Photographers and snipers

The investment cost of "Sniper" network transmission is 400 million. According to the common proportion of movies, "Sniper" will cost at least 65.438+0.2 billion yuan to return to the book.

Film analysis

Movie ticket cost: during the Chinese New Year, the movie ticket price soared, and the movie ticket price in the fourth and fifth tier cities directly approached 100. For a family of three, movie tickets cost 300 yuan, and with popcorn drinks, the cost of watching a movie costs 350 yuan, which directly discourages many potential moviegoers.

Cinema scheduling: At present, the most popular movie "Changjin Lake-Watergate Bridge" is nearly 3 hours long, while the normal movie is only 90 minutes, which directly compresses the scheduling of other movies, resulting in bleak box office of other movies.

Movie genre: The same movie to resist US aggression and aid Korea, similar to Watergate Bridge, most people will choose to watch Watergate Bridge.

The data shows that the number of people watching movies on the first day of the Spring Festival this year was 25.62 million, while the number of people watching movies on the first day of the Spring Festival in 20021year reached 34.46 million, a year-on-year decrease of nearly 9 million. From the second day to the fifth day, the number of movie-goers decreased further, with19.26 million,18.93 million,171200,000 and17.08 million respectively, while the number of movie-goers in the same period last year was always above 20 million. As of the evening of February 6, the cumulative number of people watching movies during the Spring Festival this year decreased by nearly 50 million year-on-year.

Is it a bit exaggerated to say that investing 400 million yuan? Where did all the money go?

There is no big army fighting in the film, and the bigger scene is a tank. Two rows of mortars of the US military bombed two rounds, basically one-on-one. The soldiers of both sides are basically cameos, and the number may add up to one or two hundred. 400 million just doesn't know how to spend it.

On the one hand, the box office is bleak, there are few films, and high ticket prices also account for many factors, and the story is also very hurt. Americans can find "light" from so many volunteer troops through a photo in the newspaper, and they can spend the night in the snow with such a heavy injury. Little boys in North Korea are too courageous. How can they get in and out freely on the battlefield? Are all Americans so kind …

Reasons for the dismal box office of Sniper

First, the problem of film arrangement. Most meetings are held in the early morning or midnight. Nobody's watching. There are few slots in the cinema, so it is impossible for more people to see the film. We don't know how to schedule a movie, whether to watch the popularity of the movie or whether it is the first sniper in China. Maybe it has a bad reputation.

Second, the cause of the epidemic. Fewer people go out than before.

Third, the traffic is insufficient. Use new actors, no traffic. However, there was basically no publicity in the early stage, and everyone was not very clear about the film "Sniper", its director, actors and background. Basically, all the new actors are used, and everyone doesn't know them. The box office appeal should be smaller, which will also have a great impact on the schedule of this film.

Fourth, it coincides with the Winter Olympics. But I think, with the great success of the opening ceremony of the Beijing Winter Olympics directed by Lao Mouzi on February 4, the reputation of snipers has been countered. Up to now, the box office has reached more than 200 million, and the next step is more publicity and filming. As Zhang Yimou has successfully held the opening ceremony of the Winter Olympics, it will drive everyone to watch Sniper, and then the box office should increase.

As long as the Watergate Bridge in Changjin Lake does not roll over, the sniper's arrangement can't be too high. This is very realistic, and the theater must have a choice. You can't bring war movies into the cinema on New Year's Day! This may be one reason why its box office is not very good. It is said that the box office of more than 100 million in three days is bleak, which is an old trick.

If this is a small director, he will probably open champagne. Different starting points, different pursuits. What Zhang Yimou wants is definitely not to go back to the original, but the present situation is really not so good, but ... the future is hard to say. It is very likely that the film will be put back on the shelves at some time after it is released. Didn't you make money at that time? A good movie will not be buried.