Traditional Culture Encyclopedia - Photography major - Is the shanzhai mobile phone innovative?

Is the shanzhai mobile phone innovative?

The popularity of "shanzhai machine" is not accidental. The producers, sellers and designers of "cottage machines" know the market very well, and they know the needs and consumption psychology of consumers very well. Their products have the characteristics of novel appearance, complete functions, long standby time and low price, which are exactly what consumers need. The style of "shanzhai machine" has been renovated quickly, which is very suitable for young people's psychology of liking change and new things.

The spirit of innovation is worth learning.

Domestic brand mobile phone manufacturers and sales enterprises should take the "rise" of "cottage phones" as a challenge. Although the success of "cottage machine" is not standardized, it has the ability to understand, cater to and even guide the market and consumption, and its innovative spirit is worth learning from brand enterprises. The production and marketing concept of "cottage machine" is a challenge to the traditional production and marketing concept. Wu believes that in the face,

The state has the responsibility to hand over the "cottage machine"

The relevant state departments should strengthen the management of illegal activities of a large number of "cottage machine" production enterprises. Market economy is a legal economy, and there must be rules to follow. The "cottage machine" failed the quality inspection, and the quality could not be guaranteed, and the after-sales service was poor.

In the long run, a large number of products without quality assurance will flow into the market, which is a kind of damage to consumers. I believe that the country will find ways to bring the "cottage machine" into the normal system management.

Don't label consumers with morality.

It is understandable that consumers mainly consider their own interests when spending. When faced with the same product, price will naturally become their choice standard. We can't simply judge that consumers who buy "shanzhai" have low morality, let alone that China people lack moral bottom line.

In Xiushui Street, Beijing, foreigners also buy fakes in droves. This is an interest game between different manufacturers and different groups. You say that consumers who buy fake goods violate morality, but can you guarantee that the so-called genuine manufacturers and brand-name manufacturers are not profiteering and harming consumers? They sell tens of thousands of clothes, what is the cost?