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How does the developer introduce tourist attractions? Developer’s project introduction speech

Introduction to Nandan Mountain, a tourist attraction in Sanshui

Sanshui’s first tourist attraction with the theme of “health preservation” - the first phase of Nandan Mountain Primitive Ecological Scenic Area will open tomorrow guest. Photo courtesy of Nandan Mountain Scenic Area

Nanfang Daily (Reporter/Sheng Zhengting) The first phase of Nandan Mountain Original Ecological Scenic Area in Sanshui will officially open to welcome guests tomorrow. This is the first tourist attraction with the theme of "health preservation" in the area. It is reported that the developer plans to invest 800 million yuan to build it into the most distinctive comprehensive health and leisure scenic spot in Lingnan and even South China.

The place with the most plant species in the province

At noon yesterday, the temperature in the southwest urban area of ??Sanshui exceeded 35°C, making it unbearably hot. When we drove to the foot of Nandan Mountain in Nanshan Town, Sanshui, we opened the car window, and the cool breeze carrying the fragrance of flowers blew slowly towards our face, which made us feel relaxed and happy.

“Sanshui is a rare oasis in the Pearl River Delta, and Nandan Mountain is the pearl of Sanshui. It is the only remaining primitive ecological scenic spot in South China.” According to Foshan Sanshui Nandan Mountain Original Ecological Scenic Area Co., Ltd. Li Bin, deputy general manager of the company (hereinafter referred to as "Nandan Mountain Company"), said that the Nandan Mountain Scenic Area combines the beauty of Sanya's tropical rainforest and natural peak forests, and the long-term protection of its farm nature has kept the original ecology intact. The scenic area is densely covered with centuries-old trees and vines. Nearly 3,000 plant species have been initially discovered, more than 700 wild Chinese herbal medicines, more than 60 mountain streams and waterfalls, and more than 200 species of wild animals such as phoenix birds, golden turtles, and pangolins. "This is the Pearl River Delta, and even the place with the most plant species in the province."

After three years of development, the Nanshan Rainforest will be Tomorrow we will officially open the mountain to welcome guests. According to reports, the project covers an area of ??nearly 2,000 acres and is characterized by the beauty of steep mountains and forests and the culture of longevity. "There is the Nanshan Wanshou Temple in the rainforest, which enshrines the three stars of fortune, wealth and longevity that are widely circulated among the people. It is a good place to discover and experience the longevity culture of Sanshui."

In order to facilitate leisure tourism, on the premise of protecting the original ecology Next, the scenic area has laid plank roads, suspension bridges and other facilities to organically connect the streams, waterfalls and forests in the rainforest, and has set up multiple service areas.

Built it into a national 4A scenic spot within 3 years

Li Bin said that unlike the proliferation of man-made landscapes in other tourist attractions, Nandan Mountain is developed and managed according to a green and environmentally friendly model to maximize the The land retains natural ecology such as native vegetation and water systems. It is reported that before starting the development, Nandan Mountain Company specially invited German planning experts, Canadian landscape architects and professors from the Guangdong Provincial Tourism Planning Institute to conduct research for a year. "The purpose of the planning and design of the scenic spot is to retain the original ecological environment to the greatest extent, to express functions such as leisure and health care, vacation meetings, etc., and to highlight the cultural heritage of local longevity."

The scenic spot has "eight scenic spots and one scenic spot" center". In addition to Nanshan Rainforest, there are also Health Plaza, Kaiyuan Ancient Temple, Wufu Fragrant Flower World, Foshan Traditional Chinese Medicine Garden, South China Original Wild Botanical Garden, Romantic Avenue, Huangdi Ridge and Hot Spring Hotel Center. Most of these projects are under construction or about to start construction, and some will be opened at the end of this year. Others will be completed and put into use at the end of next year. The hot spring hotel will be opened within two or three years.

Among them, the Health Plaza will display the longevity culture of Sanshui and provide people with guidance on health tips; Wufu Xianghua World will launch longevity meals such as scented packages; and in order to protect the ecological environment, the South China Original Wild Botanical Garden is undergoing expert evaluation , it will be open to a limited number of people every day.

Li Bin said that he will strive to build Nandan Mountain into a mature scenic spot of national 4A scale and grade within three years. "Relying on the unique local traditional Chinese medicine culture, martial arts culture, Buddhist culture, Vietnamese returned overseas Chinese culture and educated youth culture, it has become the most distinctive comprehensive health scenic spot in Lingnan and even South China."

