Plan teacher's day activities

In order to ensure the smooth development of activities, we need to make an activity plan in advance, which is a written plan made after detailed analysis and research on each step of specific activities to be carried out. How to make an activity plan? The following is the 202 1 Teacher's Day activity plan (6 in total) I compiled for you. Welcome to share.

Plan Teacher's Day activities 1 Autumn September, with warmth overflowing, the annual Teacher's Day comes as scheduled. As a catering operator, the saying of "Golden September and Silver 10" has become a sacred book in the industry. September is the season of sowing, September is the season of harvest and September is the golden season of marketing. In view of this, the operation center of Liu Yishou Company has specially formulated a marketing and publicity plan for Teachers' Day, hoping to provide some reference suggestions for the operation of Chongqing Liu Yishou Branch.

9. 10 Teacher's Day Marketing Publicity For us, it is not only aimed at the specific group of teachers, but also takes Teacher's Day as an opportunity to pave the way for the emergence of autumn and winter consumption season. In view of this festival, each branch can do a good job in promoting this activity, and take this opportunity to gain the recognition of consumers and prepare for future business.

I. Theme of the event:

A thousand words of praise, dedicated to Xie, a sincere-I wish teachers good health and happy holidays!

Second, the purpose of the activity:

1, expand the popularity of Liu Yishou hot pot and enhance the brand benefits of chain operation;

2. With the help of Teacher's Day, do a good job in promoting future business and open up the sales situation of Liu Yishou hot pot;

3. Celebrate "Teacher's Day", so that teachers can have a delicious holiday and improve Liu Yishou's affinity.

Three. Activity time: 9.8-9. 10

Four. Activity arrangement:

1, Thanksgiving list

Target audience: customers who come to the store for consumption from September 8 to September 10;

Specific content: set up a "gratitude list". During the activity, all teachers registered in Liu Yishou Hotpot Restaurant will be on this list, and the famous customers on the list will receive 20 yuan food stamps. Customers on the list will get yuan food stamps;

On September 1 1 day, 8 lucky teachers were selected in public, and each was given a 50 yuan meal coupon, and each was given a 1 yuan meal coupon. Let the customers who come to the store actively participate in the publicity activities of "respecting teachers and valuing education" in Liu Yishou, and let the teachers feel the gratitude of Liu Yishou people;

Execution mode: set up a "gratitude list" at the door of the store. All customers who come to the store for consumption during the activity can register the name of a teacher (who can be himself or another teacher) at the front desk, or the waiter can directly ask the customer, and all registered names can be listed on the "gratitude list"; Food stamps can only be consumed after September 1 1;

Design and production: Post a "grateful list" outside the store in a solemn and generous style, so that the customers on the list have a sense of honor.

Cost budget: 100 yuan

2. Be grateful for "jumping and jumping" and "jumping and jumping"

Target audience: customers who come to the store for consumption from September 8 to September 10;

Specific content:

On September 8 th, the food was 6.8 fold at noon and 7.8 fold at night; Send 1.25L coke 1 bottle and 2 bottles of beer to the reserved seat.

On September 9 th, the dishes were 7.8 fold at noon and 20 fold at night; Book the package and give away 1.25L cola 1 bottle and 1 bottle of unified fresh orange and 2 bottles of beer.

September 10, 6.8% off for lunch and 7.8% off for dinner;

When you reserve a seat, you will be given 1.25L Coke 1 bottle and 1 bottle of fresh orange and 2 bottles of beer, and you can eat in a private room, free of charge.

From September 8 to September 10, you can enjoy a 40% discount with your teacher's card and enjoy other preferential activities. Discount and enjoy other preferential activities.

Execution mode: the drinks donated by the event can be negotiated and cooperated with suppliers to minimize the cost of our store;

Cost budget: 1000 yuan

3. Lucky number 9, 10

Target audience: customers who came to the store for consumption on September 10;

Specific contents: on September 10, the age (whole ten with nine), birthday (birthday September 10), mobile phone number (mantissa nine), license plate number (mantissa nine), ID number (mantissa nine) and current consumption amount (whole ten with nine) of the consumers who came to the store for consumption; Execution mode: customers who meet the above conditions can get a lucky gift, but they need to hold a valid certificate and register at the front desk to get a gift; Gift setting: Liu Yishou's small gift for relieving summer heat and reducing fire.

