What are the characteristics of the application service of advertising photography?

Meet the needs of advertising, creative, commercial, clear purpose, emphasizing the advantages of products or services.

1, to meet the advertising demand: The main goal of advertising photography is to meet the advertising demand, convey advertising information, attract the attention of the target audience, and improve brand awareness and sales through shooting products or services.

2. Creativity: Advertising photography needs to be creative and present the characteristics of products or services in a unique way to attract people's attention. Photographers need to highlight the characteristics of products or services through clever composition, light, color and other elements to create attractive visual effects.

3. Commerciality: Advertising photography is of a commercial nature and needs to bring commercial value to products or services. Photographers need to understand the market and commercial rules, make shooting plans according to market demand and product characteristics, and ensure that advertising photography can achieve commercial purposes.

4. Clear purpose: The purpose of advertising photography is clear, that is, to convey advertising information through visual means and guide consumers to buy. Photographers need to be clear about the purpose of advertising and adjust their shooting strategies according to the needs and preferences of the target audience to ensure that advertising photography can achieve the expected results.

5. Emphasize the advantages of products or services: Advertising photography needs to emphasize the advantages of products or services. By presenting the actual effects and usage scenarios of products or services, consumers can better understand the characteristics and advantages of products or services. At the same time, photographers need to highlight the advantages of products or services and attract the attention of consumers through reasonable composition, light, color and other elements.