National Day Promotional Poster-How to Design Mid-Autumn Festival Poster Design

Romantic seasonal underwear: How to make good posters for underwear stores opening on National Day

The "Golden Nine and Silver Ten" are a good time. We have just bid farewell to the off-season of July and August, and we will have a booming business when we open our doors. . Underwear stores must conduct appropriate promotions during the National Day, and new store openings include National Day promotions. These important things are naturally inseparable from promotional posters.

Posters are a kind of practical poster used when reporting or introducing news about movies, operas, acrobatics, sports, academic seminars, etc. to the public. Posters are usually posted at performance venues or in more eye-catching places to inform relevant activities. Some posters can also be broadcast on radio and television. You need to know what scale your underwear store opening promotion needs to be in order to determine the most appropriate way to write this line. For example, usually: Celebrating with the country - grand opening of XXXX. It can also be written as: Celebrating with the country, XXXX opens with courtesy. 1. Characteristics of Posters Advertising posters hope for participation from all walks of life. They are a type of advertising. Some posters are designed with art to attract more people to join the event. Posters can be published and broadcast in the media, but most of them are posted in places where people can easily see them. Its advertising color is extremely strong. Commercial posters are preliminary advertisements and publicity for an event, with the purpose of getting people to participate. Performance posters account for the majority of posters, and performance advertisements often focus on commercial purposes. Of course, academic report posters are generally not commercial. 2. Classification of Posters Generally speaking, posters can be divided into the following categories in terms of content. Movie poster This is a poster used by theaters to announce the name, time, location and content of the movie being performed. Some of these posters will be accompanied by simple promotional posters that vividly depict the main characters in the movie to expand the intensity of publicity. Posters for art evenings, acrobatics, sports competitions, etc. These posters are similar to movie posters. Their content is a performance activity that the audience can immerse themselves in for entertainment and viewing. This type of posters generally have a strong participatory nature. The design of posters often needs to be novel, unique and attractive. Academic Report Category This is a poster released for some academic activities. Generally posted in schools or related units. 2022 Supermarket National Day Theme Activity Plan

5 Supermarket National Day Theme Activity Plan in 2022

With the arrival of the National Day, there are flying flowers everywhere at the entrance of the supermarket and on the street light poles on both sides of the road. The bright five-star red flag is displayed, permeating the atmosphere of celebration. Do you know what the 2022 supermarket National Day themed activity plans are? Let’s take a look at the 2022 supermarket National Day themed activity plan, welcome to check it out!

2022 Supermarket National Day themed activity plan 1

1. Activity theme 1

Golden Autumn October, benefiting the whole country

2. Activity time

September 20-10, 20__ March 10

3. Purpose of the event

1. Take the National Day as an opportunity to increase visibility by planning a series of activities;

2. Explore potential customers , try our best to retain customers who have browsed Taobao stores and websites, and increase store visibility.

3. Take advantage of the large traffic during the National Day to carry out promotions, retain big customers, and achieve old customer marketing.

IV. Activity content

1. 50% off on all consumables

Fresh air fan high-efficiency filter, coarse-efficiency filter element, purifier consumable activated carbon sheet , primary filter element (SC125, SC250, SC500)

2. Free shipping for orders over 200 yuan

Free shipping for single orders over 200 yuan

< p>3. Top 5 of the day

Each order will receive a Yuanda mouse pad and a 3M anti-smog mask

4. Five great gifts for purchasing the machine:

Gift package 1: There is a surprise when you purchase the machine. Anyone who purchases any model of Yuanda air purifier or Yuanda fresh air machine will receive a surprise gift package. Please contact customer service for details.

Gift package 2: When you purchase any type of purifier from Yuanda, each unit will receive a free activated carbon sheet of the corresponding model for one year;

Gift package 3: When you purchase any type of purifier from Yuanda, you will receive a free membership One card, containing 300 yuan in cash for purchasing the machine;

Gift package 4: Anyone who purchases any type of purifier from Yuanda will get an air treasure as a gift;

2022 Supermarket National Day theme event Plan 2

1. Planning and publicity work in the early stage of the event

Any activity must have a publicity effect before it is implemented. In this way, when others know the time and location of the event in advance, they will always There is an urge to participate. As our China Resources Suguo Supermarket, the scale of the supermarket is not small, and there should be many regular customers. Therefore, early publicity is crucial. Regarding publicity work, the following suggestions and opinions are hereby made:

First: Produce a promotional color page for supermarket festival activities as soon as possible. The design of the color page must clearly establish the theme and fully stimulate the language description. To arouse consumers' desire to purchase, at the same time, the special offers and various activities participating in the event must be listed one by one. Two points must be highlighted, one is the most affordable price, and the other is the most fun shopping experience.

