Traditional Culture Encyclopedia - Hotel reservation - Development of Hotel Decoration Design

Development of Hotel Decoration Design

The development history of modern hotel industry in China is not long, but it has developed rapidly. After liberation, China first rebuilt old hotels and established a number of hotels and guest houses. Since the opening-up policy, China has vigorously developed tourism, and China's modern hotel industry has achieved unprecedented development.

from 1978 to now, China's hotel industry has gone through four stages, and now China's hotel industry is gradually moving towards specialization, collectivization and intensive management. By 22, there were 3, accommodation enterprises, 8,88 star-rated hotels, 84, social hotels and 183, individual hotels. There are 2, other accommodation enterprises. With the gradual adjustment of the tourist market, accommodation enterprises will constantly adjust their business direction according to different market positioning, and the market tends to be subdivided. Business hotels, conference hotels, holiday hotels and budget hotels have gradually become the mainstream of the industry development.

the future trend of modern hotel development

according to the main characteristics of modern hotel development, the development of modern hotels will show the following trends: the management concept is becoming more and more humanized, and the guests are the first in design, operation, management and service; Products have changed from unification to diversification, and standardization to personalization; Hotel forms tend to be large and comprehensive, small and specialized, with diversified types and constantly changing hotel facilities; The industrial structure is collectivized and the management mode is more flexible; Management is becoming more scientific and modern.

Problems existing in hotel decoration design

1. Disconnected from social needs.

some investors directly invest in new hotels based on their own perceptual knowledge of hotels, without completing market research, hotel site selection, hotel positioning, hotel scale and grade determination, project feasibility analysis, etc. There is no design unit involved in the initial stage of hotel preparation.

2. Simply consider aesthetics.

Some hotels are beautiful in appearance in design, but the practicality of internal function planning and decoration is in a mess, and the design is unprofessional, with poor practicality and lack of artistry. As a result, the hotel needs to be rebuilt twice after its operation, resulting in "secondary investment", and some hotel designs even have no chance to make up for it, which has become a stumbling block to hotel operation. A very important reason is that designers don't understand the needs of hotel management and the functions of various facilities, and they don't start from the unique attributes and consumption needs of hotels, but only design from the perspective of architectural art. Some of them did not attach great importance to hotel design because the construction drawing design was too rash. There is also no further detailed supporting design for indoor soft facilities.

3. Swapping the concept reduces the problems caused by investment.

due to the huge investment in hotel projects, the national policy restricts some regulations of buildings from a macro perspective. Therefore, some national enterprises and investors set up projects and built them in the name of training centers, activity centers, reception centers and comprehensive services, and then transformed them into hotels after completion. This kind of hotel is often like a hotel rather than a hotel, and many building structures, facilities and equipment, functional layout and so on can not meet the needs of hotel professional management.

4. Reproduction of hotel design works.

The hotel design scheme is just a combination of new products, new materials and new technologies. It has no design soul and features, and cannot form a unique product culture. It is also an issue that should be paid attention to in hotel design.

5, the design division of labor is not fine.

It is conceivable that the number and types of materials, equipment and articles involved in hotel decoration design are huge, and each kind should be selected and handled by professional knowledge. However, in fact, the design of a hotel in China is mostly undertaken by a design unit and only by a chief designer. Because the design involves too many majors, personal professional knowledge can not meet the design needs, which often leads to design loopholes and failure.

6. Lack of overall arrangement.

Hotel decoration design includes the overall planning and design of the hotel, architectural design, internal and external landscape and garden design, interior decoration design, electromechanical and piping system design, sign system (VIS) design, traffic organization design, and management service flow design. In China, design is often subcontracted by multiple design units, and then carried out by multiple construction units. These designs and constructions are not systematically managed as a whole, and they have to be reviewed and approved by the construction command department.

