinli and other scenic spots. The annual growth rate of tourism output value is 1 1.2%. Chengdu is worth visiting.

Shenzhen is the window of China. China has developed its economy through reform and opening up. Now it has become the fourth largest city in China and the fifth largest financial center in the world. Shenzhen has a beautiful environment, wide roads and many tall buildings. Here you can feel the prosperity and busyness of a metropolis. Most scenic spots in Shenzhen are modern, such as Window of the World, Overseas Chinese Town in the East, Folk Culture Village, Lotus Hill Park and xiaomeisha Beach. The annual growth rate of tourism output value is 10.7%, which young people yearn for.

8.20 19 China Tourism Analysis Report

From 20 15 to 20 19, the number of tourists in China is on the rise. The number of tourists increased from 3.99 billion in 20 15 to 60. 1 100 million in 20 19, with a five-year compound growth rate of 8.5%. The total tourism revenue increased from 3.4 trillion yuan in 20 15 to 570 million yuan.