Are oppo and vivo domestic brands?

Hello, these are two independent companies, both of which are domestic brands. OPPO, the full name of Guangdong Opal Mobile Communication Co., Ltd., was established in 2004. Is a global intelligent terminal manufacturer and mobile Internet service provider, committed to providing customers with advanced and exquisite smart phones, high-end audio-visual equipment and mobile Internet products and services, covering China, the United States, Russia, Europe, Southeast Asia and other vast markets.

OPPO:

OPPO is a global intelligent terminal and mobile Internet company, which is committed to providing customers with the most advanced and exquisite smart phones, high-end audio-visual equipment and mobile Internet products and services. Its smart phones are mainly divided into four series: Find, n, r and a.

Although OPPO sells well in the domestic mobile phone market with its powerful offline channels, there is not much praise for its online evaluation, mainly because its performance configuration is poor compared with other manufacturers' mobile phones with the same price, but its advertisements have always occupied people's attention.

OPPO is a camera phone brand chosen by more young people.

Domestic mobile phones are becoming more and more popular. In China, more young people choose OPPO camera phones. In the past ten years, OPPO has been focusing on the technological innovation of mobile phone photography, creating an era of "mobile phone selfie beauty"; Today, more than 200 million young people around the world are using OPPO camera phones. ?

According to IDC, the authoritative data organization, OPPO 20 16 has become the first in the mobile phone market in China.

Brand profile:

I. Leaders

Chen Mingyong, English name Nichen Tang, male, is a famous entrepreneur in China.

1992, graduated from Information and Electronic Engineering Department of Zhejiang University.

1992 to 1995 worked in Zhongshan Xiaobawang Electronic Industry Company as assistant to the general manager.

In 200 1 year, Chen Mingyong founded the OPPO brand and served as CEO.

In 2004, OPPO (China) Company was established.

Second, corporate culture.

OPPO emphasizes the core values of "duty" within the enterprise, including four levels. The first level: "isolate external pressure and temptation, maintain a normal mentality, return to the origin of things, and grasp the reasonable direction that you should do", the second level: "Responsibility is to ask yourself, not others, and you must blame yourself first when problems arise", and the third level: "Responsibility regulates the attitude of cooperation with others.

CEO Chen Mingyong said: "We are in an era full of pressure, temptation and challenges. We are easily influenced by emotions, causing fear, irritability and anxiety, and then making wrong judgments. If you can isolate external forces, always keep your duty, go back to the origin of things and think about why you set out in the first place. In this way, the way to deal with the problem will become clearer.

Core values: responsibility, user orientation, pursuit of the ultimate, and result orientation.

Third, the brand concept.

"Perfect beauty" is the essence of OPPO brand, which conveys OPPO brand's pursuit of perfection and its determination to achieve perfection. The ultimate beauty not only represents the pursuit of the ultimate, but also represents the pursuit of beauty and art.

Chen Mingyong, CEO of OPPO, explained "the ultimate beauty" as follows: "All products produced by OPPO must be exquisite designs and works of art with style". OPPO's brand mission is to create a beautiful life experience through exquisite products and innovative technologies.

vivo:

Vivo is a mobile phone brand focusing on smart phones. Vivo has three product lines: X series, Xplay series and Xshot series. The main representative products are vivo X5Pro, vivo X5Max, vivo Xshot, vivo Xplay3S, vivo X3V and so on.

Vivo is a mobile phone brand focusing on smart phones. Vivo and the fun-seeking, energetic, young and fashionable urban groups work together to create smart products with excellent appearance and pleasant experience. It is vivo's firm pursuit to dare to pursue the ultimate and continue to create surprises.

20 14, the internationalization of vivo brand was fully launched. In addition to the Chinese mainland market, vivo has entered overseas markets including India, Thailand, Myanmar, Malaysia, Indonesia, Viet Nam and the Philippines. 2065 438+06-2065 438+07, vivo officially became the official partner of NBA China. ?

At the end of 20 16, vivo executives revealed at the media communication meeting that seven R&D centers will be established at home and abroad, including Shenzhen, Dongguan Chang 'an, Nanjing, Hangzhou and Beijing, and two R&D centers in Silicon Valley and San Diego will be established abroad. Judging from this deployment, vivo will change from the original single-point technical breakthrough of music and photography to the overall technological innovation of smart phones.

Development course:

In 2009, the vivo brand was registered globally, and it has been registered in more than 100 countries around the world. [ 1]

On 20 1 1 year, vivo brand officially entered the field of smart phones. 1 1 year, the smart phone vivo V 1 was released, which supported SRS sound effects and entered the mobile phone market with the concept of music mobile phone.

In 20 12, vivo built X (Peak) series, and in June 1 1 released vivo X 1 with a body of 6.55mm, integrating Hi-Fi professional chips.

In 20 13, vivo brand-new created the Xplay series of Hi-Fi extreme audio-visual products, and released the first mobile phone vivo Xplay in May, equipped with Hi-Fi 1.0 sound quality architecture independently developed by vivo.

July 20 13, the first flagship experience store of vivo in China officially opened in Yan' an Road, Hangzhou, marking the opening of a brand-new user interaction mode.

June 20 13, Funtouch OS, a mobile phone system, was launched based on Android phones.

20 13 12, the second mobile phone of Xplay series, vivo Xplay3S, was released, equipped with 2K screen, and it was the first DTS stereo surround cinema system.

20 14 may, vivo released the first product of Xshot series, a Hi-Fi extreme shooting series, and jointly organized an activity of searching cities with vivo images with National Geographic magazine, recording the beauty of urban human geography through Xshot mobile phones.

20 14 12 X series latest mobile phone vivo X5Max is released, with a body thickness of 4.75mm, and it is equipped with Hi-Fi 2.0 mobile phone sound quality architecture independently developed by vivo for the first time. The sound quality of vivo X5Max mobile phone is comparable to that of professional Hi-Fi player.

20 15 65438+25 10, the first wechat friend circle advertisement was launched. Vivo, BMW and Coca-Cola became the first advertisers to cooperate with WeChat friends circle. Vivo starts from its own Hi-Fi gene and appears in the circle of friends with the advertising concept of paying tribute to music.

On 20 15, 1 1, vivo held a new product launch conference, releasing the latest flagship of X series-vivo X6, focusing on the "worry-free" experience for the first time, marking that "fast" is rooted in the product function of vivo.

20 16 July, vivo X7, the new flagship of vivo photography, was released at the Director Center of China, Beijing, featuring 1600W soft light self-timer, equipped with moonlight soft light independently developed by Vivo, imitating the apple lighting in the studio, bringing outstanding self-timer effect. The release of vivo X7 indicates that taking photos will be one of the core value points of vivo brand, and it will become the product DNA of vivo together with Hi-Fi. ? At the same time, vivo became the official partner of NBA China in 20 16-20 17 season.

2016165438+1October 18 at the new product launch conference of vivo X9 series and Xplay6, vivo announced the launch of a new brand logo "camera &; Le ",add the camera to the brand gene of vivo.