Instruments and life in the old school era (original graphic)

After graduating from college, it took me seven or eight years to change from a newcomer "Xiao Zhao" to an old driver in the workplace, and then young people around me called me "Lao Zhao".

In recent years, there is a voice that sounds like "Zhao Lao …" from time to time.

Listen carefully, but I can't hear you. Maybe you are too sensitive?

Then, by accident, a young friend was caught red-handed-his word "Zhao Lao" still lingered. I grabbed him and asked him half jokingly and half seriously: Do I look old? Why do you call me Zhao Lao?

His answer is as follows:

1, I am the oldest in the company, so the word "old" is well deserved;

2. From the address, "Zhao Lao" can better reflect everyone's respect for leaders than "Lao Zhao";

I am a sophisticated person and a "pie" among the old-timers. I especially like to emphasize the concepts that the old-school people especially like, such as dedication, responsibility and teamwork. Therefore, I am called "Zhao Lao" to highlight the old-school leadership style and deal with people concisely and efficiently. ...

He's confused. It sounds like that. Let him go when he is happy. From then on, young people began to call me "Zhao Lao" aboveboard, and I also smiled happily and humorously, and began to shamelessly take "old school" as my personal label.

In my small world, the old school is really a commendatory term full of nostalgia, a little pride and sadness, with its own flavor, personality, will and quality. Imagine that no matter who tells you anything, you are honest, mature and sophisticated, especially the "junior" of the old-timers. How can you not compare with it, right?

For example, there is such a person who is gentle and honest and has perseverance. When I was young, I started from ordinary grassroots employees and worked hard for many years. He finally started his own business and miraculously made the two companies become world wealth. He practiced the oriental philosophy of "respecting heaven and loving people" in management; He summed up his experience philosophy and management thought into a "living method", which became the spiritual comfort of countless workplace strugglers. He donated all his wealth or shared it with employees of his own enterprise, and decided to become a monk after retirement; In order to know the highest method of giving in the world, he walked in the street like an ordinary monk in his seventies until his feet bled. When a clean aunt put 500 yen into his charity bowl, he was moved to tears, as if he had met the best opportunity in the world ... His name is kazuo inamori, the founder of Kyocera Corporation in Japan, and the only one alive among the Japanese old-school entrepreneurs who "manage the four gods".

He is a passionate enterprise, challenging the quality limit and constantly pursuing Excellence. It was a very conservative era, and he was also a very conservative person. When dealing with people, he had the unique character, will and quality of an conservative.

Another example is a company called Kyocera, which was founded in 1959. It has a history of nearly 60 years, has more than 60,000 employees, has an annual operating performance of over/kloc-0.5 trillion yen, and ranks among the top 15 in the world in terms of return on capital ... but this company never likes to brag about its achievements in the media, nor does it care about how to boost its market value and how to make the most money for its shareholders.

This company regards "what is the correct code of conduct?" Open and aboveboard, hard work as a business philosophy is old-fashioned enough, right?

Is it old-fashioned for this company to take "heart-oriented" as its business philosophy?

The company's brand declaration is "constantly creating new value in the cutting-edge field". Is it old-fashioned?

Even the "Twelve Rules of Kyocera Management" that guides the company's development direction and highlights the unique culture of the company includes: defining the goals and significance of the company, setting specific goals, having a strong desire in the chest, making efforts no less than anyone else's, pursuing the maximization of sales and the minimization of funds, relying on strong consistency in management, boosting morale, being brave in doing things day after day, year after year, constantly engaging in creative work, and being careful and honest with others. Always keep an optimistic attitude, dream, hope and live sincerely ... God, compared with the current Internet fashion, it is more important to push up the valuation and tell a good story than to make a good product. Is this company with outstanding performance and huge scale really old-fashioned?

