A plan for a photography studio to start a business.

Because entrepreneurs are college students, close to the university. Because entrepreneurs are college students, they are close to the university and can clearly understand the needs of college students, so it is easy to find the hearts of college students. The following is the template of the business plan of the photography studio I shared.

Business Plan of Photography Studio 1 I. Summary of the Plan

Our company is committed to taking the best photo of China. In daily life, people will constantly express their dissatisfaction with the photos on ID cards, passports, campus cards and other documents, because in the process of taking ID cards, there are many specific requirements for the photographer and the photographer, such as the need to show their foreheads, not to retouch the pictures excessively, and the dress code, etc. This kind of formal photo shooting will make consumers nervous and make the photos look unnatural. Our company will provide some specific services.

Our company is made up of six students from several colleges of Shenzhen University, including several managers and technicians, who perform their respective duties. According to the survey, there are no similar photography studios in major business districts in Shenzhen, so it is very competitive and feasible to set up this studio in Shenzhen. The initial capital of the company is about 2 million RMB, including the purchase of photographic equipment, the transfer fee of the shop, the decoration of the shop and some disposable funds. The location of the store will refer to the surrounding business circle and life circle.

The company's publicity and operation methods include group purchase, online booking, telephone booking and direct consumption. Services provided include photo shooting, life photos, art photos, wedding photos, foreign cards, etc. The operation process includes light makeup treatment, clothing selection, photo shooting, post-processing, photo printing and so on.

Second, the enterprise introduction

DREAMPHOTO Creative Photography Studio is a private brand company founded and operated by six students from Shenzhen University, starting from Nanshan District, Shenzhen. It is dedicated to taking the best documentary photos in China, and provides services including makeup, photography and photo development. Our strategic goal is to complete all procedures and start work on 20 15, and officially start business on 20 17, and develop agents at or above the prefecture level.

Third, industry analysis

Industries like photo studios are not new. But at this stage, most photo studios use relatively old photographic equipment and unprofessional retouching tools. Even retouching is just cutting the photos properly. If you take pictures, some ugly flaws on your face, such as acne, can't be covered up. This photo may accompany you to 1978. Many college students always cover up their photos when others mention that they want to see ID photos. The reason is that the photo is really nice.

A decent job-hunting photo can greatly improve the interviewer's first impression and the success rate of job hunting. However, most photo studios are very irresponsible. They think that the only requirement of taking photos is to meet the requirements of photos, not to pursue good-looking photos, which is more in line with people's aesthetics.

Therefore, opening such a photo studio is still very competitive in big cities. Taking photos has become the first choice for people to show their beauty. There is no one here, so they are more comfortable! Can cooperate with all kinds of props and costumes, happy, casual and free! Only you know what you like best, deep, funny, dignified, beautiful and lovely? Any style! Although mobile phones have entered people's homes, the pixels of mobile phones are getting higher and higher, and various camera software bombards the mobile phone market such as Android, but shooting from a single perspective and raising your hand forever is already visual fatigue, taking selfies and narcissism. However, our dream photo studio gives you a sense of art, we have more professional photographers, we have more free photography space, and we have multi-angle artistic experience.

Four. Service Introduction

The studio undertakes the following services: job hunting photos, image photos, marriage registration photos, family photos, ID photos, photo shooting, product photos and location shooting services. Job-hunting photos are generally formal dress photos, which are generally used for photos on resumes or business cards; Image photos are generally full-length photos of wearing certain clothes; When taking wedding photos, you can choose suitable clothes in the cloakroom of the store, such as student clothes, simple wedding dresses, Republic of China Red Army clothes and so on. Family photos are usually half-length photos, so you can choose some props to cooperate with photography, which can produce warm and harmonious photography effects; The difference between passport photos and job-hunting photos is that it will take official photos that meet the requirements according to the requirements of different documents; Portrait is to take some more literary photos, usually based on a group of photos; Product photos are the photos of the contracted company's products, which are used for advertising and product display of the company's products; Outside shooting is to contract some meetings, concerts and other shooting tasks with strong commercial nature. The whole photo-taking process includes booking → coming to the store → modeling → taking photos → selecting photos → revising → taking photos. We will have professionals to do styling for our customers, such as simple eyebrow trimming, light makeup concealer, etc., and use the most advanced and professional photographic equipment to complete the photography work, and contract the post-processing of the customer's photos after shooting. The whole journey takes about 30 minutes, and the photo fee is 80 yuan, which is almost the same.

