Urgent! A social practice report and a professional practice report (advertising, media)

Internship report of advertising company

Introduction of internship unit:

Fuqing hantang advertisement network co., ltd

Main business: Committed to advertising production, installation, neon light production, network media, website design, outdoor large-scale billboard release, various advertising media production and development, handicrafts, gift production, enterprise CI planning and large and medium-sized decoration projects as a whole.

Internship content: PHOTOSHOP software imitates the tutorial for image processing in the early stage, and runs business with colleagues in the later stage.

Internship time: June 29th, 2006-July 23rd, 2006.

Internship location: Chantang Street, Fuqing City

Internship gains: There are mainly three aspects: first, through direct participation in the operation process of enterprises, I learned practical knowledge, and at the same time further deepened my understanding of theoretical knowledge, which not only improved theoretical knowledge, but also improved practical knowledge, and successfully completed the practical task of undergraduate teaching; Second, I have improved my practical working ability and gained some valuable practical experience for employment and future work; The third is to accumulate materials and materials for graduation thesis.

Internship experience:

The following is a summary of my summer internship life, which is recorded here to see my progress. Although the internship time is short, it has gained a lot. The so-called "summary" only talks about my immature views from the aspects of complex thinking and sketching. What is wrong? I hope the leaders and teachers will criticize and correct me.

Standing in front of me is the long-awaited society, which makes my fatigue just getting off the train in Fuzhou quickly washed away by the excitement of the upcoming internship, because I can finally show myself on this huge stage. In order to step onto the social stage more smoothly, lay a foundation for future social work and complete the last important link of university education, I reasonably used my summer vacation to practice in an advertising company in my hometown. Because I am usually interested in advertising, and considering that I may be engaged in this industry after graduation, I cherish this opportunity after learning that I can practice in an advertising company, and intend to deepen my understanding of various graphic designs and rational understanding of advertising in a limited time. I benefited a lot from this internship. I feel that I have made great progress in knowledge, skills, communication and communication with others. Generally speaking, this internship is to cultivate, exercise and improve my comprehensive quality.

The Han and Tang Dynasties are the beginning of my first step into society, and I will move towards a bright future from here. I have always believed in my ability. Even if the road of life is tortuous, my goal is clear, that is, go ahead and never give up, never back down! During the internship, I got a better understanding of the daily management of advertising, and analyzed the characteristics, methods and operating rules of the company's business development. At the same time, we have a preliminary understanding of the company's entrepreneurial spirit: quality first, reputation is the purpose of life, and we strictly abide by the commitment to every customer. As a medium-sized advertising company, Hantang has been committed to the ultimate responsibility of Hantang in terms of customer image packaging, graphic design, advertising, large-scale event promotion and marketing, adhering to the concept of "people-oriented, honesty-oriented, lean service and customer first". I am glad to have the opportunity to practice in such a company, which really broadens my horizons. In the process of internship, there are both joy of harvest and some regrets. That is, the understanding of some work in enterprise management only stays on the surface, just watching people do it and listening to people tell them how to do it, so they can't feel and handle some work personally, so they don't understand its essence. But through internship, I have deepened my understanding of advertising, enriched my advertising knowledge, and made me have a profound perceptual and rational understanding of advertising.

The hardest part was actually on the first day, when I came to the company, I didn't know what to do, and I couldn't touch anything. I was just looking around. Finally, my colleagues in the company showed me the way, prompting me to learn to imitate the tutorial with PHOTOSHOP software and make some simple pictures. Finally, I found something to do, so I started to process photos. To be honest, I have done photo processing in school before, but I usually give up when I encounter difficulties or don't understand. Now I have colleagues around me to teach me whenever I have problems, which has benefited me a lot.

Before, I always looked forward to working in the society as soon as possible, because I always thought that work was an extremely easy thing. But when I left school and really entered the social practice, I found that the job was not what I expected. This is not an easy task. Get up on time every morning, go to work and go home at six in the afternoon. Don't be careless in your work, you should do mental work every day. When I first started working, I was excited, excited, expecting and happy. I believe that as long as I study hard, grasp well and do everything well, I will certainly gain something in my internship. But later, many things seemed simple, but it was not easy to do well.