It is expected to radiate throughout the country. Province and Hong Kong and Macao regions

“Nandan Mountain, a scenic area focusing on health preservation, leisure, and exhibitions, can be established in our Nanshan Town mainly because the local ecological environment is well protected.” Deputy Director of Nanshan Town Mayor Lin Hao said.

Since Sanshui was rated as China's only wealthy "Longevity Town" in June 2008, relevant officials have repeatedly mentioned the idea of ??developing a longevity industry. Nandan Mountain Scenic Area is the first scenic area with the theme of "health preservation" in the area. It is the first step for the longevity industry in the area from concept to actual products, and is also a concrete portrayal of the transformation of environmental protection into economic development.

He said that the development goal of Nanshan Town is to develop into a suburban green industrial base in the outer circle of the Pearl River Delta through innovative utilization of the ecological environment, a leisure resort with rich natural and cultural customs, away from the hustle and bustle, A paradise far away from pollution, creating a Shangri-La in Guangdong. "Nandan Mountain Scenic Area is a highlight of Nanshan. It enriches the connotation of longevity culture and will actively promote the development of the tourism cultural industry. It is an important part of our efforts to build Guangdong Shangri-La."

Nandan Mountain is located in The northernmost point of Sanshui is the junction point of the four cities of Guangzhou, Foshan, Zhaoqing and Qingyuan. After the scenic spot is completed, it can attract citizens from Guangzhou, Foshan, Zhaoqing and even the Pearl River Delta; and when it matures, it is expected to radiate to the entire province as well as Hong Kong and Macao.

Classic cases of tourist attraction development

As a central link in the development of tourism, the development and construction of tourist attractions directly determines the tourism competition in a region, as well as its quality and appeal to tourists. The strength of the force. The following is a classic case about the development of tourist attractions that I shared with you for your reading!

Classic case of tourist attraction development 1:

Case 1, Chongqing Wulong Tiansheng Third Bridge In view of the fact that this world heritage scenic spot does not lack tourists, but faces legal and regulatory issues such as environmental protection and heritage site protection, the scenic spot focuses on development difficulties such as how to improve tourist satisfaction, increase tourist consumption, and expand the capacity of the scenic spot. Tsinghua Tongheng Design Institute is responsible for this. From planning and design to project implementation, all the way to product details and even sightseeing elevators, we carefully laid out and developed the project and gained market recognition. Its successes include: first, focusing on highlights and highlighting the charm of heritage; second, creating a performance to eliminate dark spots and enriching nighttime activities; third, easing hot spots and expanding the capacity of the scenic spot.

Developing world heritage site tourism products: First, we should be very careful from planning to implementation. If you do too many development projects in heritage sites, you may be doing it wrong; if you don’t do projects, tourists will not come. Dealing with this pair of contradictions requires the development of wisdom. We can neither develop blindly nor stop eating due to choking. Second, the scenic spot products developed must not only conform to international trends, but also be combined with China’s national conditions. This is because Yunnan, a multi-ethnic province with ethnic characteristics, also has national nature reserves, national park pilots, heritage sites and other tourist destinations. Development provides inspiration.

Case 2. Guangdong Baishui Village Scenic Area This project is a 4A-level scenic spot located in the suburbs of Guangzhou. It is famous for its 428.5-meter-high waterfall with the largest height in mainland China. It is an ecological leisure resort favored by the citizens of the Pearl River Delta. Its successes include: first, high-level planning and design, highlighting the attractiveness of iconic landscapes; second, responding to the "blue ocean" market demand and developing diversified products; third, carefully investigating the market and identifying gaps in the regional market; fourth, focusing on the tourism industry. Integrate top and bottom to allow travel agencies to transport customers.

This project first made use of a research report on the lack of food, accommodation and other catering facilities in the scenic spot according to the tourist questionnaire, and began to develop the scenic spot around the food and accommodation project. The specific methods are as follows: First, based on Guangzhou citizens and the mass tourism market are creating and combining diversified products around hot springs, food and accommodation. The second is to promptly expand the development of rural tourism products, villagers' vegetable field sightseeing and vegetable picking, and develop rafting projects. The third is the joint travel agency, which has promoted the development of scenic spots through the cooperation and development of "Guangzhou Travel". The number of tourists has increased from less than 100,000 before development to more than 3 million now, making it a popular leisure and tourist attraction in the urban periphery market.