Second: Carry out publicity before the festival. You can place the color pages at the checkout counter and distribute them to every customer who purchases. It can also be distributed in the most crowded places such as surrounding communities and banks.

Build up the momentum of the event first, I believe many customers will look forward to it.

Third: If there are relevant newspapers in the urban area, you can spend a small amount of money to advertise an event, mainly for the city's consumer groups, so that more people know that supermarkets will always attract customers. .

Fourth: Continuously publish supermarket-related activity advertisements in urban-related QQ groups and forums, etc., requiring clarification of the scale of the supermarket and activity content, as well as detailed locations and bus routes, etc. In short, if there are other ways of publicity, just publicize more. Publicity work before the event is crucial!

2. Event content planning

It is recommended to open a small area in the supermarket Come, specifically attract people to play games. The rules of the game are simple.

On the ground, place a chair with a "goal" on one end, and the customer will gently kick the ball into the goal with their feet on the other end. If the ball is kicked in 5 times in a row, the child will be given a gift that the child likes. Small items. This game is very simple, but it can attract many children to participate. Children often tell other children, so parents will bring their children to shop, forming a word-of-mouth effect. In short, the planning of the event is very flexible. I hope the boss can make changes according to the actual situation of the supermarket! I hope the business will be prosperous!

Here are some information that you need to pay attention to when planning the event: Things to note about holiday marketing:

First, accurate positioning is mainly reflected in a clear theme, making it clear whether it is conveying brand image promotion or on-site sales, and do not fall into the misunderstanding of fire sale style or discount style promotion. In addition, you also need to understand the dynamics of competitors, especially during major holidays, competitors' latest promotional intentions, such as new product status, discounts, gift distribution, new product introduction, etc.

Second, determine the best action plan. In addition to careful planning and personnel arrangements in advance, you must also have a good plan, give full play to the team's combat advantages, unite as one, and work together to do a good job; secondly, there is Strong execution ability. In addition, all activity arrangements and material preparation must be closely related to the theme of the activity. The person in charge must be clear about every aspect of the activity, understand the progress of each block, and promptly discover and solve new problems that arise at the activity site; Conduct detailed training for those participating in the activities, deeply convey the purpose and theme of the activities to everyone's hearts, and fully mobilize the enthusiasm and sense of ownership of each employee.

3. Determine the time arrangement and planning budget. The store promotion time should be sooner rather than later. It is best to have special activities three or four days earlier than the competitors to avoid being preempted by the competitors. No matter how good the planning is, no matter how good the timing is, if there is no complete and accurate planning budget, the products will not be sufficient, promotional items will not be in place, customers will not be able to buy what they should buy, and they will not be able to get what they should get, which will inevitably affect the effect of the overall event. .

The fourth is the on-site atmosphere. Creating an atmosphere for festival activities includes two parts. The first is the on-site atmosphere, including atmosphere posters, pop postings, the layout of decorative items, and just the right broadcast and music. These will play a large role in Stimulate customers' desire to buy. Specifically, we should do a good job in theme advertising, highlighting the holiday atmosphere from colors, titles to plans, activities, etc., and using theme advertising to create holiday business opportunities; the other atmosphere is the mood of employees, which depends on whether the organizer can mobilize the employees' mood. Positive attitude. The most effective method is to set an appropriate task and sales target, and reward according to the achievement rate after the activity.

The fifth is to strictly control promotional costs, rationally predict and control the input-output ratio, and do not follow anyone blindly and spend money like water; try not to confront strong manufacturers head-on, especially do not engage in price wars with strong opponents. Find a unique way to highlight your own advantages and selling points; in fact, the design of holiday promotion activities must be "adapted to your own conditions" in order to achieve good results.

The sixth is evaluation and summary. Each overall holiday marketing activity needs to be well evaluated and summarized in order to improve the quality and effect of holiday marketing. For example, the sales volume of this event, execution effectiveness, consumer evaluation ratio, peer reaction overview, etc. Analyze the advantages and disadvantages of each activity; summarize the successes and learn from the shortcomings. The purpose of the evaluation and summary is to avoid risks and achieve greater success in the future.

