Ding Zhenrong was awarded the title of New Influential Person of the Year in China Cultural Tourism. What did he do for tourism?

On April 23rd, 20021,the 4th China Lv Wen Brand Influence Conference was jointly held by People's Daily, National Humanities and History Magazine and People's Lv Wen. Ding Zhenzhu, a sweet and wild teenager who came out of the auditorium, was awarded the new influential figure of China Cultural Travel in 2020. This news quickly went on the hot search, which aroused widespread concern of netizens and also triggered a hot discussion among netizens. Some netizens think that he is just lucky to become an online celebrity, while others think that he has really made efforts for his hometown.

Ding Zhen is an ordinary Tibetan boy and his younger brother Nima is a model. Photographers have been taking pictures of Nima's characteristic Tibetan costumes, but they have never been angry. One day, the photographer accidentally photographed Ding Zhen. I didn't expect Ding Zhen's effect to be more popular with everyone and became popular directly on the Internet. After Ding Zhen became popular, he had a team and finally signed a contract with Litang County Lv Wen Investment Development Co., Ltd., which is a formal state-owned enterprise. I have to say, Ding is really lucky.

After Ding Zhen became popular, Sichuan Lv Wen invited Ding Zhen to shoot a promotional film. It is because of Ding Zhen that we learned that there is a Ganzi Tibetan Autonomous Prefecture and a Litang County in Sichuan Province. Before we met Ding Zhen, our impressions of Sichuan were only Chengdu, pandas, hot pot and so on. It is because of Ding Zhen's vigorous propaganda that we have seen so many beautiful scenery in Sichuan and attracted countless people to visit Sichuan, Ganzi Tibetan Autonomous Prefecture and Litang County.

Ding's real popularity not only promoted the development of tourism in his hometown, but also promoted the development of tourism in other places. At first, Ding Zhen wore Tibetan clothes, and many people thought he was Tibetan. At that time, countless people yearned for Tibet and felt that Tibet should be as beautiful as Ding Zhen's photography. Although it turned out that it was not Tibet, but Ganzi Prefecture in Sichuan, the four Tibetan areas also took this opportunity to promote the development of tourism.

Ding Zhen is undoubtedly the most popular online celebrity in 2020. From video to Weibo, WeChat even spread to CCTV, and the local government seized this opportunity to benefit the people. For a month after Ding Zhen's fermentation, his hometown, Litang Ganzi, Sichuan, has changed from an unknown plateau town to a hot tourist punching place. I have to say that Ding Zhen's influence has changed Litang Ganzi and the lives of local people.