I feel sorry for Rockefeller. Is that so?

The Story of Rockefeller/He Nanhui Rockefeller, the founder of American Standard Oil Company, has accumulated amazing wealth and become a world-renowned tycoon in just a few decades. Rockefeller's student career ended forever when he was a sophomore. Not because of poverty, in fact, his father earned some money from practicing medicine, and tuition is not a problem. At that time, only a few people could go to college, and children from ordinary families graduated from high school. It is necessary to start making a living independently. Few of Rockefeller's contemporaries went to college. In addition, another reason why he dropped out of school is that he is very eager to join the business society. He knows that life depends on himself, and he wants to do business before others start. Cleveland, where Rockefeller lives, is a new town with a population of about 30,000 and convenient transportation. What followed was the prosperity of business, which attracted many new immigrants from other places to settle here. The town is expanding rapidly, and it seems that there are opportunities to make a fortune everywhere, which makes young people excited and eager to try. Sixteen-year-old Rockefeller said goodbye to his school days with confidence and began his dream of gold panning. In the hot summer, he proudly opened the list of industrial and commercial enterprises in the city and carefully searched for those well-known enterprises. Although he didn't graduate from high school and had no work experience, he firmly believed that only those big companies were suitable for him, and he never changed his mind. He went to banks, railway companies, wholesale companies, and he didn't consider those little-known small enterprises. He went to those bustling business districts to look for a job, without the slightest timidity. He always asks directly to see the boss or a real "manager", and he never disputes with assistants and the like. Instead, I said bluntly, "I know accounting and I want to find a job." It is natural for a person who has never graduated from high school and has no work experience to hit a wall again and again, but Rockefeller is not discouraged. At eight o'clock every morning, he dresses up and starts a new round of appointment interview. He even went to some companies three or four times, others gave up long ago, but Rockefeller was a stubborn man. The more determined you are. Everyone has experienced job hunting, and for most people, this experience will not be particularly pleasant. For Rockefeller, this experience is the most precious in his life. That hot summer became the beginning of Rockefeller's career. He recalled: "the road was hot and hard, and it took a long time to walk, and my feet often hurt." At that time, my dad told me that if I could not find a job, my dad would. This is what I don't want. I don't want to depend on anyone. I firmly believe that I can find a good job. At that time, my daily schedule was full, and my job was to find a job. " The "protracted war" of this interview lasted for six weeks and he never gave up. Finally, a firm hired Rockefeller as a bookkeeper and began Rockefeller's legendary rich life. (He Nanhui) 33-year-old John Rockefeller. At the age of 43, he established the world's largest monopoly-American Standard Oil Company. So, what has he achieved at the age of 53? Unfortunately, at the age of 53, he became a prisoner of anxiety. A life full of worry and stress has destroyed his health. Vingler, his biographer, said that at the age of 53, he looked like a stiff mummy. When Rockefeller was 53 years old, his hair kept falling off because of inexplicable digestive system diseases, and even his eyelashes were not spared, leaving only a few sparse eyebrows. Wengler said: "His condition is extremely bad. For a time, he had to rely on yogurt for a living. " The doctor diagnosed him with a kind of nervous alopecia, and later, he had to wear a flat hat. Soon after, he ordered a wig for $500 and never took it off in his life. Rockefeller used to be strong. He grew up on a farm with broad shoulders and steady steps. However, at the peak of most people's lives-at the age of 53, his shoulders drooped and he faltered. He is the richest man in the world, but he can only live on a simple diet. He earns tens of thousands of dollars a week-but he can eat less than two dollars a week. The doctor only allowed him to drink yogurt and eat some soda cookies. His skin is bloodless, just a skin bag wrapped in bones. He can only buy the best medical care with money so that he won't die at the age of 53. Why? It's all because of anxiety, panic, stress and nervousness. In fact, he has put himself close to the edge of the grave. He always pursues his goals wholeheartedly and endlessly. According to people close to him, every time he makes a lot of money, he just throws his hat on the floor and dances a folk dance. But if he loses money, he will get seriously ill. Once, he transported a batch of grain worth $40,000 through the waterway in Taihu District, and the required insurance premium was $65,438 +050. He thinks it is too expensive! So I didn't buy insurance. However, there was a hurricane on Lake Erie that night, and Rockefeller was worried about the damage to the goods overnight. The next morning, when his partner came into the office, he found Rockefeller pacing