2022 Supermarket National Day Theme Activity Plan 3

1. Prelude

National Day promotion is an opportunity that merchants never miss to increase sales. However, homogeneous products and similar promotional methods make consumers feel the same on National Day. Therefore, when making the National Day promotion plan for supermarkets, the planning The burden is always heavy. National Day (October 1st) is the most important holiday before the New Year. Therefore, whether this event can be done well is particularly important for whether it can achieve the sales target for the whole year, and at the same time capture the consumption of consumers. Psychologically, during the National Day, maximizing the flow of people, increasing popularity, and expanding sales in the mall will inevitably increase the market share of each Aijia branch and increase the reputation of IGA supermarkets.

The following is the planning plan for this event for reference:

2. The theme of the event: "Welcome the National Day

Celebrate the holiday"

IV. Purpose of the event:

_ Taking the "National Day" as an opportunity, by planning a series of activities, we will further promote the overall image of the company and improve the company's visibility and reputation among customers and suppliers. ;

_With the arrival of festivals such as "National Day", plan and implement a series of large-scale promotional activities to stimulate consumer groups, attract target consumer groups and potential consumer groups, and maximize sales;

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_Through planning a series of activities, we will deepen the mutual understanding and emotional communication between Aijia Super Plaza and consumers;

_Expand the visibility of the company and further establish Aijia's "caring for community residents"

The social image of "building a warm home".

5. Target audience: customers, suppliers, employees

6. Campaign slogan:

1) Welcome the National Day

Celebrate the festival

2) Full Moon Mid-Autumn Festival

Love IGA

3) The whole country celebrates

Gifts for the festival

4)Double Ninth Festival

IGA strengthens your love for your hometown!

5) Think of your loved ones more during the festive season

IGA sends you warmth

6) Warmly celebrate the __ anniversary of the founding of the People's Republic of China!

7) Love is sincere

Family and even relatives

8) Quality, service, value for money!

7. Event layout and publicity

(1) On-site and off-site layout

1. Off-site:< /p>

1) Huge size: Each branch will contact and produce according to the actual size of the property, and the content will include information on various Mid-Autumn Festival themed promotions and mooncake discounts across the site;

2) Exhibition board: Mainly announce all the contents of various theme promotion activities, convey activity information, and attract customers;

3) Window glass: Design and produce themed window advertisements for the Mid-Autumn Festival and National Day to increase the festive atmosphere of the festival;

4) Distribute 10,000 advertising balloons with "Supermarket" printed on them (mainly hanging in squares, communities and stores).

2. In the venue:

1) Flag paper: Design and produce a flag paper with the theme of the traditional festival "Mid-Autumn Festival" and National Day to set off the festive festival Atmosphere, beautify the store environment;

2) Archway: The purchasing department contacted suppliers to sponsor the Mid-Autumn Festival archway, which was placed in the mooncake street to highlight the unique layout of the mooncake area;

3) Cashier table cloth Curtain: The cashier counter is decorated with a red curtain to highlight the festive atmosphere;

4) Handmade flag paper: In a conspicuous area of ??the store, handmade flag paper with various themes for promotional content is produced;

5) Hang paper red lanterns throughout the venue to decorate the store, and make "Mooncake Street" promotional signs to highlight traditional features and beautify the shopping environment;

6) According to the actual situation of the store, appropriately design and produce a A series of advertising billboards to beautify stores and convey information. National Day Special Issue: National Day Supermarket Promotional Activities Planning Plan (Example) National Day Special Issue: National Day Supermarket Promotional Activities Planning Plan (Example).

(2) Promotion of the event

1. Poster Issue 4:

The first issue: Mid-Autumn Festival Issue 1 hand signs, from September 3rd to September 16th, A4, 4P color;

2. In-store broadcast: A rolling broadcast in the mall promotes the Mid-Autumn Festival and National Day reward information to stimulate customers' desire to buy and increase sales.

3. Duotou promotion: specially launched in the venue

"Mooncake Street" and "Tourist Food Street", with hawking to facilitate customers' purchase and stimulate customer consumption , creating a lively and joyful shopping atmosphere in the venue.

