Five basic principles of magazine catalogue design

First of all, we should highlight the theme of the magazine catalogue.

The ultimate goal of the layout design of the directory page is to make the layout clear and orderly, the theme of the chapter prominent and eye-catching, and the page number retrieval smooth, so as to achieve the best appeal effect. Highlighting the theme helps to enhance readers' attention to the layout and enhance their understanding of the content. We can grasp and use the spatial hierarchy, master-slave relationship, visual order and logical order between layout pictures and characters, so that the layout design of directory pages can be well guided.

Second, rational use of the partition and column of periodical catalogue.

Partition is to determine the specific location of layout elements in the layout, such as picture area, title area, etc. It is a structural line hidden in the layout, which gives the audience a clear positioning prompt and guides the audience to read clearly according to the information level. Column refers to the use of grid cells to summarize elements when there are many chapters and titles or pictures in the directory page, which is helpful to form a clear and coherent information relationship and an easy-to-understand page and endow the design with an internal cohesion.

Third, the magazine catalogue should be clear about the relationship between black, white and gray.

Among the layout elements, the picture is the work provided by the photographer to the layout designer, and it is usually an unchangeable element. Therefore, in the layout with pictures, we should first analyze the lightness relationship of pictures, and then determine the lightness relationship of other layout elements in the layout, so as to complete the overall black, white and gray layout of the layout. The plaintext information in the catalogue includes title, subtitle, quotation and page number.

Fourth, the magazine catalogue should be boldly left blank.

Blank layout is an effective means to make layout have vitality. Boldly leaving blank space is the embodiment of modern magazine catalogue layout design consciousness. Proper and reasonable blank space can break the rigid and dull routine, make the layout transparent, cheerful, jumping and fresh, and give readers a light and pleasant feeling in visual psychology. Bold blank space in layout design can create an orderly, reasonable and comfortable reading space for readers visually.

Five, strengthen the overall layout of the magazine catalogue

Generally speaking, the catalog design is to arrange the pictures and words of the catalog page reasonably, and to design the whole structure, font, color and so on. In addition, it should be noted that the design style of the whole catalogue is consistent with the style of magazine pages. By strengthening the overall layout of the directory page, better visual effects can be obtained.

On the five basic principles of magazine catalogue design, Bian Xiao, the Ivy League, would like to share with you here. If you are interested in page layout, website design and image processing, I hope this article can help you. If you want to know more about the materials and skills of graphic design, you can click on other articles on this site to learn.