Cost budget: 300 yuan

4. Gift giving activities

Target audience: primary and secondary school teachers;

Specific content: On September 10, you can get a beautiful condolence product at Liu Yishou Hotpot Restaurant with your teacher's card, and each teacher's card is limited to one;

Execution mode: each teacher can receive a gift after registering at the front desk with a teacher's card;

Gift setting: golden scorpion treasure, summer medicine and other items. The setting of gifts mainly focuses on the items related to teachers' teaching activities, showing concern for the details of teachers' teaching activities, so as to improve Liu Yishou's affinity.

Cost budget: 300 yuan

5, the true feelings of the song (conditional shops can choose), the true feelings of the song (conditional shops can choose)

Target audience: customers who come to the store for consumption from September 8 to September 10; Specific content: customers who come to the store for consumption can order songs for free in the store and get a love card at the same time.

Execution mode: Any customer who wants to order a song in the store can go to the front desk or explain the song name, delivery object and other related information to the waiter. Then it will be played by the staff in the store, and at the same time, the Liu Yishou family card will be sent out; Equipment configuration: the store must provide host, song list, audio equipment, etc.

Cost budget: 200 yuan

Four. Description of scheme operation:

1, store design

(1) The whole store should be decorated with festive, joyful and warm decorations, which can be decorated with large posters, broadcasts, balloons, ribbons, bouquets, etc., mainly including: a large number of balloons hanging from the top of the store; Large posters are posted on the walls and columns in the store; Ribbons and bouquets can be hung on the walls of potted plants and shops.

(2) Warm greetings and greetings on Teachers' Day can be pasted in the store.

(3) Stick large POP posters at the entrance in front of the store and hang large banners to match the atmosphere in the store. (4) During the activity, the hair accessories and makeup of the employees in the store should be lively and cheerful.

2.DM leaflet distribution

(1) Each store shall determine the number of leaflets distributed according to the actual situation;

(2) Distribution of staff: The staff in the store will distribute leaflets and Liu Yishou's napkins in crowded squares or schools. The leaflet should contain the contents of this preferential activity, and the staff must wear work clothes.

(3) Direct delivery: relying on the local newspaper distribution and delivery network with good circulation, high popularity and wide spread, sandwiched between newspapers and delivered by newspaper sales points and professional delivery personnel;

3. All departments of the branch should do a good job in operation according to the planning scheme, make posters and leaflets samples according to this Teacher's Day, and prepare gifts and giveaways before the activity and ensure the quality.

4. The employees in the store must be familiar with the specific contents and operation methods of the activity, and can skillfully explain to customers.

5. Gifts can be placed in the front desk or window. When customers receive valid vouchers, they should register for backup in time.

Verb (abbreviation of verb) Remarks:

1. The above scheme is for reference only, and the specific implementation is decided by each branch.

2. With the increase of passenger flow during the activity, personnel arrangement and food preparation should be done well.

Therefore, this activity is not only a good opportunity to retain old customers, but also a good opportunity to explore new customers. During the activity, we should ensure the quality and quantity of dishes, gain a good reputation and establish a long-term relationship between customers and shops.

4. The layout of posters and leaflets should be completed by the stores of local manufacturers.

Design reference of intransitive verbs: design reference:

1, banner (screen printing), specification: 2mx0.6m

2. Make a Thanksgiving list, specification: 2mx2m

Plan Teacher's Day Activity 2 (1) activities and highlights.

1. Carefully create the scene of Teacher's Day celebrations and render the celebration atmosphere. At the same time, the fashionable and active program performances have also formed a strong visual sense for consumers in the past, attracting more customers to participate in this celebration, during which promotional advertisements were implanted.

2. Strengthen the thoroughness of activities, improve communication efficiency and increase customers' desire for consumption.

3. Promotion information on the day of the celebration is publicized through single page, X-frame and image poster. And according to the school policy, do some slogan propaganda around.

4. Promotion activities of the day:

A. Anyone who spends all the money in 50 yuan in our store on that day can give xx special dishes or xx yuan vouchers (to be determined).

B, xx special dishes and 1 fruit bowl or xx yuan vouchers can be sent when 100 is full (to be determined).