4. Personnel advertising: All personnel must fully understand the promotional activities carried out and explain the activities to each customer;

5. Newspaper advertising: 6 issues.

6. TV commercial: 3 issues

7. Distribution of advertising balloons and gift advertising aprons.

8. Activity content

In order to better carry out the promotion work during the National Day holiday and increase the visibility of the company, the promotion department has now formulated four sets of plans to improve the comprehensive effect. The specific plan is as follows:

(1) "Celebrate National Day

Shopping and draw prizes"

Send gold stars

Event time: 20__ September 15th - October 7th, 2020

Activity content: In order to reward our customers and friends, anyone who purchases a one-time purchase of 18 yuan or more in our mall during the activity period can receive a reward. Go to the mall customer service center with your computer receipt to participate in the "Gold Stars in Shopping Lottery" activity. You only need to fill in your name, contact information, and ID number, and put it into the lottery box, and you will have the opportunity to get free gifts from our mall. A gold star worth 3,000 yuan.

(2) Buy 99 yuan and get a 30 yuan cash coupon

Activity time: September 30 - October 7, 20__

Activity content : In order to celebrate the arrival of the National Day and repay our customers and friends, during the event, if you purchase clothing and footwear products at IGA for 99 yuan or more, you will receive a cash coupon with a face value of 30 yuan, and if you purchase more than 198 yuan, you will receive a cash coupon with a face value of 60 yuan. Buy more and get more Free, and so on. Customers and friends are welcome to come and buy. Cash coupons cannot be exchanged for cash. . (Note: At this time, it is the season change, and it is also the National Day. When customers are also undecided about where to buy clothes, attract customers, prevent customers from leaving, drive traffic, and promote sales).

(3) Golden Week

Travel product sales

Activity content: During the event, 30 products, mainly outdoor travel snacks, skin care product sets, etc. will be launched Specials are displayed in a centralized manner to highlight the superiority of National Day tourism specials and promote sales. The branch purchasing department and department store department are responsible for implementing tourism product information and display, while the sales promotion department is responsible for implementing on-site layout and on-site and off-site publicity.

(4) Kyushu Celebrates National Day

Activity time: October 1st to October 3rd

Activity content: The purchasing department will contact the supplier Go to stores to carry out off-site promotional activities to enliven the atmosphere inside and outside the store.

9. Cost budget:

10. Activity operation:

1) General person in charge of the activity: IGA

2) Members: Heads of each department

3) Staff from relevant departments will provide assistance to ensure the smooth progress of the event.

2022 Supermarket National Day Theme Activity Plan 4

Activity Purpose:

The Mid-Autumn Festival activities have ended. Since people visit relatives and friends during the festival, There are enough gift products at home, so during the National Day, the sales idea of ??our mall should be on daily consumer goods. Therefore, during the National Day holiday, we can organize again, "ultra-low-price products, heavy punches", and launch the National Day Super Store. The rush to buy low-priced goods has once again attracted popularity, driving the flow of people and sales peaks in shopping malls.

3. Event time: September 29th - October 7th (according to newspaper information, there may be changes during the Golden Week holiday, so the event time may be adjusted at any time according to the situation)

4. Activity results: sales target 140,000/day; sprint target 160,000/day

5. Publicity methods:

1. Shopping mall broadcast publicity: promotional activity content.

2. Store pop advertising:

3. Outdoor display boards

4. Rainbow Gate activity themed banners at the west gate.

5. DM will distribute 10,000 copies, focusing on information such as autumn casual wear, non-staple food, and fresh food specials. (Photo taken on September 21st, distributed on September 27th)

a. 8,000 copies were distributed in residential areas in __ County

b. __ copies were distributed in the store.

6. In-store atmosphere layout:

a. The hanging flags in the store are changed, mainly with autumn colors, and the theme is: thick maple love

6. Activity content:

1. There is endless fun during the National Day, and you can watch the wonderful drama:

On October 1-3, there will be ___ at the west gate, and ___ will invite you to Nanyang Here comes the wonderful theatrical performance, elegant performance style, and various literary and artistic forms, allowing you to feast your eyes on the National Day!

2. I am Chinese, national flag distribution:

< p>On the National Day, anyone who makes a one-time purchase of 18 yuan on the second floor of our supermarket can use the receipt to pick up a small national flag at the service desk on the first floor. (Limited to 500 pieces, while supplies last)

3. Autumn clothing launch, famous brand clothing exhibition

Event time: October 1st

October 1st Starting from __Fashion Clothing Hall on the third floor, famous autumn clothes are grandly launched. Casual wear, business wear, professional suits and other new fashion clothes are on the market. There are hundreds of styles of clothing, and there is always one suitable for your taste. Please visit Jinshanghua 200_ Autumn clothing show.