Classic case of tourist attraction development 2:

Danxia Mountain Scenic Area is located in Renhua County, northeast of Shaoguan City, Guangdong Province and Shaoguan Zhenjiang District, with a total area of ??290 square kilometers, also known as "China Red Stone Park" is known as the first of the four famous mountains in Guangdong and the most amazing mountain in Lingnan since ancient times.

In 1988, it was approved by the State Council as a national key scenic spot. In 1995, it was approved by the State Council as a national geological and landform nature reserve. In 2001, it was approved by the National Tourism Administration and awarded a 4A-level tourist area. In 2001, it was approved by the Ministry of Land and Resources as a national geological park. In 2003, it was approved as a World Geopark by UNESCO.

The Danxia Mountain Scenic Area is characterized by red cliffs. It looks like layers of Chicheng with patches of clouds. The ancients called it Danxia Mountain, which means "the color is like Wodan and the brightness is like bright clouds". Danxia Mountain is the place where the geological term "Danxia Landform" is named. It is also one of the areas with the largest area, most complete types and richest shapes among the more than 580 Danxia landforms discovered in China. The research on the stratigraphy, structure, landform expression, landform development process, force expression, natural environment and ecological evolution of Danxia Mountain is the most detailed and in-depth among the Danxia landform distribution areas in the country. Its scientific research value is mainly reflected in the unique characteristics of Danxia Mountain. The important standard strata of the group (including the Danxiashan red rock series of the Danxia Formation and Changba Formation) and typical massive structures.

At the same time, Danxia Mountain also has rich historical and cultural heritage. Danxia Mountain is a place where literati of all ages wrote poems and chanted poems, nostalgic for the past and worried about the present. Han Yu of the Tang Dynasty, Su Dongpo and Yang Wanli of the Song Dynasty all wrote poems here. The temples that have been preserved to this day and have great influence include Byecheonsa Temple and Geumseok Cave Temple. From the legends about Nuwa quarrying stones to mend the sky and Emperor Shun's southern tour to perform music, to the famous religious mountains from the Sui and Tang Dynasties, numerous poems, inscriptions, cliff carvings, ancient mountain villages and caves and rock tombs and other cultural landscapes all show the uniqueness of Danxia Mountain. Profound cultural accumulation.

Classic case of tourist attraction development 3:

Dongjiao Coconut Grove Scenic Area is located on the Dongjiao Peninsula of Wenchang, Hainan, adjacent to Tongguling Tourist Area to the east and Gaolong Bay Tourist Area to the west. . The coconut grove covers an area of ??more than 30,000 acres, and is known as "Wenchang coconut is half Hainan, and eastern suburbs coconut is half Wenchang". Unique tourism resources once made the Dongjiao Coconut Grove a scenic tourist area with seaside coconut grove scenery. In 2000, the coconut grove in the eastern suburbs defeated other scenic spots in one fell swoop and was awarded the "National Business Card". It became the main image of the "Seaside Scenery" stamp together with Varadero Beach in Cuba.

Why has it also failed to get out of the predicament of decline despite its unique resources? Bai Laima Resort is the earliest tourism enterprise established in the coconut grove in the eastern suburbs, with a total investment of 40 million yuan. The person in charge of the company told reporters that there were only a few scenic hotels in the beginning. There were many tourists here and the business was very good. Soon many businesses saw that they could make money here and flocked to it. Now the scenic spots here are not like scenic spots and the villages are not like villages. It has been ruined like this. dropped. In addition, according to media reports: “As early as January 1992, the Wenchang Municipal Government commissioned the Hainan Branch of the Tianjin Urban and Rural Planning and Design Institute to plan the eastern suburbs of the coconut grove: the plan divided the eastern suburbs of the coconut grove into a hot-working pastoral scenic spot and a mangrove scenic spot. However, during the development and construction of the four major functional areas of scenic spots, coconut grove natural scenic spots and cultural scenic spots, there was disorderly investment promotion and the planning was "shelved". Failure to implement plans and low-level development are one of the reasons for the decline of coconut groves in the eastern suburbs.