back and forth. He shouted, "Go and see if we can get insurance." The partner went to the city to find an insurance company. But when he returned to the office, he found Rockefeller in a worse mood. Because he has just received the telegram, the goods have arrived safely without damage! So Rockefeller is even more angry because they just spent $65,438+050 on insurance. In fact, he made himself sick, so he had to go home and stay in bed. Think about it, his company's annual turnover is $500,000, but he is sick in bed for a mere $65,438+050. He has no time for entertainment and rest, and he has no time to do anything except making money and praying for Teacher's Day. His partner GeorgeGardner bought a yacht with others for $2,000. Rockefeller not only objected, but also refused to travel by yacht. Gardner found Rockefeller still working in the company on the weekend afternoon and begged him to say, "Come on! John, let's go to sea together. Sailing is good for you. Leave your business alone! Have some fun! " Rockefeller warned, "George Gardner, you are the most extravagant person I have ever met. You have damaged your credit in the bank, and even my credit has been implicated. If you do this, you will drag down my business. I will never take your yacht. I don't even want to see it. " As a result, he stayed in the office all afternoon. Always lacking humor and always focusing on the present is a portrayal of Rockefeller's whole career. Even with millions of assets, he has been worried that wealth may be lost at any time. Mark Hanna once said, "This is a man who is crazy about money." When Rockefeller lived in Cleveland, Ohio, he confided to his neighbors that he wanted to be loved, but he was so heartless and suspicious that few people really liked him. Rockefeller's subordinates and partners are very afraid of him. Ironically, he was afraid of them, too. He is worried that they will reveal the company's secrets. He has little confidence in human nature. Once he signed a 10 contract with an oil refining expert, and he made that person promise not to tell anyone, including his wife. He often says, "Shut up and do your job!" Just as his career was in full swing and his financial resources were rolling in, his personal world collapsed, and Standard Oil Company was also in constant disaster-lawsuits with railway companies, blows from opponents and so on. There is no opponent who has been ruthlessly hit by him who doesn't want to hang him under the apple tree. Letters threatening his life rained into his office. He hired bodyguards to prevent the enemy from killing him. He wanted to ignore the hatred. Once, he said to himself, "Kick me and curse me! You still can't take me! " But after all, he is a mortal, and he can't stand hatred or worry. His health began to deteriorate, and he was extremely confused and confused about this new "enemy"-a disease from within his body. Later, the doctor told him an amazing fact. He either chose wealth and trouble or chose life. They warned him that if he didn't retire, "he would die." He finally retired, but before he retired, worry, greed and fear had destroyed his body. Idabel, the most famous American woman writer, was really surprised when she saw him. She wrote, "His face is full of worries. He is the oldest person I have ever seen. " Old? How can it be? Rockefeller is a few years younger than MacArthur when he counterattacked the Philippines. However, his physical condition is so poor that Ida sympathizes with him. At that time, she was writing an article against Standard Oil Company. She has no reason to sympathize with the leader who built this super octopus. However, when she saw Rockefeller's longing for sympathy on the day of the founding of the school, she said, "I felt a feeling I had never felt before, and that feeling was very strong, that is, I felt sorry for him." Doctors tried their best to save Rockefeller's life. They asked him to abide by three principles, which he will remember all his life. These three principles are: (1) Avoid worrying, and don't worry about anything under any circumstances. (2) Relax and do moderate outdoor exercise. (3) Pay attention to diet, and only eat seven points full. Rockefeller strictly abided by these principles, so he saved his life. He retired and began to learn golf, gardening, chatting with neighbors, playing cards and even singing. He began to think of others. In this life, he finally stopped thinking about how to make money and began to think about how to use money to benefit mankind. In short, Rockefeller began to spread his billions of wealth. The Rockefeller Foundation is unprecedented in human history, and it can also be said to be unique. Rockefeller learned that visionary people all over the world are doing a lot of meaningful work, many people are doing a lot of research, some people want to establish universities, and many doctors are trying to fight diseases. However, due to lack of funds, there are too many cases of stillbirth. Therefore, he decided to help these human pioneers, not to buy them and make money for him as in the past, but to provide them with funds and help them. Today, you and I should sincerely thank Rockefeller, who donated penicillin and dozens of other inventions. In the past, the mortality rate of children with meningitis was as high as four fifths, and now our children's lives are no longer threatened by meningitis, which