4. Famous summer clothes, seasonal discounts, ultra-low special prices, final clearance

Activity time: October 4th - 7th (4 days)

Starting from October 4th, famous men's and women's summer clothes on the third floor will be held in __ Plaza. Seasonal discounts and ultra-low prices will make you excited. Bring your family and go to Jinshanghua Ximen Famous Clothing Sale to shop for treasures!

The department store will arrange counters on the third and fourth floors. If there are any takeaways, they will be arranged and handled uniformly.

5. Ode to joy and benefits:

During the 7-day National Day holiday, a product will be launched every day at a shocking price. Let customers feel the real benefits. In addition to vegetable prices, the departments with shocking prices are: food, wine, laundry, department stores, knitwear, food, and wine on the second floor. When selecting products, products should be selected in a targeted manner based on ___'s recent activities. In principle, the gross profit should be even. Negative gross profit may be made under special circumstances.

During the event, you must be like an old lady running around shopping for groceries early in the morning

6. Shopping with prize scratch-offs, surprises and big prizes:

On 10.1-5, Anyone who makes a one-time purchase of 38 yuan on the second floor of our mall, or a one-time purchase of 58 yuan on the first, third or fourth floors, can participate in the National Day scratch-off activity with the shopping receipt, get a scratch-off card, and scratch off the coating. You will get the corresponding prizes:

First prize: a 29-inch Konka flat-screen color TV;

Second prize: an Aucma washing machine

Third prize Prize: a rice cooker;

Participation prize: a bag of washing powder or a bottle of vinegar.

100% winning!

On National Day, go to the mall and win big prizes!

7. Golden Week, wedding season, romantic and sweet!< /p>

Once, because of that heartbeat, now, I want to fulfill my promise to you, that is, give me a chance to treat you well for the rest of my life! My dear, let’s get married! Let Jinshanghua and Zimeng witness together for us, our love will last forever!

Any newlyweds who get married during the Golden Week and spend more than 500 yuan in one-time shopping at our mall, You will receive a free 20-inch art photo provided by Zimeng Wedding Photography Store in __ County.

8. Big sale on travel supplies:

Indulge in the mountains and rivers, stay away from cement and mice,

Give your mood a complete vacation,

< p>Come to a place with few people,

Let go of your throat and roar to the mountains a few times,

Also let go of your throat and sing to the river,

Lying on the grass with my body in a big letter shape,

Watching the white clouds in the blue sky floating quietly by,

Ignoring the bugs jumping on my body,

Turn your head and breathe in the smell of green grass,

Have a real close contact with nature!

It is another travel season, and the majority of "travel friends" are celebrating the New Year again , Jinshanghua has prepared a variety of travel supplies for you, including tents, thermos bottles, inflatable kayaks, etc.!

Power up your trip!

9. You come to shop I give gifts:

Any customer who purchases a one-time purchase of 48 yuan or more on the second floor of my mall from October 6 to 7, or a one-time purchase of 88 yuan on the first, third or fourth floors, can just show the receipt. Go to the service desk to get a bottle of dish soap. (Receipts are not split or accumulated, each receipt is limited to one item)

2022 Supermarket National Day Theme Activity Plan 5

1. Activity Theme

Celebrate the National Day with gifts and affection

II. Event time

September 20-October 7, 20__

III. Purpose of the event

(1) Taking the National Day as an opportunity, plan a series of activities to further promote the overall image of the company and improve the company's visibility and reputation among customers and suppliers;

(2) Use National Day promotions to stimulate consumer groups, attract target consumer groups and potential consumer groups, and maximize sales;

(3) Deepen mutual understanding and emotional communication between supermarkets and consumers ;

(4) Expand the company's visibility and further establish the supermarket's image of "caring for community residents."

4. Activity content

(1) Buy for 99 yuan and get free 30 yuan in cash

1. Event time: September 20th - October 7th

2. Event content:

To celebrate the arrival of National Day, To repay our customers and friends, during the event, if you purchase clothing or footwear in the supermarket for 99 yuan or more, you can get 30 yuan in cash back, and if you buy 198 yuan or more, you can get 60 yuan in cash back. The more you buy, the more you get back, and so on. We welcome all customers and friends to come. Come and shop. (Note: It’s the season change and it’s the National Day. When customers are hesitant about where to buy clothes, attract customers, prevent customers from leaving, drive traffic, and promote sales)< /p>

3. Notes:

(1) Customers need to keep the shopping receipt after purchasing the event products, and go to the main service desk with the shopping receipt to receive the cash rebate

< p>(2) Only a single shopping receipt can participate in the event, and multiple receipts cannot be used together.