7. Lack of consumption impulse < P > Hotel decoration design should take into account the consumer psychology of customers, so that consumers have an impulse to spend.

the present situation of hotel decoration design in China

1. A large number of hotel designs are the same, lacking features and creativity. Many star-rated hotels in major cities in China are strikingly similar in hotel planning, architectural design, functional layout, interior style, techniques, materials and even guest room styles, resulting in weak management and weak competition, which has caused a lot of losses to the country and investors. There are some reasons for this, some of which are the lack of experience of architectural design units, such as unreasonable traffic streamline organization; Or attach importance to the front desk, light background; Some of them are irresponsible "takenism" of interior designers. In fact, each hotel should have different temperament and characteristics because of its different city, region, local cultural and ecological environment, different owners' investment, different hotel management companies and different market positioning. In developed countries abroad, it usually takes three to five years for a hotel to be established. Usually, at the beginning, investors will make market analysis and positioning with architectural design, hotel design professional companies and hotel management companies, and designers must deeply understand the market positioning of the hotel and deeply study how to create the image of the hotel and rationalize its functions. Finally, a successful hotel can be created. Therefore, interior design should resolutely oppose plagiarism and truly create their own characteristics and images according to the different elements of each hotel.

2. Interior design pays too much attention to wall decoration, while lamps, furniture and artistic furnishings are pale and powerless. This is a common phenomenon in many hotels in China. Hotel, as a specific building space, should not only meet the requirements of people's accommodation and catering, but also meet the needs of meetings, business, entertainment and fitness. It is not only functional, but also spiritual. It is a pleasant surprise experience for guests to feel the influence of culture and art while staying in the hotel, whether for business or vacation. Besides the decoration of space, the sources of this experience are exquisite lamps, fashionable furniture and rich artistic furnishings in the hotel. Hotel space is different from other public buildings, it has a specific atmosphere: from color, lighting to fabric texture, the style of water cups is very elegant. Most mid-range hotels in China are decorated with a lot of stones from the lobby to the guest rooms and even the secondary fire exits. The walls are full of high-grade materials, and the decoration interface is extremely luxurious, but the furniture, lamps and crafts are extremely inferior. How can such hotels talk about "atmosphere" and guests feel at home? Therefore, designers must reasonably control the cost, highlight the key points, help the owners to rationally allocate hard decoration and soft decoration, have a clear aim, and create the best artistic effect with limited funds.

3. Many domestic designers do not attach importance to guest room design. In fact, when guests stay in hotels, they spend most of their time in guest rooms. Facing the guests whose living standards and appreciation are improving day by day, most hotel rooms in China are strikingly similar in terms of function, area, apartment type, style of furniture, fabric and color of carpet, and even in the practice of wine refusal and wardrobe. Different guests have different needs. First of all, business guests have technical needs: broadband network, mobile phone, etc., which require designers to arrange these functions; Furthermore, the bed is very important, which is the place where guests spend the longest time in the room. It must be large and of high quality. Secondly, the bathroom, bathtub, washbasin and toilet should be divided into dry and wet areas, so that in a double standard room, two people will not have the embarrassment of going to the bathroom at the same time. The guest room is the main part of the hotel to create benefits. It is not an easy task to design the guest room, and its design should reflect the care of the guests to the maximum extent, because the requirements of the guests for the guest room are far more detailed than those of the lobby and restaurant. Poor guest room design, imprecise and inconvenient will not only be bad for the guests, but also lower the grade of the hotel. Guests pay a lot of money when they stay in the hotel. Designers must be creative. It is best to use colors, styles, lamps, furniture and artistic furnishings in the rooms that the guests have never seen before. Try to surprise the guests. For example, an unexpected and unique TV cabinet, a soft and comfortable lounge sofa, a set of exquisite big pillows, even a set of flower arrangements, and a delicate small bookshelf. Therefore, what surprises the guests is exotic or some kind of historical and regional cultural creativity, as well as those meticulous designs that use new materials, new processes and new technologies, whether it is space modeling, color organization, lamps, furniture, artistic sketches and hardware products. As long as they are innovative, the charm value of the rooms will be greatly discovered, and the hotel will be featured and highly praised.