Market forecast of intransitive verbs

At present, there is no similar photography studio in Shenzhen, but there are two similar (Tianzhenlan Creative Photography Company) in Shanghai, which have been operating successfully for nearly a year and accumulated profits of about 600,000 yuan. Therefore, the company's prospects are still considerable, and the sales pressure of services is relatively small. It is suggested to use various sales networks (such as Public Comment and Meituan.com) to carry out group purchase agency sales. At present, the specific process has been preliminarily understood, and the operation mode is determined to be reasonable and feasible. The market in Shenzhen is large enough and the consumption level of residents is high. Most people are willing to spend 80 yuan to take a set of beautiful and reusable ID photos, so they are very optimistic about the future prospects of this studio.

Seven, marketing strategy

(1) People-oriented, team growth as the core, constantly stimulate the enthusiasm of employees, cultivate their talents, and serve customers with the best team.

(2) "Pay attention to details", whether leaders or grass-roots employees, pay attention to details, start from service, start from everyone in the enterprise and enter the photo studio. The waiter immediately makes a cup of tea or a glass of water for the consumer. When customers arrive at the store, the waiter must give them a warm welcome, be patient and polite.

(3) "Mission and Vision", the mission of the photo library is to join the society and create excellent quality photographs; The vision of the studio is to build a brand that is trusted and respected by consumers; The customer's vision is quality, creativity and moving, witnessing a happy life; The vision of employees is to realize self-worth in happy work.

Eight. working face

Because entrepreneurs are college students, close to the university. Because entrepreneurs are college students, they are close to the university and can clearly understand the needs of college students, so it is easy to find the hearts of college students. This is the most important advantage. The current market vacancy has brought us opportunities, many people raise funds, and the financial pressure is small. College students lack entrepreneurial social experience, venture capital, slow development, and the market is easily seized. For such a slightly larger store, the management and operation ability is still very strong. We have no experience in this field, and it is purely helpless to cross the river by feeling the stones. There are three photo studios in Shenzhen University, and the main business items are ID photos.

At most, only one photo studio in other colleges also deals in ID photos, and some even don't. The production is only one of our "hit it off" projects, but the scarce resources of the school have created a market for us. There is no enterprise involved in this kind of shop in vocational education park, and it is still a blank market, which is the biggest and most favorable opportunity; Although the demand for funds is large, it is difficult to enter the market, so it also gives us a great chance to try. It is also not easy to be imitated. This market can only accommodate such a shop.

Many shops in Coastal City and Guimiao are idle and are recruiting a large number of merchants. Cheap rent brings us opportunities. Threatening the competition brought by the small photo studio, if the profit situation is not good, it is easy to lose everything. Although the competition is not very inspiring, it needs strong operational ability. Moreover, this store is a small-scale multi-person venture, and the internal members have a great division of labor. It is impossible to occupy all markets in a short time, so it is likely that the recovery of funds will be slow, and the freshness of consumers is the biggest and most serious threat.

Nine. Financial planning

(1) Various certificates, licenses, trademarks, etc. : 65438+ ten thousand yuan.

(2) The establishment of the company, related office supplies procurement, personnel recruitment, company website design, etc. : 200,000 yuan.

(3) Rent, transfer fee and personnel salary (half a year): 30+20+12 = 620,000 yuan.

(4) Exhibition, advertising and publicity expenses: 200,000 yuan.

(5) Purchase of photographic equipment and store decoration: 300,000 yuan.

