What elements should an album design contain?

The album design should include the following elements:

I. Layout

The various arrangement methods and rules described in the chapter of arrangement design are also applicable to the design of picture books. It should be noted that there are many changes in the form and layout of the album, and it should be treated differently according to different situations when designing.

1, the album with few pages and small area should be designed with distinctive features, bright colors and outstanding images. In layout design, the text can be appropriately larger.

2. For picture books with more pages, in order to achieve a unified overall feeling, attention should be paid to the use of grid structure in layout, emphasizing the relationship between rhythms, leaving some gaps;

The relationship between colors should remain unchanged. In order to avoid focusing on the surface of a single page effect without grasping the overall situation, the following methods can be used to control the overall effect:

First, determine the creative ideas, and determine the layout and number of pages according to the budget. And according to the standard layout, the graphic content will be reduced and arranged together in proportion, so as to observe and compare comprehensively and adjust reasonably.

Find out the * * * factors of the whole book, set some standards or use images, arrange these main factors, and then design other factors. Grasp several key points in the book, control the surface with points, and achieve the visual effect of changing unification and changing unification.

Second, exquisite graphics.

Graphics is a visual language, which uses images and colors to spread information, ideas and exchange ideas intuitively. It can transcend national boundaries, eliminate language barriers and enter various fields to communicate with people. It is a universal visual symbol of human beings.

In album design, the use of graphics can play the following roles:

1, attention effect. Effectively use the visual effects of graphics to attract readers' attention. This instant strong "eye-catching effect" can only be achieved by graphics. See the reading effect. Good graphic design can accurately convey the theme and make it easier for readers to understand and accept the information it conveys.

2. Inductive effect. Hunting readers' curiosity makes readers attracted by graphics, and then leads their eyes to words. There are many graphic expressions. Traditional painting and photography techniques can produce graphics and images with different appearances and styles. No matter what means are used, graphic design can be summarized into two categories: concrete and abstract. Figurative graphics can not only show the concrete form of objective objects, but also show a certain image, which truly conveys the beauty of form, texture and color of objects, and has a sense of reality, which is easy to stimulate people's interests and desires visually and gain people's trust psychologically. In particular, some products with beautiful appearance often use real drawings, which gives people a pleasing feeling. Because of these characteristics, concrete graphics still occupy a dominant position in picture book design.

Third, the text mode.

The typesetting layout of words is extremely important for an album, including the size of the title, the arrangement of words and so on. A photo album with simple typesetting appearance can make the photo album look atmospheric without other elements to decorate it.

Fourth, the text color matching.

Color is an important part of the elements of album design. It can create an atmosphere, contrast the theme, strengthen the visual impact of the layout, and directly attract people's attention and emotional response; On the other hand, it can also strengthen perception, leave a deep impression on people, and give people beautiful enjoyment while transmitting information.

The color design of the album should proceed from the whole, pay attention to the overall unity of the color relationship between the constituent elements, form a basic tone that can fully reflect the theme content, and then consider the comparison and adjustment of factors such as color brightness, hue and purity.