Professor Bi Hua, president of the Hainan Provincial Tourism Development Research Association and an expert on Hainan ecology, pointed out to reporters that the 10-kilometer-long coast of the eastern suburbs of Coconut Grove has offshore coral resources, which is a good attraction. The government's management failed. The coconut grove coast that should be developed uniformly was divided into small pieces and sold. Land reselling became a common practice. No one was serious about developing scenic spots. In addition, the protection of coral reefs was not in place. Nearby residents burned corals and burned lime, which was harmful to the environment. The environment has been greatly damaged. Without the beautiful corals and vast tracts of coconut groves, the coconut groves in the eastern suburbs have finally lost their appeal and are heading for inevitable decline.

Classic case of tourist attraction development Chapter 4:

With an investment of more than 400 million, it was once famous and known as "China's first large-scale theme park with tropical and ocean themes" , Hainan Tropical Ocean World, Haikou's first national 4A scenic spot, has sadly closed its doors since June last year, more than four years after its opening. According to the reporter’s understanding, the park is located on Binhai West Road, Haikou City, covering a land and sea area of ??838 acres, and is located on Haikou’s golden coastline.

In 1997, Beijing Tianhong Group took a fancy to this area and proposed investment, development and construction to the Haikou Municipal Government. At that time, Haikou City did not have a truly distinctive theme park. Therefore, the Haikou Municipal Government designated Tropical Ocean World as the Hainan Provincial key construction projects will be given strong support.

Why did the accurate theme positioning, good location, and policy support fail to retain the glory of the scenic spot? Wen Delin, chief of the Planning and Development Section of the Haikou Tourism Bureau, said helplessly when talking about this matter, at that time, the scenic spot The project plan has been approved by the government department. The entire project will be developed in two phases. The core part of the project is in the second phase, where an aquarium, underwater world, and maritime museum will be built. After the completion of the first phase of the project, taking into account the actual situation of the developer, the government agreed that it should open for business first and develop on a rolling basis. Hidden dangers have been laid since then. After the developer completed the first phase, it opened to the public and received tourists. Because there were not many distinctive attractions in the park, and the second phase of the project had not been completed and put into use, the theme park lost its most prominent theme and tourists. Gradually they became scarce and business conditions deteriorated.

Professor Yang Zhekun, vice president of the Hainan Provincial Tourism Development Research Association, analyzed that Hainan is a large maritime province, and many resources have the basis of man-made attractions, but it must firmly grasp the marine culture to make a fuss. The most interesting second phase of the project has not yet been completed, and the scenic spots in the park have also built artificial lakes, observation towers and other products that seriously deviate from the marine theme. Tourists cannot see what they want to see, and the scenic spot lacks core competition. power and attractiveness, gradually losing tourists. Tourists also generally reported that they could not see any distinctive attractions after spending tens of yuan on tickets, and there were no marine life in the Tropical Sea World Park, making it unworthy of its name.

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Introduction to Wanning tourist attractions

Introduction to Wanning tourist attractions

Wanning City is located on the southeast coast of Hainan Island, with 110.39° east longitude and 18.8° north latitude. It borders the South China Sea to the east, Qiongzhong to the west, Lingshui to the south, and Qionghai Sea to the north. Below, I will introduce Wanning tourist attractions to you, I hope it will be helpful to you!

Shimei Bay

Shimei Bay is composed of two bays shaped like a crescent moon. The six-kilometer-long blue sea and silver beach is surrounded by low and gentle hillsides with dense vegetation.

It is praised by experts from the World Tourism Organization as the most beautiful undeveloped bay in Hainan.

The movie "If You Are the One 2" was shot on Jiajing Island Beach in Shimei Bay, making the public familiar with the beautiful island scenery of Shimei Bay.

This is also the best place to watch the sunset and has been targeted by developers, so the sign at the entrance reads "Shimei Bay is temporarily open for free." Before it becomes so popular, come here and enjoy this peaceful sea.

Shenzhou Peninsula

Shenzhou Peninsula has beautiful bays and long, winding white and soft beaches, extending to the port in the distance.

At present, eight springs have been discovered on the island. The stone island tens of meters away from the coast is a masterpiece of nature's uncanny craftsmanship.

The bay of Shenzhou Peninsula is reflected by the blue waves, with a soft and pleasant outline, a wide white sand beach, and the embellishment of strange rocks and strange rocks, making the scenery particularly charming.

This will become a large-scale international club in Hainan's tourism industry that integrates tourism, vacation, recuperation and conference center.

Riyue Bay

Riyue Bay is a half-moon-shaped bay surrounded by mountains and rivers, surrounded by mountains to the north and the South China Sea to the south.