(6) Working capital: 300,000 yuan

(7) Buying photographic clothing and cosmetics, shooting decorations and foil scenery: 200,000 yuan.

Total: 65438+920,000 yuan

X. Risk and risk management

(1) Shutdown risk

The one-month holiday every year leads to the deserted Yanglin Vocational Education Park. Obviously, the flow of people in Huierjia has been greatly reduced, and we have to bear the rent and depreciation of fixed assets, which has caused the risk of bankruptcy during the holiday season. Equipment can be leased on holidays, and the depreciation of the equipment shall be borne by the lessee.

(2) Managing risks

The operation of an enterprise is teamwork and command, and different internal opinions will lead to the distortion or lag of enterprise development. Do a good job in internal work, have a clear division of labor, pay dividends thoroughly, consult experienced people for management mode, and set up more than half of the internal examination and approval system.

(3) Operational risk

Dry things are easy to catch fire, many circuits are easy to short circuit, and many people are easy to be stolen. Regularly check whether the fire extinguishers in shopping malls are out of date, paste the words "Beware of fireworks" on the wall, clean up the inspection lines regularly, and don't throw away valuables at will. Every member should be vigilant and keep his eyes sharp.

Photography Studio Business Plan 2 I. Preface:

Please join us as long as you like photography. Nowadays, osmanthus fragrance, falling leaves, with its unique charm shows beauty. Write down this beauty with your eyes that are good at discovering beauty, pass this beauty and happiness to everyone around you, and let more people experience this beauty and the happiness it brings you.

Two. Activity overview:

Theme: National Photography Competition

Purpose of the activity: to enrich the spiritual life of college students, show the beauty in the eyes of contemporary college students, and stimulate their higher enthusiasm for spiritual life.

Event organizer: Suning Appliance

Organizer: Creative Society of Guizhou University

Activity time: 20xx165438+1October 4 -29.

Venue: Guizhou University Campus (Huaxi Campus and Caijiaguan Campus)

Target audience: all students in Caijiaguan Campus and North Campus of Guizhou University.

Activity form: participation in screening (participation-open, fair and just selection in the school-submission to Suning Appliance City for publicity selection)

Three. Main contents of the activity:

Our society starts relevant publicity in school in advance and feeds back relevant information; And mobilize the whole school students to participate in exhibition activities, collect a large number of photographic works, and our organization will first select the top 50 outstanding works; Excellent works will be selected by Suning Appliance City; Winners can get corresponding prizes with relevant certificates.

Four. Activity arrangement:

(1) Preparation before the event:

Time: 165438+ 10.5-165438+ 10/2.

1. activity application: bring the activity plan to the school youth league Committee for approval.

2. Activity promotion: promotion in Guizhou University.

Publicity method:

Network publicity: promote it on our club's website.

Poster promotion: put up some posters about this activity in each campus.

Banner publicity: sponsored by merchants, pulling banners across the street.

3. Personnel arrangement: (Activities will be divided into the following groups)

Planning Group: Make strict plans for related activities.

Outreach group: discuss and contact with merchants.

Publicity group: responsible for the production of exhibition boards and the distribution of related publicity materials.

Organization group: responsible for organizing the registration work and assisting in the promotion of activities, sorting out and screening the information of applicants, displaying activities in the school, and arranging them in an orderly manner according to the relevant processes of activities.

Co-management group: manage and coordinate the activities and deployment of each group.

(ii) Activities:

1. (Based on the previous publicity) Our agency will set up relevant points on campus: sorting out the entries and registering relevant information of the contestants (including contact information, etc.). ).

Registration target: all students in all campuses of Guizhou University.

2. Number the entries and do a good job of registration. Our association will organize a preliminary screening of photos (invite our teachers and professional students to make a fair evaluation).

3. Make the judged outstanding works into exhibition boards for publicity on campus, and collect students' feedback to make a final evaluation.

