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Planning Scheme of Tanabata Activities in Beauty Salon

In order to ensure that our efforts are effective, we need to make a plan in advance, which is a written plan, the implementation details and steps of specific actions. What are the format and requirements of the scheme? The following is the planning scheme of Tanabata activities in beauty salons that I have compiled, hoping to help everyone.

Planning Scheme of Tanabata Activities in Beauty Salon 1 1. Theme:

There is an online date with the beauty salon on Tanabata.

Second, the time:

20xx year x month x day

Third, the purpose:

Through this activity, it has caused a certain sensation effect. Through various channels of publicity, it can expand the social influence of enterprises or businesses, gather popularity, stimulate customers' consumption behavior and improve the performance of beauty salons.

Fourth, prepare:

1. Integrate the customer resources of beauty salons, and uniformly release the event information to the guests in the form of print advertisements, DJ tables, LED display screens and short messages;

2. Carefully arrange the venue and strive to create a romantic holiday atmosphere;

3. You can cooperate with flower shops, cinemas, jewelry stores, wedding photography agencies and other businesses to promote and enhance the influence of Tanabata activities in beauty salons;

6. This scheme is for reference only, and the specific promotion content and implementation details need to be adjusted and supplemented according to the actual situation of business districts and beauty salons.

Verb (short for verb) activity:

First, love life, sincerely show love: On Valentine's Day, every lady who comes to the beauty salon will be given a rose (***200 while stocks last), and all couples will be given a beautiful gift at the store. In addition, from 9: 00 a.m. to 2: 00 p.m.1:00 p.m., on the hour, our store will select a lucky customer to send a surprise and reward a mysterious gift.

Second, recharge for love, beauty is not discounted: members enjoy discounts when recharging on the same day, charging 5000 to get 5000, 10000 to get 10000, charging 20000 to get 20000, and so on!

4. Valentine's Day love movies: Many people choose to go to the cinema to watch movies. Any couple who enter the store on Valentine's Day can get two movie tickets.

Five, care for each other, love Tanabata-"My wife and I: Remember your first photo? Xxx "My Love and I" large-scale WeChat collection activity has been launched. From now on, collect photos of couples and couples. After the activity is completed, ten couples can be randomly selected to get a set of beauty salon products.

6. Love should be spoken out loud: during the activity, you can put a happiness tree in front of the beauty salon and write a declaration of true love, with a happy gift as the theme to attract customers' attention. Customers can write a sentence they want to say to each other on post-it notes, hang it on the happiness tree, and watch the happiness tree gradually be hung with happy handwriting, which will attract many customers. You can randomly select a couple and give a set of photos of the couple as a prize.

Six, Tanabata lovers, true love is infinite.

Jewelry and cosmetics manufacturers and wedding photography agencies are requested to improve the title sponsorship and event gifts. During the beauty salon activities, member customers can enjoy a limited time discount of 60% for jewelry or photography.

Planning Scheme of Tanabata Activities in Beauty Salon 2-1: Theme of Activities

Family is priceless, and love me is rewarded.

Two: Activity time

20xx August 1 to August 7th

Three. Active object

Husbands (or boyfriends) of participants and members of beauty salons

IV: Activity Content

20xx From August/KLOC-0 to August 6 (before 3 pm), all female friends can receive the best love words and choose their own best love words to express various rewards. All female friends who participate in the selection can get an experience voucher (or a XXX yuan voucher) sent by the beauty salon, and they can get beautiful prizes by participating in the lucky draw;

On August 6th, 17: 00, the selection results were announced on the spot, and five awards were selected, namely, the most touching love story award, the most creative love story award, the most popular love story award, the most simple love story award and the most humorous love story award. Winners can get a free western restaurant couple package (or a free couple movie package). At the same time, several winners were selected (the awards and prizes were decided by the beauty salon);

Verb (abbreviation of verb) activity promotion;

1, key publicity time: five days before the event.

2. Publicity means: a. Send an order (theme: letter to a man,); B, hanging banners (activity theme); C. Poster posting or X-box display (activity description); D. newspaper clippings; E. Female members of beauty salons publicize and ask to bring them to their husbands or boyfriends; F, others;

Remarks on intransitive verb activities:

1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object-men;

2. Publicity points: Emphasize that the special package of "Romantic Couples" is the most caring for the wife (girlfriend) and the practical action of love;

3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.

4. Beauty salons must be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a sign that says "male guests stop", it must be removed during the activity; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;

5, can be combined with flower shops, western restaurants, men's clothing stores and other businesses to promote, enhance the influence of the event;

Beauty salon Tanabata activity planning scheme 3 I. Beauty salon Tanabata activity planning theme: I have a model date with the beauty salon on Tanabata.