C, spending in 200 yuan (excluding drinks) can give back xx "vouchers", and you can get a dish (snack) worth xx yuan for free next time, and a membership card of Willemax Western Restaurant.

D, where the mantissa on the cash register is 8, you can get xx coupons with the amount of xx yuan (to be determined).

E, the package combination is more favorable (the kitchen makes the package menu).

F, teachers holding teacher qualification certificates or valid certificates (to be determined) can never enjoy a 50% discount.

(2) Environmental layout

1. Facing the entrance of Willemax Western Restaurant, there will be 1 large-scale gold gas supply door (slogan: "Feel the kindness of the teacher and let Willemax grow with you") and two pairs of golden lion gas columns, showing extraordinary gas field and magnificent momentum.

2. A big red carpet will be laid in front of Willemay's restaurant to give guests a sunrise celebration (the specific size is subject to on-site verification).

3. Set up a sign-in desk at the guest entrance. Prepare 40 corsages for the event ceremony. And arrange 4-6 female employees with good temperament and good image to wear corsage for the guests (whether to decorate or not is determined according to the number of invited guests).

4. At the event site, the VIP wing of the western restaurant will be set as a VIP lounge, and six waitresses with excellent image will be arranged on both sides of the club entrance to increase the attention of consumers.

5. Set up Channel X at the entrance of Willemay Western Restaurant. The content of Channel X is the promotion information and congratulations slogan of the store that day.

6. Hang a banner at the entrance of Baiweimai Western Restaurant.

7. A T-shaped stage will be set up at the activity site (the central square of the county) to celebrate Teachers' Day (the installation size is subject to the on-site assessment). The fourth stage will be surrounded by Zhou Yongjin cloth, and 20 cold fireworks will be placed in front of the stage to create a grand celebration atmosphere.

8. Place a vertical microphone in the center of the stage for the leaders to speak and the host to announce.

9. There are two sets of stereos on both sides of the stage. Choose the music for welcoming guests, leading people to the stage and starting.

10, two cyclone rainbow machines are set on both sides, which will explode after the official launching ceremony of the celebration, pushing the activity atmosphere to a climax.

1 1 There are 20 guest armchairs on both sides of the T-shaped stage, which is convenient for guests to watch some wonderful performances such as fashion catwalks and band performances.

(3) Invite guests

1, the senior management of Willemay Western Restaurant and all employees of the enterprise were present.

2. Invite college leaders, outstanding teachers, representatives of enterprises and institutions, VIP customers and relevant people from all walks of life.

(4) Activities and publicity

1, surrounding communities, high-rise residential buildings, and the media directly put publicity into accurate consumer groups. Such as: elevator LED video, leaflets, etc.

2. Newspapers (advertisements) or newspaper clippings: they are large in space and relatively low in cost, and are attached with newspapers. Choose a local newspaper with a large circulation as an attached page advertisement, and the area is the county seat and its surrounding areas. And select subscribers, one week before the start of the activity.

3. Distribution of leaflets: Choose areas with large local traffic and high population quality, such as the entrance of large shopping malls, residential quarters, high-end facades, writing rooms and government departments. Release requirements:

(1) Delivery time: 13: 00— 14: 30. 19: 30-20: 30, at this time, it is mostly the commuting time of office workers, mostly the commuting time of the government and administrative departments.

(2) Distribution crowd: people aged 20-50, who seem to have strong economic strength. (3) Precautions: Smile publicity. If the other party doesn't receive the leaflet, you can't force it into the other party's hand. Pay attention to picking up the leaflets scattered nearby to avoid leaving a bad impression.

(v) Activity flow

On the morning of September 10 10, the celebration officially began. September 10, 12:45- 14:00, arrange to invite guests to lunch.

(VI) Specific division of labor

1. Chief planning team: responsible for all-round activity promotion and supervising the work cycle of each team. Scheduling, organization and emergency response of all kinds of personnel inside and outside the site (person in charge: xx).

2. Planning Group: responsible for the promotion. Write the planning scheme, material design, budget expenditure, activity flow, venue layout, home docking and make the promotion table of celebration activity cycle (person in charge: xx).