is also the credit of Rockefeller. Rockefeller is very happy. He completely changed himself and turned himself into a carefree person. In fact, he refused to sacrifice a night's sleep when his career was hit hard later. The heavy blow was that the standard oil company he founded was ordered to pay a fine, which was the biggest fine in the United States at that time. The U.S. government ruled that Standard Oil Company monopolized, which directly violated the U.S. antitrust law. The lawsuit lasted for five years, and the most outstanding American legal elite joined the longest court war, but in the end, Standard Oil Company lost. When the judge pronounced the sentence, the defense lawyers were worried that Rockefeller couldn't bear it-they obviously didn't understand his changes. That night, a lawyer called Rockefeller and asked him to describe the verdict as calmly as possible. Then he expressed his concern: "I hope you won't be sad because of this judgment, Mr. Rockefeller." I hope you can sleep well tonight. " Rockefeller immediately replied, "Mr. Johnson, don't worry. I am determined to have a good sleep. "Don't take it to heart, good night!" These words actually came from a man who lost sleep for 150 dollars-Rockefeller took a long time to learn to overcome his worries. At the age of 53, he almost died-but in the end he lived to be 98. There is a story about Rockefeller and his son. Rockefeller went to a hotel to stay. He said to the front desk clerk, please give me an ordinary standard room. At this time, the owner of the hotel happened to pass by and recognized Rockefeller. As soon as he heard that he was going to stay in a standard room, he came over and said, sir, do you need a suite here? Our suite is great. "No, I just want a standard room," Rockefeller replied. The hotel owner is puzzled. He said, you are so rich that your son often stays with us. Every time he lives in a suite. Rockefeller didn't care after listening, and replied, really, it's not surprising, because his father has money and my father has no money. This story tells us that people's consumption concepts are different in different times, and the impact of this behavior difference on the economy and enterprises should be understood by every professional investor. According to the behavioral characteristics, the non-agricultural population of different ages in China can be roughly divided into three parts, one is born before the 1960s, the other is born in the 1960s and 1970s, and the third is born after the 1980s. People in these three times have obvious differences in consumption concept and consumption ability; From the perspective of human resources, there are also great differences among people in these three eras. People born before 1960' s have relatively limited consumption power and their knowledge structure is at a disadvantage. Whether it is consumption or human resources, people born in the 1960s and 1970s are the core of China. The habits of this generation determine the fate of a considerable number of enterprises. Generally speaking, this generation is characterized by connecting the preceding with the following. From a historical point of view, they are experiencing the transition from closed to open in China. From the perspective of knowledge structure, they are a mixture of tradition and modernity; Judging from their life experience, they have moved from poverty to a well-off society. Surprisingly, even in high-tech fields like IT, their achievements are obviously higher than those of returnees, such as Ding Lei of Netease and Chen Tianqiao of Shanda. This generation likes to save money and is learning to spend. When consuming, they pay more attention to product function than brand. The mainstream of consumption is houses and cars. They are the initiators of the current real estate boom. People born after 1980s, with the popularity of Yao Ming and Super Girl, began to show their talents. This generation has a better educational background and a richer living environment. They are all only children and go to college after the expansion of university enrollment. They are more impressed by modern trends and have no habit of saving before consuming. Their consumption ranges from housing to ordinary daily necessities, and they are a generation that has learned to consume. This generation generally pays more attention to brands. According to the above analysis, we can draw some interesting conclusions: from the perspective of saving and consumption tendency, China's savings rate will face a turning point of decline, while the consumption rate will continue to rise. So after five or ten years, we will find that consumer companies including real estate may be one of the fastest growing companies in China. From the perspective of consumption structure, the proportion of housing or automobile consumption may decline in the future, and different types of consumer goods will increase rapidly. For example, this year, the advertising investment in male care products has suddenly made great efforts, and the growth rate is much higher than that of women. From the consumption characteristics, unified big brands will have greater development opportunities. From the perspective of human resources, because some people have received better education, technology companies and service industries have a rapidly developing human base. /Chinese /RS/265400.htm