Traditional Culture Encyclopedia - Photography major - How much does it cost to invest in shooting an 8 to 10-minute high-definition corporate video?
How much does it cost to invest in shooting an 8 to 10-minute high-definition corporate video?
The price of an 8- to 10-minute promotional video ranges from several thousand to hundreds of thousands. For example, if you make a 10-minute film and shoot it with a DV series, the price of simple post-production and the finished disc is 2,000-3,000. The simplest production can be done for 1,000, but at best it is just an expansion film.
, the value of the promotional video is not ideal. The cost of shooting with a professional camera and professional post-editing production ranges from 10,000 to 80,000, and shooting with film can easily cost more than 100,000. If there are special requirements and conditions, such as aerial photography, professional actors, and more complex lenses. , complex post-production and three-dimensional production, etc., the corresponding costs will increase.
The price of a good corporate video is roughly composed of three parts:
1. Good copywriting creativity. Creative planning of corporate videos is closely related. Creativity provides novel plans and ideas for promotional video planning, making planning activities more unique and innovative. Good creative copywriting is of great significance.
2. Pre-shooting, post-editing and production of corporate videos. According to the general composition of professional equipment, it can be divided into:
a. Equipment costs (HD cameras, SD, ordinary, wide-angle lenses, lights, rockers, tracks, etc.);
b. Personnel costs (Actors, directors, lighting engineers, cameramen, producers, etc.);
c. Post-production costs (Chinese and English dubbing, CCTV, provincial TV, special effects, 3D, etc.);
d. Other expenses (creative expenses, transportation expenses, board and lodging expenses, etc.); calculate the approximate cost based on the number of shooting days;
3. In addition, the cost of corporate videos will also vary according to different industries, such as the real estate industry A large number of animation designs need to be designed, and urban promotional videos require the use of aerial photography or large cranes, etc., depending on whether the company provides corresponding materials, shooting cycle, celebrity endorsement, corporate budget, etc.
In short, if a company wants to produce a promotional video, it should not just listen to a price, but also need to know more about the specific production and shooting process, what equipment is used, etc.
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