3. Propaganda Group: responsible for the arrangement and writing of written materials of celebration activities, the arrangement of performers and the arrangement of programs at the scene of celebration activities, and the mobilization of atmosphere. Cooperate with the organizers to speed up the implementation of the promotion plan. (person in charge: xx).

4. Coordination team: responsible for information transmission among members of the Organizing Committee and administrative work during the preparation period. Try to cooperate with the supervision of the general planning team. Assist the publicity group to implement the promotion plan. The arrangement of personnel positions at the event site, the coordination of the progress of the event site and the traffic order. During the activity, arrange personnel to go to crowded places around the site and issue DM sheets (person in charge: xx).

5. Reception team: responsible for contacting relevant industry leaders and guests. And arrange the reception of the celebration that day. And in the early stage of the event, negotiate with the organizer manager about the banquet reception and wine ordering on that day. According to the invited guests, the number of tea and other related gifts will be counted. Arrange lunch for exhibitors on the same day (person in charge: xx).

6. Finance office: statistics and arrangement of all expenses of this activity and the budget of related promotion activities (the finance department will arrange and coordinate and submit relevant materials to the general planning group, and then the coordination group will issue a notice).

7. Security team: responsible for public security, vehicle transportation, traffic maintenance, control, personnel safety and handling of various emergencies at the celebration site and during the event (mainly male employees, 3-4 people will be arranged at the site on the same day).

Teacher's Day Activity Plan I. Activity Organizing Committee

1. Person in charge: members of the board of directors, general manager's office and planning department.

2. Members: heads of departments

Second, the activity time:

6 September to 30 September

Third, the purpose of the activity:

With the help of China's traditional Mid-Autumn Festival, China people's second long holiday, National Day, we will create the second sales peak in shopping malls, and reduce the cold market after the long holiday in a targeted manner, so as to slow down the downward trend of sales.

Fourth, the theme of the event:

Celebrate the Mid-Autumn Festival, welcome the National Day and give a big gift!

Verb (abbreviation of verb) campaign slogan: ellipsis

Six, site layout:

(1) Off-site layout:

Doorway couplets: Thousands of families reunite to welcome the Mid-Autumn Festival, the four seas celebrate the National Day with jubilation, and Lian Heng: celebrate the festival;

Huge external wall suspension: width: height = 10* 13m, content of publicity activities;

Hang eight red lanterns above the door.

(2) Site layout:

1, and hang public signs at both ends of the elevators on the first, second, third and fourth floors respectively.

2. Put a big moon cake in the lobby on the first floor (negotiated by the purchasing department);

3. Set an archway at the entrance of the first floor, display a moon cake street behind the cashier, and hang a tag at the upper end of the moon cake street to set off the atmosphere of the moon cake street;

4. Hang corresponding palace lanterns on the main passages, elevators and the upper ends of mooncake piles on each floor; 300 palace lanterns.

5. Hang the flags of Mid-Autumn Festival and National Day (on one side) on the main passage of each floor; 1000 flags.

6. The stair guardrail is surrounded by golden flannel, and the layout of the elevator entrance is strengthened.

7. A large (2m, 5m wide) lantern (made of kt board) is hung in the center of the central hall. The words "Happy Mid-Autumn Festival" are hung under the lantern, and other decorations are added.

Seven, publicity strategy

1, dm poster promotion (see attached table for specific operation details);

2, TV media publicity:

A publicity content: moon cake listing, group purchase, bulk purchase of moon cakes and related activities;

B. Time: September 20-26;

C. Fees:

D. publicity form: animated pictures and words.

3, huge off-site, exhibition board publicity;

4. Broadcasting and publicity in venues;

5. The community is crowded with people, and a small banner is hung, which reads: "xx Shopping Plaza wishes the people of the city a happy Mid-Autumn Festival; Mid-Autumn Festival shopping hotline:

Eight, activity strategy:

Activity 1. Stay happy when shopping over 20 pounds.

Activity time: September1-September 30th.

Activities: After shopping all over 20 yuan in this shopping mall, you can take part in the lucky draw at the wedding photography consulting office of the conscience bride at the entrance of the shopping mall with your computer receipt.

Award setting:

First prize: a photography package with a prize value of 288 yuan.

Second prize: photography package, prize value 198 yuan.

Third prize: prize value 98 yuan camera bag

For details, please go to the wedding photography consulting office of Liangxin Bride.