(3) When customers receive cash, the staff must stamp it with the words "Cash Received".

(4) This cashback event is only available to customers who made purchases during the event, and the date of receipt will be determined by the ticket machine.

(2) National Day Carnival,_ _Crazy gift giving

1. Event time: September 20th - October 7th

2. Event content:

During the event, the company will The four-issue promotional brochure (time: September 15th-October 15th) has Mid-Autumn Festival and National Day cash coupons printed on the cover. The face value of the cash coupon is 10 yuan. Every customer who gets our brochure, cuts the cash coupon and goes to our supermarket to make a purchase of 100 yuan or more. You can use one to save 8 yuan in cash, and you can use two if you purchase more than 200 yuan, and so on. Cash coupons cannot be exchanged for cash.

3. Notes:

(1) When customers make purchases with cash coupons, they must keep the cash coupons intact. They must not be used if they are damaged, blurred, etc.

(2) Cash coupons are for one-time use and must be taken back by staff when settling the bill.

(3) When customers use cash coupons for consumption, only the cash part will be refunded when returning goods, and the cash coupon part will not be refunded.

(4) Cash coupons are not changeable and cannot be exchanged for cash.

(3) National Day Golden Week, exclusive for members, discounts on travel products

1. Event time: September 20th - October 7th

2. Customers who purchase travel products during the event can enjoy a minimum 30% discount with their membership card. During the event, 30 special-priced products, mainly outdoor travel snacks and skin care product sets, were launched for centralized display to highlight the superiority of the National Day travel specials and promote sales. The Purchasing Department and Department Store Department are responsible for implementing tourism product information and display, while the Promotion Department is responsible for implementing on-site layout and on-site and off-site publicity.

3. Notes:

(1) Members who purchase special products cannot use vouchers at the same time.

(2) The items on sale have been sold and will not be returned or exchanged.

(4) Celebrate the same year with big gifts

1. Event time: October 1st to 7th

2. Event content:

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During the event, any customer who is 61 years old and shopping in this supermarket, regardless of the amount of shopping, can go to the main service desk with their ID card to receive a beautiful gift. Each customer can only receive one during the event.

3. Notes:

(1) Customers need to present their ID cards to receive gifts, and the staff will register their ID numbers.

(2) Each customer can only participate in the event once during the event period.

(3) The final interpretation right of this activity belongs to __ Supermarket.

5. Division of labor and execution of activities

Responsible for negotiating and signing the conditions of this activity and the sharing of activity expenses with each brand.

Responsible for training employees on the content and operation methods of activities. How to design a Mid-Autumn Festival poster design

The Mid-Autumn Festival is approaching, the National Day is approaching, and it has also entered the golden sales season of "Golden Nine and Silver Ten" in the traditional sense of the merchants. Facing the upcoming Mid-Autumn Festival promotions, the most important thing is to design an infectious poster that can instantly catch people's attention, so that customers can directly contact the most important information and be deeply attracted.

When designing Mid-Autumn Festival posters, you need to pay attention to the following five principles.

1. Principle of Relevance To make the work consistent, we must first adopt the principle of relevancy, also known as the grouping principle. Poster designers must first group characters, objects and text to improve the communication effect of information. These choices will inevitably be related to the product. Second, putting the parts together creates a stronger impact than the loose structure alone. When several similar items are compared together, these items form a visual unit, which can give the audience a single message rather than an indirect message. If the items in the poster are very similar, grouping them together will make the poster more attractive to others. Other elements will be considered secondary by the audience.

2. Principle of Repetition

Repetition of shapes, colors or certain values ??can make the work consistent. When a design element is used repeatedly in different parts of a plane, the viewer's eyes will naturally follow them, and sometimes even if they are not placed together, they will still be visually regarded as a whole. Your mind will subconsciously draw connections between them.

The easiest way to apply repetition is to create a pattern in the background of your poster and then apply it repeatedly. These repeating patterns create an interesting visual and compositional effect in the background, connecting background and foreground elements.

Repeated promotion of some products is also an effective strategy to persuade the audience to make comparisons. For example, in an advertising poster, we may put a dozen pairs of shoes, but each pair is different. The main message (shoes) is easily felt by the audience because this item is used repeatedly in the poster, and then the audience will take a closer look at the different styles of shoes.

Another popular design technique is to arrange everything that is exactly the same, but inside it