Hubei’s first Apple retail store will be unveiled in Wuhan

Hubei’s first Apple retail store will be opened in Wuhan

Hubei’s first Apple retail store will be opened in Wuhan. Apple announced that the Apple Wuhan retail store will open on May 21 (Saturday) ) opened in Hubei. At the same time, Apple previewed its Wuhan retail store, and the first Apple retail store in Hubei will be unveiled in Wuhan. Hubei's first Apple retail store will be unveiled in Wuhan 1

On May 19, Apple officially announced that the Apple Wuhan retail store will officially open at 9 a.m. on May 21. The store will be the first Apple store in Hubei Province. The retail store is also the first in China to set up a special area for in-store pickup.

News of the opening of Apple’s Wuhan retail store was revealed as early as 2019, but due to the epidemic, it has not been possible. After nearly three years, Apple’s Wuhan retail store finally officially announced its opening on May 21. The store is the 54th Apple retail store in Greater China, and it is also the first retail store in China to set up an Apple Pickup area. shop.

In addition to the in-store pickup function, the Apple Pickup area also provides free Today at Apple courses including photography, music, art and design, etc., providing customers with a rich experience in the store.

Apple has unique decoration and design for Apple retail stores opened in different regions. Apple Wuhan retail store is located on the second floor of Tower C of Wuhan International Plaza Shopping Center. Similar to the "store-in-store" format of Guangzhou Tianhuan store, the store is decorated with unique granite floors and wooden walls, adding a bit of antique flavor to the open visual effect. This is also reflected in the design of the exclusive Logo.

As an important store for Apple’s offline retail and service support, Apple Store has accelerated its deployment process in recent years, but there is still a significant gap in the number of stores compared to domestic manufacturers, such as The number of Xiaomi stores in China has already exceeded 10,000. Apple has more than 50 retail stores in mainland China, mainly located in first- and second-tier cities. However, there are no stores in provincial capital cities like Hefei. Before the opening of the Changsha Apple Store, there was not even a single store in central China. At that time, There are more than ten in South China.

Although Apple has expanded the scope of service support through authorized dealers, the quality and speed of the service are difficult to guarantee.

The slow pace of Apple Store construction is inseparable from Apple’s high requirements for site selection, design and decoration. For example, the glass used in the store costs more than 1 million yuan per side. The humble wooden stool costs nearly 3,000 yuan per piece. Such extravagant decoration is also one of the main reasons why Apple's store opening is not fast enough. Hubei's first Apple retail store will open in Wuhan 2

This morning, Apple announced that the Apple Wuhan retail store will open in Hubei on May 21 (Saturday). At the same time, Apple previewed its Wuhan retail store, which is also the first Apple Store in Hubei Province.

Apple stated that Apple’s Wuhan retail store adopts many of Apple’s latest design elements and is the first retail store in China to set up a dedicated Apple Pickup area, allowing customers to Pick up products ordered online more conveniently. Tables on either side of the Apple Pickup area are used to host free Today at Apple sessions. Course content includes photography, videography, art and design, music, programming, etc.

According to reports, Apple’s Wuhan retail store uses granite floors and wooden walls to make the store and shopping mall lobby brighter and more transparent. In retail stores, customers can explore displays of Apple products and accessories and seek technical support from Specialists. Apple Wuhan team members will assist customers in purchasing products and setting up personal devices, choosing installment payment plans, exchanging eligible devices for new ones, making appointments for online support, and more.

Apple Wuhan retail store is the 54th Apple Store in Greater China. The 128-person retail store team can communicate with customers in multiple languages, including Chinese Sign Language and English Sign Language. They will welcome their first customers into the store on Saturday, May 21 at 9:30am.

It should be noted that Apple’s Wuhan retail store, like all other Apple Stores in China, will comply with the local government’s new crown epidemic prevention policy and require employees and visitors to strictly implement health measures, including wearing masks and taking body temperatures. testing, social distancing, etc. Hubei's first Apple retail store will be unveiled in Wuhan 3

Wuhan is a city known as the "thorough thoroughfare of nine provinces".

The city is criss-crossed by rivers, intertwined with lakes and ports, and the water area accounts for a quarter of the city's total area. It can be said that rivers and lakes nourish the life of the city and also bring the "river and lake spirit" to the city.

Apple Wuhan

“Invite creative people to create” is the slogan of Apple Wuhan. On May 21st, Apple Wuhan will also officially unveil its mysterious veil to welcome customers. This is Apple’s 54th retail store in Greater China and the first in Hubei Province.

Every Apple Store has its own unique design, and so does the new Apple Wuhan. The store uses granite floors and wooden walls to make the store and shopping mall lobby brighter and more transparent. And when we look to the sides of the store, we can also notice two custom-made square stools, perfectly positioned to blend into the layout of the retail store interior and the mall’s columns.

Apple Wuhan is the first retail store in China to set up an exclusive Apple Pickup area.

It is worth mentioning that Apple Wuhan also has Apple The latest design elements and many "firsts" have been achieved. For example, Apple Wuhan is the first retail store in China to set up a dedicated Apple Pickup area.

When customers come to Apple Wuhan, they can quickly pick up the products ordered online in this area, bringing customers a better online and offline shopping experience. In addition, Apple Wuhan is also the first retail store in China to have employees with three types of disabilities: hearing impairment, visual impairment and physical mobility impairment. Multiple designs in the store can also better provide assistance to people with disabilities.

Users who are familiar with Apple may find that the Apple Store has undergone more and more changes in recent years. This retail store is not only a place that provides product retail and after-sales service, but also a place where people can communicate with each other. A platform for mutual communication, exploration and innovation, and inspiration. In Apple Wuhan, Apple has also set up a Today at Apple course area for users to communicate. When you walk into the Apple Wuhan retail store, you can directly participate in photography, videography, art and design, music, programming and other courses to gain more inspiration.

As an international city, Wuhan welcomes friends from all over the world every year. It is understood that Apple’s Wuhan retail store has 128 team members. They have international experience and can communicate with customers in five languages, including Chinese Sign Language and English Sign Language. In addition, more than 40% of the team members have experience working in Apple Store retail stores in other parts of China. More than half of the members are from Hubei Province and have a deep understanding of the local communities and residents.

This year, Apple also designed a unique Apple logo for the Apple Wuhan retail store, which was inspired by the Jianghu culture that originated in Central China. The colorful colors and water wave texture symbolize the river flowing through Wuhan and the diverse Wuhan people. The sinuous shape embodies the kinetic energy of Jianghu culture and conveys youthful vitality.

Just as the saying "Creatives come to create", every user can feel the charm of Apple devices at Apple Wuhan, or stimulate their own inspiration and creativity through Today at Apple courses. Apple Wuhan is located on 2F, Tower C, Wuhan International Plaza Shopping Center. It will officially open at 9:30 a.m. on May 21 (Saturday). If you are in Wuhan, you are welcome to visit the Apple Wuhan retail store.