The prize of this activity is sponsored by Liang Xin's wedding photography.

Activity 2,

Teacher, you have worked hard!

Activity time: September 10.

Activity content:

1 day and September 10, teachers can get a gift from the service center with the shopping receipt (unlimited amount) and the teacher's ID card. Limited 100 copies, while stocks last! Male teachers send ties and female teachers send cosmetics (gifts are distributed by the front desk department)

Gifts are provided by department stores, with 40 men's ties; 60 copies of cosmetics for women in the daily use area of the supermarket department.

2. On September 10, teachers will register at the service center with their teacher ID cards and receive 1 "teacher discount card". Teachers who pay more than 50 yuan at the cashier's desk on the second floor, third floor or No.35 cashier's desk on the first floor can pay less to 5 yuan with the "teacher discount card". Limited to 160 students.

Note: the planning department will print the "teacher discount card" before September 9, and the finance department will seal it and submit it to the front desk for implementation.

Activity 3: Have a wedding ceremony and find xx.

Activity time: September 10-1October 710.

Activity content: During the activity, our shopping plaza prepared a large number of wedding supplies for consumers who held happy events, and set up bulk shopping service points (service centers), all of which can enjoy rebates or discounts. At the same time, wedding supplies are displayed on the first floor, including candy, tobacco, alcohol and so on.

Teacher's Day activity plan. Theme:

"Celebrate Teachers' Day and Mid-Autumn Festival"

Second, the activity time:

20xx . 09. 10—20xx . 10.7

Third, the purpose of the activity:

1) Take the Mid-Autumn Festival and National Day as an opportunity to plan a series of activities to further publicize the overall image of the enterprise and improve its visibility and reputation among customers and suppliers;

2) With the coming of Mid-Autumn Festival, National Day and other festivals, plan and implement a series of large-scale promotional activities to stimulate consumer groups, attract target consumer groups and potential consumer groups, and maximize sales;

3) By planning a series of activities, deepen the mutual understanding and emotional exchange between Ai Jia Super Plaza and consumers;

Expand the visibility of enterprises and further establish the social image of "caring for community residents and building a warm home together".

Four. Target audience:

Customers, suppliers, employees

Verb (abbreviation of verb) activity slogan:

1) Celebrate National Day and Mid-Autumn Festival

2) Love IGA in the full moon and Mid-Autumn Festival

3) The full moon is celebrated throughout the country.

4) IGA in Mid-Autumn Festival enriches your hometown!

5) Mid-Autumn Festival family holiday gifts

6) Looking at the moon and thinking about a full moon in the distance.

7) Every festive season, I miss my family IGA and send you warmth.

8) Celebrate festivals with gifts and feelings.

9) Celebrate the 55th anniversary of the founding of People's Republic of China (PRC)!

10) Love is sincere family, even relatives.

1 1) quality, service and value for money!

12) Caring for community residents * * * Building a warm home.

Activity arrangement and publicity of intransitive verbs

(1) Layout inside and outside the site

1, off-site:

1) Huge: each branch is made according to the actual size of the property, with information on Mid-Autumn Festival promotions and moon cake discounts for the whole audience;

2) Exhibition board: mainly announce all the contents of this theme promotion activity, convey the activity information and attract customers;

3) Window glass: design and make window advertisements with Mid-Autumn Festival and National Day themes to increase the festive atmosphere;

4) Distribute 10000 advertising balloons printed with "Supermarket" (mainly hung in squares, communities and stores).

2. On-site:

1) flag paper: design and make a flag paper with the theme of traditional festivals "Mid-Autumn Festival" and National Day, to set off the festive atmosphere and beautify the store environment;

2) Archway: The purchasing department contacted suppliers to provide Mid-Autumn Festival archway sponsorship, and put it in a mooncake street to highlight the regional characteristics of mooncakes;

3) Cashier curtain: The cashier is decorated with red curtain to highlight the festive atmosphere;

4) Hand-made flag paper: in the conspicuous area of the store, hand-made flag paper with various promotional contents is made;

5) Hanging paper red lanterns to decorate shops and making "Moon Cake Street" billboards to highlight traditional features and beautify the shopping environment;

6) According to the actual situation of the store, design and make a series of advertising billboards to beautify the store and transmit information.

