How to do cross-industry cooperation in education and training

When choosing offline partners, even if we are more cautious, cooperation projects will always be in a high-risk position because of human negligence and irresponsibility in offline institutions and all links. This is also the fundamental reason why many O2O projects have never been able to improve service quality. Because many online promotions and services can be replaced by programs, offline needs more "people" full of infinite variables to serve. Even if Haidilao has achieved the ultimate control over people, how many services are comparable to Haidilao in the entire offline industry? After the completion of this project, we reassessed that this combination of online and offline is very unsuitable for our small team. Because the communication cost, process cost and execution cost involved are extremely high, and the cooperation is full of too many uncertainties, the effect is actually not very good. Later, after I participated in two venue push activities, I realized more deeply that if it is a small team, don't jump the queue unless you have to, and the input-output ratio is extremely disproportionate. In essence, the promotion of APP must first fully understand online channels and cooperation, non-O2O products, and pay attention to non-O2O products! In the case of insufficient manpower, doing push and offline activities itself proves its incompetence in operation and online promotion.