Why is the sales of digital cameras declining year by year?

There are many examples of the decline of the industry caused by the decline of sales volume, and you can easily cite a bunch. Walkman industry, film camera and BB machine in communication that have been far away from our lives; A slightly older typewriter and so on. Products with outstanding performance have been put on the market before the times, but with the continuous decline of sales, the industry has gradually declined, and more and more manufacturers have withdrawn from this field and finally been replaced by new fields. Nowadays, digital cameras have gone through a peak period, with sales declining and the voice of industry recession constantly appearing. Will it really die?

Digital cameras reached the peak of the industry at 20 10. After that, it was clear to everyone that the camera function of mobile phones was getting better and better, which constantly squeezed the camera market. Today, it is impossible to persuade consumers to buy cameras unless they are dissatisfied with taking photos with their mobile phones and take the initiative to buy them. History tells us that the decline of one industry is always accompanied by the rise of another.

Mobile phone is a hardware device in the communication industry, and the camera function is only one of the additional functions, accounting for almost half of the camera sales. The market for card cameras was almost ruined by mobile phones. So we can really say that the mobile phone industry has replaced the card camera industry, but the image industry itself is not just a card camera.

The camera has a history of hundreds of years and has always been an instrument in the field of photography. It is said to be an instrument because it is really huge and complicated to operate, and non-professionals do not understand the operation. This situation lasted for many years, and miniaturized paraxial cameras only became popular in the last century. When the card camera just appeared, the real popularity among mass consumers began.

Compared with film cameras, digital cameras bring much higher convenience, but the price is also ridiculously high. So there is a stupid digital camera with no function, the card camera. After removing most of the functions, the price finally came down, slowly opening up the digital camera market and the mass market of the camera industry. The development of digital cameras is very rapid, from popularization to peak, not even 10 years. During this period, the greatest contribution of the card camera is to arouse people's need to take pictures and record their lives. Subsequently, the mobile phone camera function was also developed to meet the needs of mass consumption records.

The development of mobile phone camera function really beats the card camera, and whether the image industry is defeated depends on whether there is a new industry to replace it. At present, all walks of life need pictures and videos to promote, and the corresponding professional photography industry is full of vitality. The photography industry has strict requirements for professional equipment, which prevents consumer cameras and mobile phones from entering this field. The changes in the imaging industry in recent years are mainly the adjustment of product positioning, which shows that the proportion of high-end professional cameras has been significantly improved.

The high price of high-end cameras is not easily accepted by ordinary consumers. They mainly provide new possibilities and creativity for the film and television industry. As a production tool, the market of high-end professional cameras will not be easily shaken. Moreover, the high-end camera market will continue to dig deep, and firmly grasp the users of the professional film and television industry from the performance and practicality. The decline in camera sales brings about the change of camera positioning and the reduction of camera scale, but it will not extinguish the spark of the imaging industry.

Pictures and videos just need to urge the imaging industry to constantly raise the threshold. With the continuous development of mobile phones, more people enjoy the fun of shooting, while the growth of advanced photography is relayed by cameras. As long as people pursue higher quality pictures and videos, the image industry will not decline one day.