Aauto's faster short video App

1. 1 product information

Product name: Auto Express

Application version: 6.3.4

Experience model: iPhone X.

1.2 product introduction

A short video social software, slogan is a national short video platform. Its logo is an animated camera. Let people know at a glance that the app is used to shoot short videos.

1.3 product positioning

It's like slogan in the national short video platform Aauto Quicker. Sharing platform for ordinary people, using machine learning to find their favorite content for each user.

1.4 user demand analysis (data source third party Baidu index)

(1) target population

Domestic third-and fourth-level users are mostly rural users.

(2) demographic characteristics

1, curiosity is heavy.

2. Low education level.

3. Have a strong will to express yourself.

(3) User demand analysis

With the popularity of the Internet, the number of netizens in China has increased year by year, especially in the third-and fourth-tier areas and rural areas. Therefore, they urgently need a public platform of their own to show themselves and satisfy their curiosity and strong social desire. The mainstream Weibo platform has evolved into a big V sharing platform, and the voice of ordinary users is easily drowned in the ocean of news.

Aauto Quicker's solution:

1, simple and easy-to-operate interface: Compared with Weibo and second-shot interface, it is simple.

2. Restrain the generation of Super V, improve the content output of ordinary users, and achieve the popularization goal that everyone can enjoy.

3. Encourage users to actively share their own lives and determine the values of user equality.

4. Only the content that users like is recommended by the recommendation algorithm, which increases the stickiness of users and stays on the platform.

Second, product analysis

2. 1 product structure diagram

(2) Discovery page

It is the so-called world hotspot. The video is presented in the form of a waterfall, and the cover is taken from a frame in the video produced by the author. Through stickers and text, users can understand the general content of videos at a glance, quickly locate their favorite videos and save operating costs. Aauto Quicker not only supports publishing videos, but also supports publishing pictures. The video stream is mixed with pictures or photo albums, and there will be an icon of the atlas in the upper right corner, and the number of likes will be displayed in the lower right corner of each video. There are also a few figures that are not very praised. This should be the concept of equality embodied by a auto faster.

(3) the city page

The video is also displayed as a video stream, showing the head of the video producer and the distance to the user. You can keep abreast of the new things around you, and at the same time make the social interaction between users and video owners relatively simple.

(4) Play the video page