What markets are several brands of IHG targeting?

They are Holiday Inn, Holiday Inn Express, Crown Plaza, Intercontinental Hotels and Resorts, Staybridge Suites, Candlewood Suites and Indigo.

(1) Intercontinental Hotels and Resorts

1998 In March, Bath Group bought intercontinental hotels and resorts from Japan's Saison Group for US$ 2.9 billion, which increased the number of Bath Group hotels 187. Intercontinental hotels have established a certain reputation in meeting the unique needs of international business travelers and leisure travelers, and are also good at skillfully combining global service standards with local traditions. Over the years, the Intercontinental Hotel has been well-known and has always been the favorite hotel of business people from all over the world. In addition, the unique cultural characteristics of intercontinental hotels and their position in the top hotel market make the hotel brands of the group increasingly diversified.

(2) Crowne Plaza Hotel and Resort

Crowne Plaza brand was formerly 1983, a hotel brand derived from Holiday Inn, and 1994 developed into an independent hotel brand to highlight its high-taste and high-consumption market image and focus on business travelers. Crown hotels and resorts provide high-grade hotel accommodation facilities at reasonable prices. It is specially designed to meet the needs of today's smart travelers and cater to those business travelers who seek value for money by providing better services and facilities. At present, more than 140 Crown Hotels are located in more than 40 countries around the world, and each Crown Hotel provides advanced conference facilities, full-time professional conference staff and perfect business services. At the same time, it is equipped with a well-equipped fitness center, catering facilities and diversified leisure activities.

(3) Resort hotels and resorts

Holiday Inn provides reliable and friendly services and modern facilities for today's business and leisure travelers, which is worth the money. Holiday Inn can be found in large and small towns, beside quiet roads, or near bustling airports, because full-service holiday hotels are located in areas with convenient transportation. At present, Holiday Inn has opened more than 1600 hotels in the world, which not only maintains the status of the largest single hotel brand in the world, but also is one of the most widely known hotel brands in the world.

(4) Express holidays

Liuzhou Hotels Group, the predecessor of Intercontinental Hotels Group, launched Holiday Inn Express on 199 1, which became one of the most successful events in the hotel industry history. By creating this brand, the group quickly divided into a mid-range hotel market, providing only limited hotel services, excluding catering facilities. In less than ten years, the number of hotels of Holiday Inn Express brand in the world has increased to more than 1000. Freshness and conciseness are the characteristics of Holiday Inn Express, and its prices for business and leisure travelers are also very competitive. As for the Guest Stay SmartSM preferential plan launched by Holiday Inn Express, guests can enjoy free breakfast including fresh fruits, cereals and cakes, and free use of local telephone service (only in the United States). In addition, guests can also read the award-winning hotel-specific magazine Voyager at Holiday Inn Express in the United States and Canada. Holiday Inn Express continues to expand at an alarming rate, with a new hotel opening almost every three days.

(5) Stabridge Hotel & Suites

At the end of 1997, Staybridge Suites, a subsidiary of Holiday Inn, was officially launched. The hotel was founded by Bath Group to enter the emerging extended accommodation hotel market. The first Staybridge Suites opened in February in Alpharetta, Georgia, USA, at 1998. InterContinental Hotels Group is still actively expanding this brand. Staybridge Suites brand is a unique hotel concept, which aims to meet the needs of travelers from all over the world who need to stay in hotels for five consecutive nights or more. Staybridge Suites has a suite with one or two bedrooms, and the suite facilities include a double bed or a king bed, a sofa bed, an interactive TV, a spacious and bright studio, a kitchen with cookware, a household refrigerator, a microwave oven and other household equipment.

(6) Candlewood Suite

This brand was established in 1995 to provide customers with a home-away experience.

(7) indigo

Founded in 2004, the brand provides guests with a high-end accommodation experience through a brand-new concept.