4. Submit the selected 50 works to Suning Appliance City for publicity review.

5. Suning Appliance City awarded the corresponding prizes to the winners.

6. Invite the planning and organizing personnel of Suning Appliance City to share, exchange and summarize this activity.

(3) Later activities:

1. Our agency showed the highlights of this activity in the school newspaper, and applied to publicize outstanding works in the school, and at the same time achieved the goal of increasing the publicity of this activity.

2. Stimulate the full display of college students' rich spare time life and create a harmonious and civilized campus atmosphere.

Verb (abbreviation of verb) activity flow:

Apply for recommendation letter of activity-negotiate with merchants-make activity plan-arrange activity personnel-promote activities-register activities-count entries and sort out applicants' information-invite guests to evaluate-publicize outstanding works (after no objection)-report to Suning Appliance City for publicity and evaluation-award outstanding works-share and exchange summary of activities-(this activity)

Appendices and remarks of intransitive verbs:

(1) Requirements for entries

1. The contestants are college students, and the entries must come from the author himself.

2. The content of the work must be healthy and uplifting, and it is best to come from the beauty of life. It can be:

(1) Personal Art

(2) collective warm classroom

(3) Imagination, unique creativity.

(4) Scenery with unique perspective.

3. The submitted work must be shot this year.

(2) Registration of items

Name of the work

opus number

Author's name

Contact number

Text of the work

explain

(3) Preliminary evaluation of the work:

Professional photographers were invited to comment on the entries, and the jury voted to screen and score.

(4) establishing awards and rewards

This activity * * * sets 2 categories and 3 awards:

Camera group:

The first prize awarded an Olympus digital camera.

The second prize (1) was awarded to an electronic dictionary.

The third prize (second place) awarded a soymilk machine.

Mobile phone group:

The first prize (one) rewards a Philips mobile phone.

The second prize (1) was awarded to an electronic dictionary.

The third prize (second place) awarded a soymilk machine.

In the process of starting a business, if there is pressure, I think it is a great pressure to choose not to do anything. Because there are too many temptations in this process, every new concept can achieve great things. Strategy in business is not to decide what to do, but to decide what not to do.

The first part, general situation.

1. Project Name: Excellent Color Design and Image Consulting Studio.

2. Business scope: personal overall image consultation, characteristic clothing design and production, shopping guide specialty in shopping malls and color consultation industry.

3. Project investment: about180,000 yuan.

Four. Venue: About 80m2, 6th Floor, China Plaza, Zhongshan 3rd Road, Guangzhou.

Verb (abbreviation of verb) Project Overview: To provide customers with self-image design (including personal color analysis, dress style guidance, personal makeup guidance, and design and production of characteristic clothing based on color theory), to help unemployed people develop their professional positions, and to provide training guidance for shopping guide specialty and color consultant industry. Meet the spiritual needs of people in civilized metropolises and provide quality services.

6. payback period: about one year.

The second part, market analysis.

This industry has developed vigorously in developed countries and regions in Europe and America. (Model essay on business plan of college students' cake shop) The most authoritative color consulting organization in the world-CMB(Color Me beautiuo) color consulting company in the United States has branches in more than 30 countries and regions, showing the strong vitality of the color market. 20 17 design studio business plan 20 17 design studio business plan.

1998, Ms. Yu Ximan, the first color master in China, brought CMB color season theory to China and founded the first color studio in China. After four years of development, Seaman Color Studio has provided a complete set of personal image design guidance for nearly 4,000 people, trained nearly 300 professional color consultants, and become the seed of China color market.

At present, color consultation in China is still in the primary stage, and people have not fully understood the effects brought by the color revolution. Most domestic businesses and enterprises are in a relatively vague and disorderly state in their own color planning, lacking certain advantages in the increasingly fierce international and domestic market competition, which weakens the attractiveness of customers to products. So the color design was quickly pushed away. Not only can many domestic enterprises effectively enhance their brand influence, but also Guangzhou people can enjoy the beautiful social environment brought by the government's three-year and one-year reform project, and at the same time they need to enjoy a high-taste, colorful spiritual life.

