Traditional Culture Encyclopedia - Photography major - What did Pope try to accomplish the transformation from non-art to art?

What did Pope try to accomplish the transformation from non-art to art?

This art with the most popular image at that time was first created by artists such as roy lichtenstein in the mid-20th century. They were called "Pop Artists".

Roy lichtenstein was the first painter who chose the images in American popular cartoons in 1950s as his creative theme. The name of this work is Masterpiece, which was created in 1962.

daikunyan

This art form based on popular culture is called "Pop Art".

1: "Pop Art" began to prevail in the United States and Britain from the mid-1950s to the late 1960s. Pop artists usually choose familiar things as the theme of their works.

Their paintings or sculptures are based on what people saw every day at that time. Such as canned soup and popcorn, or paper money, gas stations, road signs, flags and so on.

They choose things that often appear in newspapers, magazines, TV and movies as their subjects, such as actors, singers, gangsters, cowboys and even cartoon characters.

Pop art style

The style of pop art is not uniform.

1: Pop artists like Lichtenstein like to imitate the common artistic styles in advertisements and cartoons, with smooth brushstrokes and many monochrome blocks.

2. On the other hand, andy warhol likes to print images of movie stars and food packaging on canvas.

3. There are some artists. For example, robert rauschenberg likes to piece together thick lines.

All pop artists firmly believe that they want to present the present society where people live, not the past society. ..

In many periods in the history of art development, some artists will create with similar themes, styles or inspirations, which is called "art movement". Pop art and impressionism are examples of artistic movements. If we look back at history, we will find that artists can easily be distinguished from this kind of "movement". At that time. Artists all work independently. They create art in different places and don't copy each other's works. They may not think of themselves as part of the movement. After that, we distinguish different sports to understand the development process of art.

New movement

Why did pop art develop in the 1950s? What happened in the world at that time? As we know, many European countries began to resume national production in the late World War II 1945, but

Since the 1950s, the United States and Britain have entered a new period of prosperity. This prosperity has promoted the changes in all fields of society, and the pop movement in the art world has also risen.

In the 1960s, on Broadway in new york, many popular artists were inspired by their bright and attractive advertisements and other popular images.

Changes in the post-war era (convenience, speed and novelty have become the mainstream)

By the mid-1950s, the United States and Britain had transformed into consumer societies. With the rapid development of industry and the surge of population, people are getting richer and richer. They buy more things for their families and families than before. For many people, their goals have also become modern and fashionable. For example, in the 1950s, people bought bigger cars, televisions, new furniture and electric razors. Disposable products, such as ballpoint pens, were thrown away after only a few times and put on the counter of the store for the first time.

People also began to buy food that could not be bought during the war. This new type of food hardly needs special processing before eating, such as hamburgers and bagged quick-frozen food (TV fast food). These products can be bought in bigger and bigger supermarkets, but they are hard to buy in private stores.

The rise of commercial art

Because people's purchasing power is increasing, businesses begin to compete with each other to sell more products. They need people with painting skills to create commercial art. This art includes product design and advertisements that can attract customers to buy goods. Advertising is not a new thing, but after the war, businesses are trying to get higher turnover, and brand names and easily recognizable advertising images have become more important than ever. Many goods in the supermarket are packed together; Advertisements not only appear on billboards and posters, but also on color magazines and TV screens.

Before the 1950s, artists in the advertising and design industries usually began to study traditional art courses in art schools, including learning the painting skills of oil painting from the paintings of past masters. In the 1950s, a new art school was established, and there was no need to study traditional art courses. This school specializes in training graphic designers. Students are here to prepare for careers related to commercial arts in the future.

Convenient and mainstream

In the new consumer society in 1950s, people hoped to have a convenient lifestyle. From all kinds of goods piled up in the supermarket to frozen fast food dinner directly taken out of the freezer, people's desire for convenience is implied. Commercial artists need to design advertisements and packaging for these products.

In the 1950s, advertisers were eager to put forward concise and loud advertising slogans, and it was easier for consumers to remember their products by combining product images. The famous slogan of this period is:

She used it? She's useless (clairol hair gel. 1957)

Didi Xiang I'm not finished yet. (Maxwell Coffee, 1959)

Soluble only in the mouth, not in the hands. (Ms. M & Chocolate, 1954)

The picture on the wall below looks like a part of a cartoon magnified many times. The face of a character in a painting is made up of many dots, just like reading a cartoon published in a newspaper with a magnifying glass. But in fact, this is not a picture in a cartoon, but a painting created by American artist roy lichtenstein in 1962. This cartoon-style work imitates the popular images in cartoons or newspapers that are common in people's lives. This art with the most popular image at that time was first created by artists such as roy lichtenstein in the mid-20th century. They were called "Pop Artists".

Roy lichtenstein was the first painter who chose the images in American popular cartoons in 1950s as his creative theme. The name of this work is Masterpiece, which was created in 1962.

daikunyan

This art form based on popular culture is called "Pop Art".

1: "Pop Art" began to prevail in the United States and Britain from the mid-1950s to the late 1960s. Pop artists usually choose familiar things as the theme of their works.

Their paintings or sculptures are based on what people saw every day at that time. Such as canned soup and popcorn, or paper money, gas stations, road signs, flags and so on.

3. They choose things that often appear in newspapers, magazines, TV and movies as subjects, such as actors, singers, gangsters, cowboys and even cartoon characters.

