Traditional Culture Encyclopedia - Photography major - How to open up the market for wedding photography industry

How to open up the market for wedding photography industry

Different from the previous one-man show of wedding photography in marketing, many wedding photography institutions in the island city began to conceive new marketing ideas this year, ready to attack in many ways and seek new business opportunities outside the industry. Creativity is connecting the wedding photography industry with the consumer market more, bringing more consumption surprises to newly married consumers.

Join hands with jewelers

Under the theme of wedding, the combination of wedding photography industry and jewelry sales industry is natural. In fact, there were many successful cases in the past few years. Generally speaking, the way of cooperation is to use market display activities to promote the brand promotion of both parties. Newcomers will get discounts or gifts from merchants whether they buy jewelry or spend it on wedding photography.

Join hands with home appliance industry

The consumption of complete sets of household appliances is a new consumption hotspot in recent years. The combination of wedding photography industry and complete sets of home appliance suppliers can also produce complementary and harmonious effects. Taking wedding photos in the background of complete sets of household appliances may achieve the theme of wedding photography, and suppliers of complete sets of household appliances can also use this to spread their own brands and consumption concepts to newcomers and promote product sales.

Join hands with scenic spot tourism

For the wedding photography industry, the choice of location is usually not a difficult problem. But joining hands with tourist attractions can make wedding photography shops more convenient. In recent years, some tourist attractions in our city have actively participated in wedding celebrations organized by some institutions, which not only spread the brands of tourist attractions, but also won a good reputation among tourists.

Join hands with the issuing bank

At present, in order to increase the amount of bank cards issued, it is a good breakthrough for banks to make a fuss about newlyweds' weddings. It is natural for wedding photography agencies to cooperate with banks. The bank card itself needs to be displayed, and wedding photography is a good window. Moreover, banks may provide more points for newcomers' consumption, and there is great room for cooperation between the two sides. Maybe it won't be long before your wedding photos become the cover of your personal bank card.

Hand in hand retail store

The wedding market is a very attractive big market, and countless businesses also favor it. Usually, wedding photography is the first entrance for newcomers to start wedding consumption, and it is a shortcut to catch new consumers from here. Every year in May and 10, merchants will hold large-scale promotion activities with the theme of wedding. Wedding photography agencies and stores may join hands to build a real wedding consumer industry chain.