Simple colors in graphic design

Rich and varied colors can be divided into achromatic color system and colored color system. Color color system has three basic characteristics: hue, purity (also called chroma and saturation) and lightness. Here are some simple colors in graphic design. Welcome to read!

Simple Color in Graphic Design —— The Application of Simple Color in Graphic Design

Simple color is one of the most commonly used elements in minimalist graphic design, which is closely related to logo design, poster design, poster design, packaging design and layout design, and is increasingly used by designers. Combining the emotional characteristics and creativity of colors, simple colors can help us convey information at the psychological or emotional level, and also enhance the visual impact and influence of works. Colorful graphic design can also express concise, personalized and high-quality works.

Definition of Simple Color in Graphic Design

The so-called simple color means using one or two single colors (black and white are more common), or using two or three colors in the color relationship between adjacent colors and contrast colors. Simple colors can make graphic design stronger, simpler and more concise, and give people a strong visual impact visually. Take part in concentric graphic design training, and focus on learning simple colors.

The Power of Single Color in Graphic Design

A single color has its own characteristics, which can create different atmosphere or cause emotional reaction, and make the expression of the picture clearer, more accurate and more concentrated. On the one hand, it highlights the effect of graphics, plays an auxiliary role in graphics, and emphasizes the integrity and strength of graphic creativity. On the other hand, the application of single color has a taste similar to black and white photography, conveying a heavy and profound visual experience. If students who take part in graphic design training consciously design a single color in black and white pictures, the created pictures will have more visual impact and leave a deep impression on people.

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