Pop art style

The style of pop art is not uniform.

1: Pop artists like Lichtenstein like to imitate the common artistic styles in advertisements and cartoons, with smooth brushstrokes and many monochrome blocks.

2. On the other hand, andy warhol likes to print images of movie stars and food packaging on canvas.

3. There are some artists. For example, robert rauschenberg likes to piece together thick lines.

All pop artists firmly believe that they want to present the present society where people live, not the past society. ..

In many periods in the history of art development, some artists will create with similar themes, styles or inspirations, which is called "art movement". Pop art and impressionism are examples of artistic movements. If we look back at history, we will find that artists can easily be distinguished from this kind of "movement". At that time. Artists all work independently. They create art in different places and don't copy each other's works. They may not think of themselves as part of the movement. After that, we distinguish different sports to understand the development process of art.

New movement

Why did pop art develop in the 1950s? What happened in the world at that time? As we know, many European countries began to resume national production in the late World War II 1945, but

Since the 1950s, the United States and Britain have entered a new period of prosperity. This prosperity has promoted the changes in all fields of society, and the pop movement in the art world has also risen.

In the 1960s, on Broadway in new york, many popular artists were inspired by their bright and attractive advertisements and other popular images.

Changes in the post-war era (convenience, speed and novelty have become the mainstream)

By the mid-1950s, the United States and Britain had transformed into consumer societies. With the rapid development of industry and the surge of population, people are getting richer and richer. They buy more things for their families and families than before. For many people, their goals have also become modern and fashionable. For example, in the 1950s, people bought bigger cars, televisions, new furniture and electric razors. Disposable products, such as ballpoint pens, were thrown away after only a few times and put on the counter of the store for the first time.

People also began to buy food that could not be bought during the war. This new type of food hardly needs special processing before eating, such as hamburgers and bagged quick-frozen food (TV fast food). These products can be bought in bigger and bigger supermarkets, but they are hard to buy in private stores.

The rise of commercial art

Because people's purchasing power is increasing, businesses begin to compete with each other to sell more products. They need people with painting skills to create commercial art. This art includes product design and advertisements that can attract customers to buy goods. Advertising is not a new thing, but after the war, businesses are trying to get higher turnover, and brand names and easily recognizable advertising images have become more important than ever. Many goods in the supermarket are packed together; Advertisements not only appear on billboards and posters, but also on color magazines and TV screens.

Before the 1950s, artists in the advertising and design industries usually began to study traditional art courses in art schools, including learning the painting skills of oil painting from the paintings of past masters. In the 1950s, a new art school was established, and there was no need to study traditional art courses. This school specializes in training graphic designers. Students are here to prepare for careers related to commercial arts in the future.

Convenient and mainstream

In the new consumer society in 1950s, people hoped to have a convenient lifestyle. From all kinds of goods piled up in the supermarket to frozen fast food dinner directly taken out of the freezer, people's desire for convenience is implied. Commercial artists need to design advertisements and packaging for these products.

In the 1950s, advertisers were eager to put forward concise and loud advertising slogans, and it was easier for consumers to remember their products by combining product images. The famous slogan of this period is:

She used it? She's useless (clairol hair gel. 1957)

Didi Xiang I'm not finished yet. (Maxwell Coffee, 1959)

Soluble only in the mouth, not in the hands. (Ms. M & Chocolate, 1954)

Art before American Pop Art

From about 1942 to the 1950s, at the beginning of pop art, the main artistic movement in America was abstract expressionism.

abstract expressionism

1: Some artists of abstract expressionism, such as mark rothko, filled the whole canvas with several rich dark colors.

2. Jackson Pollock and other artists started "performance art". They dripped, splashed or painted on the canvas.

This kind of work is abstract, because it doesn't depict an obvious and realistic theme. This is expressionism,

4. Because artists want to express a deep-rooted emotion.

194 1 In February, the US naval base Pearl Harbor was attacked, and the US Army officially participated in World War II, and then the abstract expressionism movement began to develop. This is the first time that many Americans have seen the horror of war on the European continent, so some artists think that.

Realistic art forms can't express their confused feelings well.

Confused, confused, confused.

Abstract expressionism is a new art movement in the 1940s.

Move it. Artists represented by Jackson Pollock. Created an expressive image to express their belief in the changing world around them.

The birth of anti-traditional art

Some American artists think abstract expressionism is too difficult to understand, so they begin to seek development on another artistic road. For example, Allen caplow and Robert Lawsenberg believe that what happens in the process of artistic creation is more exciting than the finished painting or sculpture.

The process of artistic creation is more important than the result.

The process of artistic creation is more important than the result.

The process of artistic creation is more important than the result.

In the late 1950s, caplow organized the "Accidental Art" movement.

1: In this art form, the audience can participate in the creation.

In some accidental arts, artists can create works of art with anything from chairs and food to cigarettes and old socks.

Artists can create works of art with anything.

In other accidental arts, artists only describe ordinary scenes, such as shopping or sweeping the street.

The key point of anti-traditional art is that the audience can respond to accidental art at a specific time and place.

4. The occasional art of some other music artists, such as Red Grum, is like a strange drama. The audience has a script to guide what they should do in this work.

Accidental art is called "New Dadaism"

Occasionally, art often appears in galleries, but it also happens in streets, parking lots and other incredible places. This movement against traditional art is sometimes called "New Dadaism" because the beliefs of these artists are very similar to those of Dadaism artists in the 1920s.