Planning Teacher's Day Activity Plan 5 September in autumn is an ordinary day, but it has brilliant connotation and colorful colors! On the occasion of Teacher's Day, I wish all teachers in the world a happy holiday! Teachers are noble and sacred professions. On this day that belongs to you, say: Teacher, you have worked hard!

I. Promotion purpose

On Teachers' Day, students thank their teachers. Wei Zhide delivers the true feelings for you, and launches the activity of giving gifts by express delivery, so as to improve the popularity and achieve the purpose of sales.

Second, the activity time

20xx September 5th to September 9th (5 days)

Third, publicize the agenda.

20xx September 5th to September 9th (5 days)

Fourth, the promotion theme

"Special love for special you"

5. Surprise of merchandise promotion.

Surprise 1: Teachers use teachers' ID cards to shop. 50% discount.

Promotion method:

During the activity, all customers who shop with the teacher's card enjoy 8% of the whole audience's consumption. 50% discount.

Surprise 2: Express gifts convey your mind.

1, promotion method:

Shopping during the activity can give you the gift you want in September 10.

2. Promotion content:

(1) Register the name and contact information of the teacher you want to give a gift, write down what you want to say most, and buy a gift.

(2) Address of this city: Free of express delivery fee when shopping is over 100 yuan; Customers who spend less than 100 yuan pay 50% courier fee.

(3) Non-local address: shopping in 200 yuan can be exempted from courier fees; Customers who are dissatisfied with 200 yuan will pay 50% courier fee.

(4) Free gift packaging.

Note: the fee and price standard can be adjusted according to the express delivery fee in the local market.

Intransitive verb shop layout

Set up a register at the cashier in the store and record it in detail. Choose the best card paper for the register.

Prepare enough preferential commodities for group purchase and promotion, and the quantity of commodities can be determined according to the situation of each store, and set up a special gift area.

Contact the courier company during the event to ensure that the gift can arrive accurately.

Shopping malls should prepare packaging supplies, promotional tools, etc.

Teacher's Day activity plan. Activity background

In order to better improve the brand awareness of Southeast Medicine, Lily Medicine, Dahui Pharmacy and Southeast Medicine Group on Teacher's Day (Friday, September 10), increase sales and improve market competitiveness, the enterprise planning group of Southeast Medicine Group has formulated this preferential promotion plan in combination with the notice of [08 19A 1] chain headquarters direct stores to continue activities.

Two. Introduction of activities

1, activity name: healthy "teacher" feet.

2. Activity time: 4 days from Thursday, September 9th, 20xx to Sunday, September 20th 12.

3. Movable stores: all direct stores in Quanzhou under the Group.

4. Activity consumption form: use cash, medical insurance card, VIP recharge card, UnionPay card and Dahui's unique Xinhuadu shopping card, and go to the store for consumption with the teacher's ID card and student ID card.

Three. Detailed rules of the activity

1. This activity is applicable to all customers who participate in store consumption in Southeast Pharmaceutical Chain Co., Ltd., Lily Pharmaceutical Chain Co., Ltd. and Dahui Pharmacy.

2. Full name of the activity: Health "teacher" foot promotion.

3. Activity time: 4 days from Thursday, September 9th, 20xx to Sunday, September 12, 20xx.

4. The consumption mentioned in this activity refers to cash consumption, medical insurance credit card, VIP recharge card and UnionPay card.

5. The prizes of this activity can only be redeemed by the cashier's receipt, and can only be collected after confirming that they meet the conditions of this activity. If you refuse to submit a cashier's check receipt, there is no chance of exchange.

6. The time to receive the cashier receipt should be the day of consumption. If it's overdue, you won't get the gift.

7. Please check carefully when you receive it. Once the gift is issued, it will not be returned.

8. Our company is not the manufacturer of event prizes, and the product manufacturer promises that the products meet the relevant national quality inspection standards. Regarding the quality of products, the company does not assume relevant legal responsibilities. If it is out of stock, the company has the right to replace it with an equivalent product.

9. The detailed rules are subject to the website of Southeast Pharmaceutical Co., Ltd., and are subject to change without prior notice.

Our company reserves the final right to interpret this activity and the right to change, adjust and suspend this activity at any time.