The sea surface is calm and the water is blue and clear, suitable for swimming. It is a natural sea bathing place with huge rocks and huge waves in the sea, which is quite spectacular.

The climate here is pleasant, the weather is like spring all year round, and the scenery is beautiful, making you forget to leave.

Xinglong Tropical Botanical Garden

Xinglong Tropical Botanical Garden covers an area of ??600 acres, with more than 2,300 plant species, divided into six exhibition areas.

There are many types of plants in the garden. Walking into the botanical garden is like opening an encyclopedia of tropical plants.

The environment of the botanical garden is very good, with lush green sea, faint fruit fragrance, and the good Hainan air, it is quite comfortable to walk there.

At the rest reception and tasting area of ??the park, you can also taste Xinglong coffee, cocoa series drinks and various famous teas, such as Kuding tea, glutinous rice fragrant tea, etc., which are self-developed and produced by the park for free.

Jiajing Island

Jiajing Island is an uninhabited island, basically in a primitive and undeveloped state. The sea water is crystal clear, and starfish, sea cucumbers and living corals can be seen everywhere.

The south coast of the island is steep and winding with numerous rocks, making it the best place for fishing. You can also wade onto the coral reefs to pick up shells, watch fish and catch crabs.

There is no pier on Jiajing Island. The place where you land on the island is the beach, which can be used as a campsite.

This is also one of the filming locations for "If You Are the One 2", and its enchanting white sandy beach shocked most movie fans.

Dazhou Island

Dazhou Island is a sea-viewing tourist resort. The island is divided into Beixiaoling and Nandaling, connected by a 500-meter-long beach in the middle.

The island has wonderful rocks and beautiful seas. Not only can you enjoy the mountains and rocks, overlook the sea and take in the beautiful scenery, but you can also go diving.

The sea water around the island is clear, and you can generally see 5 to 10 meters underwater. The underwater creatures are colorful and suitable for underwater fishing and photography. Dive into the bottom of the sea and you will be amazed by the colorful and beautiful scenery.

Dongshanling Scenic Area

Dongshanling Scenic Area is also called Bijia Mountain in history because of its three peaks standing side by side, resembling a penholder. It is one of the earliest tourist attractions developed in Hainan.

It was once as famous as Wugong Temple, Luhuitou, Tianya Haijiao, Xiaodongtian and other scenic spots, and was known as "the first mountain in Hainan".

Dongshan Ridge is close to the South China Sea and the scenery is very beautiful. There are also many historic sites and temples on the ridge, all of which are provincial key protected cultural relics. Among them, Chaoyin Temple is particularly valued by overseas Chinese.

Dahuajiao

Dahuajiao is composed of two mountains, Qian’an and Back’an. Between the two peaks, there is a canyon nearly 100 meters wide, extending together with the two peaks. Facing the vast South China Sea, a natural bay is formed.

On the arch-shaped pebble beach, large and small rocks are piled up in a crowd.

Chau Tsai Island

Chau Tsai Island is an uninhabited island, 3 kilometers away from the land, inaccessible and unpolluted.

Its high-quality seawater resources and wide variety of corals make it a popular island to be developed into a tourist attraction.

Zhouzai Island faces the Shenzhou Peninsula tourist area across the sea. Relying on the convenient transportation in the tourist area, Zhouzai Island is no longer a forgotten island.

Nanyan Bay

Nanyan Bay is a place where bird's nest birds and spring swallows live in the cold, hence its name.

Nanyan Bay is rich in tourism resources, with towering peaks and cliffs, clear springs and waterfalls, huge caves, white beaches, lush green trees, blue sky and blue sea, and rich aquatic products.

Hainan Tianya Tropical Rainforest Museum

Hainan Tianya Tropical Rainforest Museum is the largest and most impressive tropical rainforest art museum in Asia.

A boutique attraction with thousands of years of out-of-print works of natural art, it is also the only non-duplicated tropical rainforest-themed cultural tourist area on Hainan International Tourism Island.

Tianya Rainforest Museum

Tianya Rainforest Museum is currently the largest root carving and root art exhibition hall in Asia. It displays rare giant root carvings and root art.

The various, magical and shocking root carvings in the museum display the original form and historical traces of the Taiyang River rainforest. They are the only tropical rainforest culture in Hainan Island that does not have repeated themes. Tourist area.

Xinglong Tropical Economic Crop Garden

There are many tropical plants in Xinglong Tropical Economic Crop Garden. The fruit trees and plants in Xinglong’s farms and botanical gardens were cultivated from various seeds brought back by overseas Chinese from abroad. Built to date.