Second, the planning time of Tanabata activities in beauty salons: 20xx years, x months and x days.

Third, the beauty salon Tanabata activity planning purpose: Through this activity, it will cause a certain sensation effect, expand the social influence of enterprises or businesses through various channels, gather popularity, stimulate customers' consumption behavior, and improve the performance of beauty salons.

Fourth, the beauty salon Tanabata activities planning preparation:

1. Integrate the customer resources of beauty salons, and uniformly release the event information to the guests in the form of print advertisements, DJ tables, LED display screens and short messages;

2. Carefully arrange the venue and strive to create a romantic holiday atmosphere;

3. You can cooperate with flower shops, cinemas, jewelry stores, wedding photography agencies and other businesses to promote and enhance the influence of Tanabata activities in beauty salons;

Verb (short for verb) activity:

Second, recharge for love, beauty is not discounted: members enjoy discounts when recharging on the same day, charging 5000 to get 5000, 10000 to get 10000, charging 20000 to get 20000, and so on!

4. Valentine's Day love movies: Many people choose to go to the cinema to watch movies. Any couple who enter the store on Valentine's Day can get two movie tickets.

Six, Tanabata lovers, true love is infinite.

Planning scheme of Tanabata activities in beauty salons 4 I. Theme of activities

(a) theme: 20xx Valentine's Day lovers, love unlimited activities.

(2) Theme: If you love me, say it bravely.

(3) theme: family is priceless, and love me is rewarded.

These themes mainly focus on the cultural marketing of Valentine's Day. Valentine's Day on Qixi is a good day for lovers to get together. A man can send beauty and health to his lover or lover. With this as the theme, beauty salons can focus on some services that can immediately see obvious effects, such as beauty and body shaping, in the formulation of publicity content.

Second, the active object.

1. Activity (1) Target audience: well-dressed, especially men who drive private cars, and customers of beauty salons;

2. Activity (2) Target audience: husbands (or boyfriends) and beauty salon members of the participants in the activity (1);

3. Activity 3 is aimed at the target audience: activity (2) participants and all women participating in the selection;

Four. Activity content activity

(1) During the special activity of "20xx Valentine's Day Couples, True Love Unlimited", all men can buy a special package of "Romantic Couples and Warm Hearts" in the beauty salon and give it to their wives (girlfriends) to fully express their love and thank them for their support and help over the past year; Beauty salon customers can also promote at the same time (couples can enjoy preferential activities); Beautiful heart card can enjoy nine major discounts:

1, optional basic nursing items 12 times;

2. You can choose four body care items;

3. Send a set of "Love Unlimited" customized product gift box (specially packaged) to his wife (girlfriend);

4. A bouquet of flowers (1 1, the color is your choice) and a box of exquisite chocolates will be presented to the designated person by a special person;

5. Get a famous brand men's belt (or a famous brand shirt, wallet, etc.). );

6. Get a special cleanser for men;

7. Give male kidney care once;

8. Get a love oath card, participate in the "Best Love Words Selection" activity, and have the opportunity to get beautiful prizes;

9. you can get a 10% discount on the same day booking; Note: If you have been married for more than three years (including three years, subject to the marriage certificate), you can get another 10% discount.

Activity (2): "If you love me, say it bravely" In the process of expressing love vows, all men and husbands (or boyfriends, note: there is no need to buy the special package of "romantic couples") can get a love oath card from the beauty salon, write down their touching words and stick them on the heart-shaped board at the entrance of the beauty salon, so that everyone can witness their feelings for their lover together.

Activity (3): During the best love story selection activity of "Love is priceless, love me is rewarding", all female friends can receive 30 best love stories, choose their own best love stories and express various rewards. All female friends who participate in the selection can get a beauty salon experience voucher (or a voucher of XXX yuan), and they can get beautiful prizes by participating in the lucky draw; On August 26th, 17: 00, the results were announced on the spot, and five awards were selected: the most touching love story award, the most creative love story award, the best popular love story award, the most simple love story award and the most humorous love story award. Winners can get a free western restaurant couple package (or a free couple movie package). At the same time, several winners were selected (the awards and prizes were decided by the beauty salon);

Verb (abbreviation of verb) activity promotion

1, key publicity time: five days before the event.

2. Publicity means: a. Send an order (theme: letter to a man,); B, hanging banners (activity theme); C. Poster posting or X-box display (activity description); D. newspaper clippings; E, Tanabata couples advertising balloon publicity (heart-shaped pink balloon);

Remarks on intransitive verb activities:

1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object-men;

2. Publicity focus: Emphasize that the special package of "Romantic Couples" is the most caring for the wife (girlfriend) and the actual expression of love;

3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.