The founders and companies of the old school will naturally bring their own personality, will and quality when launching their own products and services. In the field of optical products, since the acquisition of contax in Germany, the company has launched a series of good and bad products, whether it is 135 SLR series peak RTS3 and CY lenses, or 135 paraxial series G 1 G2, and those lenses that are crazy from workmanship to imaging. Or contax645 medium film series, which is still sought after by countless experienced players, or professional paraxial cameras such as T series and TVS series, all of which are almost mythical products in the field of old-school film optical products (it is said that when Kyocera just announced the discontinuation of contax product series, more than 3,000 brand-new T3 can be seen on the market, but now the second-hand T3 with slightly better appearance has directly exceeded 10,000. Until today, almost all experienced players talk about contax, of course, sighing in the market performance, but when it comes to product and optical quality, no one dares to treat it lightly except expressing admiration like a raging river. Although the company officially ended the optical products division in 2005, after more than ten years, as long as there is a legend of contax's resumption of production in the market, it will immediately arouse the madness and fantasy of countless enthusiasts. Those cameras and lenses that have been discontinued for a long time and even accessories are gradually unable to guarantee, and the market has gone up. The prices of some second-hand bodies and lenses are even higher and stronger than those of fresh and hot new products!

Tears ran down her face again. ...

It's amazing that there are old-fashioned brands that have stopped production, old-fashioned cameras and lenses in the movie era, and so many crazy old irons.

However, the old school of Kyocera is more than that.

In 2002, the first year of the Millennium has passed, and digital photographic equipment began to exert its strength, and began to attack the city and plunder the land quickly in the traditional film market, almost invincible. At this time, Kyocera Company actually unhurriedly launched a quasi-professional portable film machine with excellent performance, using almost the best materials and lenses. It can only be said that this is a very old-school company with a very strong Japanese style in the film machine era. It doesn't matter if you stick to it seriously, it is slower than the market. As long as it is planned to do, it will be implemented step by step. No Jerry-building, no false reporting of parameters, no cheating in squeezing toothpaste. Such an old-school company may not be a trendsetter in the leading era, but what it makes is practical and reassuring-although today, this style has been ridiculed as "old-fashioned, outdated and doomed to be eliminated!"

The name of this quasi-professional portable film machine is Tzoom, which can also be said to be a high-end fool camera. The biggest selling point is that it uses Carl? 2.5x zoom lens specially developed by Zeiss Company for this machine (carl zeiss vario Tessar T * 28 ~ 70mm F4.5 ~ F8.0, 7 lenses in 6 groups)! Think about it, it's just a stupid machine, but it has a standard zoom lens specially developed by the most famous optical company, covering the most common cross section. It can be said that we have done enough work and used enough materials. Because of Carl? The quality and prestige of Zeiss, as well as Kyocera Tzoom camera, are impressive in many aspects, such as the tone of photos, the descriptive power of details, the restoration of colors, the firmness of imaging and so on. Even more amazing, Tzoom has realized a high-precision passive 5-point autofocus system, and the shooting distance ranges from the shortest 0.5m to infinity. When ranging, the range is divided into five areas to avoid out-of-focus caused by the photographer or close-up as much as possible. Its macro shooting is only 50 cm, it has essential exposure supplement and long exposure mode when shooting positive film, and it has basic functions such as viewfinder (magnification 0.3 1 ~ 0.72 times) visual assistance function. It can achieve a long exposure of up to 2 minutes, and can shoot night sky, night scene and even fireworks. Judging from these performances, this is not an idiot camera, but an invincible little king kong.

Old school founders, old school companies, old school products and, of course, old school users must find, own and use it. I went to Hangzhou to do a project, and before I left, I found that I forgot to put the prepared film machine in my backpack. For a crazy fan like me who can't wait to leave the plane, how can I stand the days when I don't play the film and press the shutter for nearly half a month? So, I quickly searched online, thinking about striving for a high-quality "portable fool machine", and I will make do with this period of time first.

Old-school people believe that "if you don't forget, there will be memories", maybe it's crazy thinking, maybe it's lucky enough. Originally, they wanted to find a Jasika T2 or T3, but they found Tzoom of Kyocera in less than an hour after searching online. As soon as I saw the picture of the camera, I was moved and fell in love at first sight. So I quickly paid and entrusted the seller to send "the next day's arrival". The next day, this brand-new engraving machine, with its packaging box and instructions still there, flew over Qian Shan Wanshui and flew into my hands. When I opened the package and couldn't wait to hold the camera in my hand, the generous and simple shape and deep and delicate coating told me silently but accurately: "Don't compare Benji with those cheap little sluts on the market. Benji is a famous family with beautiful appearance and quality ..."

Before he finished speaking, I had fed him a roll of negative film, together with several other rolls of positive black and white film, stuffed it into my backpack and went out for inspection.

