Traditional Culture Encyclopedia - Hotel reservation - The significance of conference reception business to hotels

The significance of conference reception business to hotels

Improve the visibility of the hotel and drive the hotel catering and room sales.

1. Conference reception business can improve the visibility of the hotel and build the hotel brand. Conference market has become an important part of hotel marketing. For some first-and second-tier hotels, the conference function is the main function of the hotel.

2. The conference reception business promoted the sales of hotel restaurants and rooms. Compared with the off-season, there is no obvious seasonal division of conference activities, which brings more stable income to the hotel.