Want to open a hotel, I wonder what the prospect is? Please give me some advice.

Before answering your question, let's look at several sets of data.

In the past year, China's domestic tourism revenue was 51300 million yuan, and the number of tourists was 5.54 billion, up by 10.76% and 12.3% year-on-year. It is estimated that the total tourism revenue will reach 5.99 trillion yuan. At the same time, the prosperity of tourism has stimulated the vigorous development of hotel accommodation industry. Last year alone, the transaction volume of hotel investment in China was close to 654.38+0.2 billion yuan, which is expected to increase by 654.38+0.5% year-on-year, ranking first in the world.

China has 865438+100000 hotels and * * * 20 million rooms, with an average of 25 rooms. Per capita rooms 1.4% (population 65.438+0.39 billion), average house price 1.74, occupancy rate 55%, revpar 96, market size 700 billion, excluding catering.

By the end of 20 18, there were more than 11,000 star-rated hotels in China. There are more than 30,000 hotels and more than 3 million guest rooms managed by hotel groups that have entered the statistical scope.

Brand chain groups have 60,000 hotels and 3.35 million rooms, accounting for 17% of the total market, while the overall chain rate in the United States is 7 1%.

From the above data, the following points can be analyzed.

First of all, the number of hotels will continue to grow.

Since the reform and opening up, post-80s, post-90s and post-00s have become the main components of consumer groups. They not only need to "live" like their predecessors, but also "live well" and "live beautifully". With the continuous progress of social economy, tourism has increased by 30% in recent years, which has also promoted the development of hotel industry. Looking at tourism from the scenic spot, it is hard to find a bed in the tourist season. At present, many domestic investment channels are blocked, and hotels, as a low-risk industry, are loved by investors.

Second, the general trend of hotel standardization.

Although the hotel industry is still a big cake, we will find that a large part of the hotel industry is "small fish and shrimp", which belongs to self-operated micro-enterprises, including farmhouses, couples' shops and self-employed small-scale hotels. Without unified standards and effective management methods, the service quality varies widely, and it is impossible to form organizational ability and scale combat ability.

The confusion of operator structure has caused the instability of the market. Judging from the overall operation of the hotel industry in China, enterprises bear a heavy burden, and the average occupancy rate of 55% makes the hotel wander between profit and loss. Relatively speaking, the per capita income of the hotel industry is the second lowest, just ahead of agriculture, forestry and animal husbandry. The data of 20 17 is 43382 yuan, which is 64% of the national per capita income level.

Therefore, hotels must have unified standards in the future, and the phenomenon of peer integration is more obvious.

Third, boutique hotels lead the future.

Cheap and fast hotels no longer become the main body of the industry, but are replaced by boutique hotels with core competitiveness. With the change of consumers' subject quietly, consumers' requirements for hotels have gradually become higher, and hotels that simply "wash, rest and sleep" are difficult to meet the needs of current mainstream consumers.

Future hotels will no longer simply provide accommodation services like traditional hotels. They can be bookstores, Internet cafes, art galleries, bars and even a gathering place. Hotels will gradually become the term of this industry, not everything.

Fourth, technology makes hotels go further.

A good hotel management system will undoubtedly improve work efficiency, reduce labor costs, and make managers feel more at ease about safety and leakage prevention. In the future, with the popularity of artificial intelligence, hotels will also taste the sweetness and meet the needs of users more comprehensively.