The investigation part of the project is located on a hill in Jingning County. While I was working, I randomly pressed Tzoom's shutter, leaving a frame of images with positive film, negative film and black and white film. The little friends who went with them were basically young people who had never played with a film machine, and most of them were using a "dynamic" digital machine. So they pestered me and kept asking some ridiculous questions: Are there any movies for sale now? How can such a small machine be heavy? Which key to press for color shooting and which key to press for black and white shooting? Very expensive, right? Why doesn't Zhao Lao use a digital machine? Can this thing take pictures?

After talking a lot, I was impatient, so I said bluntly: look at the results, look at the results, look at the results!

In fact, Zhao Lao is not very confident about the result.

At the end of the project, I took the finished film back to Guangzhou, developed it, developed it and scanned it in the shop. I don't have time or electricity to send big pictures. I just commissioned a print shop to scan it, simply archive it and share it online, without much post-processing. However, when the scanned document was transmitted to my computer, the imaging effect of the lens still amazed me, separated by countless veils of time! In my impression, Detou's imaging style is relatively calm and the color is a bit thick and greasy. However, this little machine uses the lens of Tiansai. Compared with Plana, Double Gauss, Standard Steel and other structures, the simple Tiansai structure is sharp, fresh and lively, especially suitable for shooting scenery (of course, I also stubbornly believe that you can shoot any subject you want with any equipment as long as you like. Finally, I don't know whether it's because Tiansai structure is originally this kind of imaging hair color, or because after being acquired by Kyocera, Japanese style has been added to some technical details that we don't know, which makes the whole imaging performance calm and heavy in German, but it tends to be clear and bright in Japanese, especially in Shan Ye, which makes the final image particularly pleasing to the eye!

When I sent some photos to my friends, the praise was endless (maybe they were too embarrassed to refute Zhao Lao's face). Another friend called to confirm that he could hardly believe that such a small camera contained so much energy and could present such beautiful images. On the phone, I said half-jokingly and half-seriously: Although I am an old-fashioned film machine, as long as I use it well, I may not leave any regrets.

The little friend said seriously: Yes, as long as we can make a good film and record our time and life, why should we emphasize what tools to use? Use brushes, pens and computers. Anything can be done as long as you can write a good-looking article.

Interestingly, young friend, he is no longer "moved" but learns to speak like an old-school person.

I'm tired of watching alone at night, so it's time to rest and touch all kinds of utensils. I took out this kyocera Tzoom and watched it over and over again. Although it is not as eye-catching as the shiny "metal machine" with chrome plated surface, its appearance is generous and concise, its surface coating is deep and delicate, and its skeleton is a metal material that can guarantee long-term use. The weight of 1.95g has a solid feeling in your hand, and it is easy to feel the unique energy of this small camera, which radiates from the inside out. For senior players or professional photographers, it is a very old-fashioned camera with unique ingenuity, even at the expense of work. Although it's just a stupid machine, it can be a trusted quasi-professional backup machine. I even want to give it a nickname, called "Old T"!

The so-called "artifacts are like life", perhaps, those deeply loved artifacts can often set off the user's worldview, and sometimes make you look more like you; Sometimes, it can break the conventional habits, make you change you, and give you a chance to discover a brand-new yourself. Just like Kyocera Tzoom, in terms of practical use value, it belongs to the outdated "old school artifact" in the "old school era". Except for an old-school player like me, no one will regard it as the main force of filming, and even most people will ignore its energy and forget its existence. But there are people like me who will remember its existence and value, find out from the forgotten corner, cherish it and make use of it, because from it, I can see myself: the appearance is calm and simple, the skeleton is solid and restrained, and there is great energy in my heart; At the same time, I can also use this machine to force myself to think, squeeze my limits, and create amazing results with simple tools and concise methods-in this noisy and grandiose world, in which everyone can't wait to refresh their sense of existence through various shows, calm, simple, solid and introverted are by no means a good word worth pushing, and they are often even ridiculed, but what does it matter? I just ... Make yourself more like yourself, so that you can constantly challenge and discover new yourself. After all, I am also an old-school person who came all the way from the old-school era. I have worked hard in the old-school enterprises for more than ten or twenty years, and I exude a calm, simple, solid and restrained temperament from the outside to the inside. That's all, but that's enough ...