4. Beauty salons must be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a reminder that "male guests stop", it must be removed during the event; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;

5, can be combined with flower shops, western restaurants, men's clothing stores and other businesses to promote, enhance the influence of the event;

Planning Scheme of Tanabata Activities in Beauty Salon 5 I: Theme of Activities

Family is priceless, and love me is rewarded.

Two: Activity time

20xx x month x day to x month x day

Three. Active object

Husbands (or boyfriends) of participants and members of beauty salons

IV: Activity Content

During the period from XX to XX (before three o'clock in the afternoon), all female friends can receive the selection of the best love words, choose the best love words in their minds and express various rewards. All female friends who participate in the selection can get a beauty salon experience voucher (or a XX yuan voucher), and participate in the lucky draw to get beautiful prizes;

The results of the selection were announced at X 17: 00, and five awards were selected, namely, the most touching love story award, the most creative love story award, the most popular love story award, the most simple love story award and the most humorous love story award. Winners can get a free western restaurant couple package (or a free couple movie package). At the same time, several winners will be selected (awards and prizes will be decided by the beauty salon).

Verb (abbreviation of verb) activity promotion;

1, key publicity time: five days before the event.

2, propaganda means:

A, send a list (theme: a letter to a man,);

B, hanging banners (activity theme);

C. Poster posting or X-box display (activity description);

D. newspaper clippings;

E. Female members of beauty salons publicize and ask to bring them to their husbands or boyfriends;

F, others;

Remarks on intransitive verb activities:

1, leaflets should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target object-men;

2. Publicity points: Emphasize that the special package of "Romantic Couples" is the most caring for the wife (girlfriend) and the practical action of love;

3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.

4. Beauty salons must be properly arranged to create a festive promotion atmosphere and stimulate customers' desire to buy; If there is a notice that "male guests stop", they must be removed during the activity; At the same time, pay attention to the interference of urban management when placing heart-shaped boards outside the store;

5, can be combined with flower shops, western restaurants, men's clothing stores and other businesses to promote, enhance the influence of the event;

Planning scheme of Tanabata activities in beauty salons 6 I. Theme of activities

Tanabata lovers, true love is infinite.

Second, the activity time

20xx x month xx to x month xx.

Third, the object of the activity

Aged between 23 and 45, well-dressed, especially women who drive private cars and customers of beauty salons;

Four. Activity content

During the activity, all women can buy a special gift package of "Lovers' Romantic Hearts" (worth 999 yuan) in the beauty salon and give it to their husbands (boyfriends) to fully express their love and thank their husbands (boyfriends) for their support and help over the past year. Beauty salon customers can also promote at the same time (couples can enjoy preferential activities);

Beautiful heart card can enjoy nine major discounts:

1, optional basic nursing items 12 times;

2. You can choose four body care items;

3. Send her husband (boyfriend) a set of "Love Unlimited" customized product gift box (specially packaged);

4. On August 26th, a bouquet of flowers (1 1, the color is your choice) and a box of exquisite chocolates will be presented to the designated person by a special person.

5. Get a special cleanser for women;

6. Give a woman kidney care once;

7. Get a love oath card, participate in the "Best Love Words" selection activity, and have the opportunity to get beautiful prizes;

8. you can get a 10% discount on the same day booking;

Note: If you have been married for more than three years (including three years, subject to the marriage certificate), you can get another 10% discount.

Verb (abbreviation of verb) activity promotion;

1, key publicity time: five days before the event.

2, propaganda means:

A. express mail (subject: letter to a lady);

B, hanging banners (activity theme);

C. Poster posting or X-box display (activity description);

D. newspaper clippings;

E. Female members of beauty salons publicize and ask to bring them to their husbands or boyfriends;

F, others;

Remarks on intransitive verb activities:

1, the leaflet should be inflammatory and infectious, and put forward the most reasonable, romantic and considerate reasons to impress the target audience-Ms.;

2. Focus of publicity: Emphasize that the special package of "Romantic Couples" is the most caring for husbands (boyfriends) and the practical action of love;

3. Make the sales target of the activity, and decompose it into the task index of the corresponding beautician (beauty consultant), and reward according to the achievement rate after the activity.

5, can be combined with flower shops, western restaurants, women's clothing stores and other businesses to promote, enhance the influence of the event;

Remarks: This scheme is for reference only, and the specific promotion content and implementation details need to be adjusted and supplemented according to the actual situation of business districts and beauty salons.