Insufficient Marketing of Sheraton Wuhan Hotel

It is impossible to accurately grasp the direction and principle of market positioning.

Market positioning is a very important principle in marketing theory. They believe that market positioning is based on products, but the target of positioning is not products.

Emphasize the speed and quality of service; Holiday Inn Group, which advocates chain operation mode, is positioned to provide comfortable and clean dining and accommodation environment for passengers. Before implementing marketing, the hotel industry in China must be fully.