The coffee beans, tea trees, etc. planted in the garden provide today's tourists with the opportunity to tour and taste, and there are also free tour guides to lead and explain.

Diaoluoshan Forest Park

Diaoluoshan is one of the rare virgin tropical rainforest areas in my country. In May 1999, it was approved by the State Forestry Administration to establish a national forest park.

The park has many natural tourist attractions such as lakes and mountains, mountain peaks, waterfalls and pools, giant ancient trees, exotic flowers and plants, rare birds and animals, caves and strange rocks.

The transportation inside and outside the park is convenient, and the location of the scenic spot is excellent.

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What conditions are needed to develop tourist attractions

What are the conditions needed to develop tourist attractions:

1. Understand the land conditions, e.g. Nature of land use, etc. If an investor plans to develop 500 acres, the investor needs to know how much of the 500 acres is forest land, how many villagers have contracted land, etc.;

2. Find the user or owner of the land according to different conditions of the land. Such as village committees, individuals, contractors, etc., communicate with them and seek their opinions to see if tourism can be developed. If the land user or land owner agrees to the development, they must sign an agreement of intent with the relevant personnel. This issue can be resolved through the village committee. During this process, you need to pay attention to signing a written agreement and stamping it with the official government seal; if not If you agree, it will not proceed;

3. Communicate with the county-level tourism-related departments, obtain the consent of the county-level leaders, reach a preliminary agreement, and complete the relevant processes. In this way, the project development must obtain the approval of the villagers and the government, and the developer can develop the project and make a feasibility study report;

4. Bring the land intention agreement and feasibility study report signed by the land user or owner Submit an application to the National Development and Reform Commission or Bureau and fill out the project application form. After submitting the application, the National Development and Reform Commission or Bureau will initiate the project according to the upper-level plan.

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Briefly describe the status and role of tourist attractions in the tourism industry

Tourism The status and role of scenic spots in the tourism industry:

1. Tourist scenic spots are regional places with tourism and related activities as the main function or one of the main functions, which can satisfy tourists for sightseeing, leisure vacation, For tourism needs such as recreation and fitness, it is an independent management area with corresponding tourism facilities and providing corresponding tourism services. It is a necessary condition to attract tourists.

2. Tourist attractions are the core elements of the tourism industry, the main component of tourism products, the central link in the tourism industry chain, the attraction center for tourism consumption, and the radiation center of the tourism industry. Economic activities are carried out in scenic spots.

Extended information:

The status and role of tourism culture in the tourism industry:

1. Tourism culture is the charm of tourism resources.

The relationship between tourism culture and tourism is inseparable. Tourism resources include cultural tourism resources and natural tourism resources.

On the one hand, tourism culture breeds humanistic tourism resources. The development of all tourist attractions requires a profound cultural foundation. A large number of humanistic resources are accumulated by culture, embodying the characteristics of different ages and cultures. In terms of politics, economy, national customs, local characteristics, culture and art of the times, developers should have certain cultural literacy when planning tourist attractions.

On the other hand, from the perspective of the relationship between natural scenery and tourism resources, the great mountains and rivers nurture a land and water, and also nurture a rich cultural heritage. For example, many Buddhist temples are built on mountains and rivers, and splendid religious culture has been nurtured on this basis. Therefore, many natural tourism resources themselves do not need to have a strong cultural flavor. The natural beauty itself is enough to attract cultural origins. this development.

2. Tourism culture is the soul of the tourism industry.

Tourism is an industry with strong economic development, and it is also an industry that spreads excellent culture. With the development of economy and society and the improvement of people's living standards, people no longer pursue sensory and visual experiences during travel, but more importantly, spiritual enjoyment.

This requires that the development of tourism products must have a certain spiritual connotation and cultural taste, and be able to satisfy consumers’ pursuit of cultural aspects. Only in this way can the products developed by the tourism industry be attractive and influential. force.

We must also make tourism culture penetrate into all aspects of the tourism industry, such as restaurants, accommodation, entertainment, etc., we must increase the overall quality of staff in tourist attractions, strengthen the cultural construction of enterprises, and promote the development of the tourism industry. Cultural literacy, and at the same time, it is necessary to improve the cultural literacy of staff and commentators in the scenic area. Every move can affect the overall development of the tourism industry. As the saying goes, details determine success or failure.