Therefore, the development of color consultation will be promising. Such as: enterprise product color design, clothing color matching, beauty salon series, color decoration design, etc. More importantly, the shopping guide consulting major in Guangzhou is still vacant. Therefore, we can train unemployed people with employment needs through our own professional knowledge and help develop professional posts, so that the project can solve our own career and promote the employment of laid-off workers while satisfying people's pursuit of high-level spiritual civilization at this stage.

The third part, cost budget

One-time fixed investment:125,000 yuan, of which:

(1) The down payment for the rent is 20,000 yuan.

(2) The decoration cost is 30,000 yuan.

(3) The organization cost is 5000 yuan.

(4) Miscellaneous expenses of 20,000 yuan

(5) The purchase cost of equipment and appliances is 50,000 yuan.

Two, the working capital and raw material reserve fund of 55 thousand yuan.

The fourth part, profitability.

The proportion of consulting services in Mao Lijiao is relatively high, reaching about 50%-60%. However, since color consulting is a new industry, it is estimated that it will provide customers with various preferential services at the initial stage of opening, so the gross profit margin is initially calculated to be 30%-40%. The project is priced separately as follows: the complete design service is 2880 yuan. 500 yuan, a single design guide. If 10- 15 people enter the consultation every day, the number of people consulting every month is about 300-450. After negotiation, it is calculated as 3% of the daily passenger flow of 250 people in China Plaza.

The fifth part, market risk prediction.

I. Income risk

At present, although the operation mode of color studio has been successful in Europe, America, Beijing and other cities in China, there will be certain risks in the development of Guangdong. First, Guangdong's consumption capacity and consumption concept have not yet reached the generally required level. Compared with Beijing and Shanghai, the regional culture is quite different. Guangdong people's folk custom has always been to pay more attention to food than clothing, so the success of Beijing does not mean the success of Guangdong. Secondly, because the content of service is abstract, it belongs to intangible goods and embodies intangible assets, and its value is difficult to quantify, so customers need to have a process of understanding and accepting.

Second, technical risks.

Color consultant is a profession that leads the new fashion. With the increasing demand of material culture, technology should be constantly updated and transformed, and comprehensive knowledge should be dabbled to provide services for different demand groups. In order to guard against technical risks, we must improve our work practice, innovate our brand, be unique and make our own characteristics. Otherwise, technology lags behind social development and will be eliminated by society.

Three. Managing risk

Because the technical requirements, personnel quality requirements and service level requirements of this industry are relatively high, the management mode must learn from and refer to the system of foreign capital or joint ventures, adopt the management mode of combining Chinese and foreign countries, and reflect economic benefits in the strict management system. In order to prevent management mistakes, we must do a good job in organizational design, improve various rules and regulations, embody the principle of equality of responsibilities and rights, create a good team spirit, give full play to the combat effectiveness of capable personnel, and reduce the number of employees.

Fourth, policy risks.

The 16th National Congress of the Communist Party of China proposed to build a well-off society in an all-round way. After the National Employment Work Conference, the government has successively introduced various preferential policies to promote employment and encourage entrepreneurship. Combined with the comprehensive environmental improvement in Guangzhou, the policy risk of this project will be very low.

The sixth part, the relevant laws and regulations of the industry.

1. Go through relevant business opening procedures with relevant government departments according to relevant laws and regulations: industry and commerce, taxation, fire protection, labor and social security departments.

2. According to the Economic Contract Law of the People's Republic of China and the Labor Law, etc. , identify various corresponding contracts. Design studio 20 17 business plan work plan.

The seventh part, staffing.

1. The employees employed in this project are mainly unemployed people in this city, with 7 people tentatively. Managers and color consultants 1, color director 1, creative planning 1. 2 color professional knowledge trainers, 2 secretaries and 2 accountants.

Second, the principle of post design: appoint people according to their posts, do their best, not seek the best but the most suitable, and let the joint venturer play the role of joint venture in the joint venture post at the cost of joint venture. Make full use of people's equipment.

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