Logo design of hotel logo

The key to the design of hotel logo system is to create visual symbols and auditory signals with strong impact, so as to make guests interested, form memory and identity, and thus achieve the purpose of shaping the hotel image and attracting people.

The visual information obtained by human beings accounts for about 80% of human physiological information. It is undoubtedly very important to attach importance to the design of visual recognition and grasp this 80%. The old adage "Seeing is believing, hearing is empty" shows the importance of vision to people's thoughts. Hotel identification system should be determined in the overall planning of hotel environment, and make full use of its overall design and decoration style and various design elements. In order to lay out the overall logo system in the design, it is necessary to carefully organize the layout of the entire hotel environment elements, and use artistic techniques such as emphasis, contrast, embellishment and contrast to form a logo display feature sequence. With the smooth and generous spatial layout of the logo system, an attractive and good environment is formed, which is the condition for people to produce advanced environmental visual recognition and direction guidance for hotels. Hotel logo design strives to be concise and orderly, with strong guiding function, modern sense and aura.