Of course, after work, the internship life is more colorful. For example, helping colleagues celebrate their birthdays, having lunch with colleagues, always chatting happily, or strolling in the sports park, always so happy. Of course, what impressed me most was the camping in Muyu Island, during which I had time to calm down, sort out my internship experience in the company, think about my future alone, understand my own path and pursuit, and stop being blind.

Making progress at work is only part of it. More importantly, it is undoubtedly a rare and precious social experience to have an independent work and life experience before leaving campus. I am grateful to Hantang Advertising Company for providing me with such an opportunity to learn and communicate. I have to admit that my internship is closer to independent study than real work. 1 month, although short, but I think it is a very important turning point for me.

After a month's internship, I have the following experience:

First of all, before entering the company, you should carefully understand the overall situation and work system of the company, prepare for the future work, and do things with ease; Secondly, we should learn to get along with people and communicate with them. Only in this way can we have good interpersonal relationships and successfully complete our work in a pleasant atmosphere. Be polite, modest, tolerant, caring, helpful and understanding to colleagues; Third, learn to work hard. I used to play with my classmates after class, laughing and laughing loudly. You can't do this after work. Because the company is a place to work, it is absolutely not allowed to happen. Work must not be sloppy, otherwise mistakes will be made, and mistakes in work will bring losses to the company. Then, I realized: I absolutely can't study hard, like my colleagues here, as before; Finally, learn to be modest. Because only an open mind can really learn something, and only an open mind can make progress faster. We should learn from our experienced predecessors and their working attitudes and principles. This will save a lot of detours.

"I feel very shallow on paper and don't know how to do it." During my short internship, I deeply felt my shallow knowledge and lack of professional knowledge in practical application. At first, I felt at a loss about my work, which made me sad. I always thought I was doing well in school, but once I came into contact with reality, I didn't know how little I knew, and I really realized the meaning of "endless learning". This may be my personal opinion, but there is a big gap between our education and practice. During my internship, I also tried to apply the theoretical knowledge I learned in school to practice and try my best to combine it with practice.

My biggest feeling after the internship is that what I learned at school is basically not practical. In the internship place, everything is a new beginning. I've only practiced for more than a month, and it's hard to say what I've learned, but one thing is certain. Everything I come into contact with in the company is very practical, not as abstract as textbook knowledge. And you need the ability to deal with people independently in your work. Although some people took the exam at first, there are many difficulties every day, and because it is a very practical problem, many times we have to face it at a loss. Now, I think I have been able to handle some problems independently and know how to solve some difficulties. This is the ability to find ways to solve problems after encountering difficulties. I think this ability is very important.

The short-lived intern survived, and his mood was very complicated, which can be said to be joy and nostalgia. I am glad that I will go back to school soon to meet my lovely classmates. I miss my colleagues and friends in Hantang Company and the bucket of mineral water at the door of the company. Who will help them pour water after I leave?

Generally speaking, during my internship, I worked hard and was inspired. I understand that I will meet many new things in my future work, which will often bring me new experiences and understandings. So I firmly believe that as long as you dig hard and try bravely, you will certainly gain more and be inspired. Only in this way can you accumulate more knowledge and valuable experience for your future work and life.

Finally, thank you again for letting me come to Hantang, which was a good experience. Thank you very much to all my colleagues in Hantang Company. I think this experience will be the wealth of my life. I am very grateful to them for their concern and help. Thank you.

The internship is over. Looking back on my internship life, I was deeply touched and gained a lot. Later, I summarized the internship report and felt very gratified. It made me understand the society in practice, learned a lot of knowledge that I couldn't learn in class, broadened my horizons and increased my knowledge, which laid a solid foundation for me to go to society. Basically achieved the internship purpose required by the school.

These are just what I saw and thought during my internship. I hope to enrich my knowledge after returning to school and strive to become a professional.