A large number of screen shots in the animated film Slam Dunk Master are controversial. How to treat this behavior?

Under the upsurge of watching movies, the topic of "slam dunk master suffered the most serious screen capture in history" also rushed to the hot search. Screen shooting, in layman's terms, is the picture of the audience shooting a movie on the big screen with mobile phones and other equipment during the movie viewing process. On social platforms, a variety of screenshots have come from this, and some people even spliced high-burning "famous scenes" into small videos, which gained considerable traffic.

Screen capture is not the first time to enter the public's field of vision, and many movies have encountered screen capture. On April 20th, Weibo, the official of the movie "Slam Dunk Master", also issued an initiative to appeal to the audience to resist the illegal recording and broadcasting. On social platforms, many netizens voiced their resistance to screen shots, but some netizens thought that the release of the film brought countless youthful memories to their hearts, and they couldn't help taking pictures or videos when watching movies just to commemorate them.

Indeed, using a mobile phone to shoot a big screen, the quality of photos and videos taken is not good. The original intention of most screen shots is just to "punch in" and share them on social platforms to meet the inner sense of participation and social needs, not to spread profits. However, as "Slam Dunk Master" said in the proposal: "Piracy not only seriously infringes on the rights and interests of the creative team and the film, but also affects the viewing experience of other audiences."

Not all movies can keep the audience by "feelings", but it is necessary to keep the mystery of film and television works. The "punch-in" screenshot may reveal the content of the film. After all, after watching the pictures of nine squares and sixteen squares, or even the "highlights" video clips, some viewers who were going to step into the cinema may lose their curiosity and give up going to the cinema. "I accidentally watched the whole movie on social platforms."

There have long been regulations prohibiting audio and video recording during the movie viewing. The People's Republic of China (PRC) Film Promotion Law, which came into effect on March 20 17, clearly stipulates that "no one may record or video the film being shown without the permission of the obligee. If audio and video recordings are found, the cinema staff have the right to stop and ask for deletion; Those who don't listen have the right to ask them to leave. "

From the viewing experience, although the screen capture simply recorded the picture, it interrupted its own viewing process and was also suspected of hindering others' experience. When watching a movie, it's hard to say that the experience is good if the small screen or even the flash lights up from time to time.

Although youth is over, there are many ways to commemorate it. The audience can prove that they "loved", "visited" and "felt" in more diverse and uncontroversial ways.

Judging from the comments under the hot search, the "hot topic" of screen shooting is still "cold knowledge" for many viewers. Some netizens commented that this is the first time I know that I can't record and video when watching movies, and said that I won't raise my mobile phone to "punch in".

Among the top ten buzzwords in 2022, "Immersion" is on the list. Movie is an art. When watching it, the audience can completely put down their inexhaustible mobile phones and immerse themselves in the pictures, details, stories and emotions in the movie. For the audience who love movies and a certain cultural IP, it is also the protection of movies and culture to leave the "famous field" in the cinema and in the film. On the road of refusing screen shots, we need more knowledge and tacit understanding.