4. Today, the largest and highest-grade hotels in China are monopolized by famous foreign design companies. These world-class masters and a large number of students who have returned from studying abroad have brought advanced ideas, methods and technologies, which have contributed to the hotel design in China, and also made us see the direction of efforts and progress.

5. China local designers have matured from the stage of imitation and plagiarism since 199s, and started to refer to innovative ideas, constantly exploring and creating excellent works with novel themes, rich cultural connotations, unique styles and techniques, obvious regional characteristics and oriental culture. Some thoughtful designers began to study their own mother culture and explore a new nationalist road with China characteristics. For example, the designers of the renovation project of Tang Cheng Hotel in Xi 'an and the design of Changzhou Hotel all have unique insights and innovations. At the same time, we should be soberly aware that there is still a big gap between the design level of China Hotel and the design level of developed countries in the world, and many of our designers still lack innovative consciousness and cultural heritage when designing.

The development of hotel decoration design in China

1. Diversified development from a single business hotel to conference hotels, apartment hotels, theme hotels and leisure resorts. With the enhancement of comprehensive national strength and the rich folk customs and tourism resources in the east, west, north and south of China, after the peak of the development of urban business hotels in 2 years, in the next few decades, It is bound to usher in a good opportunity for the development of conference hotels, theme hotels, especially leisure and holiday hotels. These hotels are different from urban business hotels in terms of site selection planning and functional distribution. Guests not only require such hotels to have facilities such as fitness, leisure and entertainment activities, but also care about the choice of food and the arrangement of various tourism projects. They demand that the scenic spots where the hotels are located should have distinctive features and rich historical and cultural connotations. The conference hotel should not only arrange the conference center, but also have different medium and small conference rooms. In addition, according to the number of people received by the conference center, it should arrange large and medium-sized restaurants and supporting facilities for conference dining.

2. Environmental protection, green and sustainable design with national and regional characteristics will be the development direction of China hotel design in the future. At the same time, it will eventually form its own new national characteristics. Hotel design should hold high the banner of environmental protection, green and sustainable development, and insist on absorbing the local, national and folk culture. Make the hotel reflect a unique cultural personality, so as to determine the image of each hotel. Therefore, hotel designers should study the "culture" of the project location, including regional culture, national culture and historical context. If the cultural connotation of the hotel can be accurately and reasonably positioned in the initial scheme design, the hotel will have a profound cultural heritage and endless charm, thus bringing guests enjoyment not only physically but also spiritually.

3. While paying attention to local culture, the style is increasingly modern, simple and fashionable. There are too many styles and doctrines in architecture and interior design today. After a violent shock or transcendence, the trend of hotel design in the world has once again ushered in a new balance. Hotel designers also put aside the trivial decorations of neoclassical and European styles. Get rid of complexity and simplify, imply complex and exquisite structure with modern methods, and show exquisite furniture, lamps and artistic furnishings in simple, bright and clean design space. To keep the hotel fashionable, hotel designers should be independent and innovative. This is a long-term and uninterrupted work. Designers should have new ideas and new ideas, and this pursuit of new technology and fashion will make the tree of hotel life evergreen.

The future and responsibility of China hotel designers

With China's entry into WTO, the rapid development of business, rich tourism resources and rising diversified aesthetic needs, citing the art of foreign design firms has brought new challenges and hopes to China designers. As hotel designers, we can only learn new ideas and technologies continuously. Constantly supplement and develop the tradition, let the new and the old live, merge and transform at different levels and in different environments, and let new ideas and methods play a role in time, so that hotel architecture and interior design will develop more rationally, comprehensively and healthily. In short, after more than 2 years of development, our hotel has begun to mature and rational. Today's hotel planning and design has also started the perfect combination of hotel functional culture, building environment and hotel management objectives, and promoted each other, forming hotel management characteristics and competitive advantages. Sustainable development has been established all over the world. The trend of global integration is the enjoyment of material and culture, and we should strengthen the protection of human cultural heritage and the traditional features of human settlements. We should also face the art of foreign culture correctly, show new vigor, originality and foresight, and create a new situation of diversified modern hotel interior design with our own national and regional cultural characteristics.