Traditional Culture Encyclopedia - Photography major - Why is the camera function of OPPO mobile phone very popular with users?
Why is the camera function of OPPO mobile phone very popular with users?
OPPO has long focused on the field of mobile photography. As early as the functional machine era, OPPO began to develop the camera function of mobile phones. In 2009, the first camera phone OPPO P5 1 was launched, with a higher pixel level than Apple at that time. In 20 14, OPPO put forward "the most beautiful photo", which is now a beauty photo, and gradually focused on it.
Of course, the early camera upgrade was relatively simple, and users could be satisfied only by upgrading the camera hardware, and users at that time were more satisfied. However, with the increase of time, it is difficult to improve the experience obviously by relying solely on hardware. We must seek more breakthroughs in technical functions to meet the diverse needs of users for taking pictures, such as not only taking beautiful photos, but also having a good beauty effect, being clear, natural and full of personality. In this respect, OPPO brings users the ultimate beauty and ultra-clear image quality experience.
On the latest full-screen camera flagship R 1 1s, it brought wisdom and beauty of 20 million AI in front and 20 million+1600 in rear, so Wan Zhi chose dual camera. Not only the camera hardware is powerful enough, but also the innovation of camera technology. In addition, Victoria's secret royal photographers Russell James and Wei were invited to join the * * * customized R 1 1s photo function.
With the addition of photographers, R 1 1s has made great progress in taking pictures. For example, pre-AI intelligent beauty is a targeted beauty based on 254 facial feature points of the human face, instead of the traditional beauty that ignores the differences of individual faces. One-size-fits-all beauty truly achieves "beauty for people" and is fine and beautiful. Post-intelligent dual camera also breaks the definition of traditional dual camera. There is no difference between the two lenses, and the main lens automatically switches according to the ambient light, so that users can have a clearer photo effect.
In the camera function of mobile phone, OPPO has developed from the initial hardware to the later software, and then to the combination of software and hardware today. It can be said that every step brings a better photo experience to users. Of course, it is OPPO's focus on photography and exploring the different needs of users in different periods that makes OPPO one of the most representative brands in the field of mobile photography.
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