How to design and print brochures that satisfy customers?

1. Customer communication-Both parties fully understand and determine the design cost, design style, design cycle, layout, page number, paper and enterprise positioning.

The best thing is design execution-design according to the characteristics of the enterprise, execute according to the design cycle, and complete delivery.

Some enterprises will print brochures in Beijing when designing albums, and there will be such a situation: during the design process, customers suddenly ask to stop.

Therefore, it is best to determine the design style before design; With the development of network, competitive demonstration has more and more resources. Enterprises have more choices when making picture books, which is the necessity of social development. There may be many companies doing a picture book design at the same time, which provides more choices for customers, but it also causes great waste of social resources.

What's more, some customers copy the design scheme of the design company, which is a popular bidding in the market at present.

We usually don't participate in social bidding (unless there are influential projects), and we deeply understand that the most important thing for an excellent album design is communication with customers.

Without good communication, it is difficult to make a work that makes customers very satisfied at one time.

Second, customer preparation-collect and sort out company introduction, corporate appearance, corporate culture, institutional setup, corporate positioning (corporate goals), relevant photos, etc.

Third, market research Market research includes consumer research, brand awareness, loyalty, competitive product research, product line, product mix channel, price, advertising and promotion, and overall performance.

Four. The design orientation on the packaging box of TV, film and television production, advertising design, film and television creation and design company's clothing photography album production brochure design takes culture, art, society and life as the background, takes the market as the goal, takes the consumer psychology as the guidance, and chooses different forms of expression and specific and effective strategies to get twice the result with half the effort.

Including: design ideas, design style, budget.

Verb (verb's abbreviation) effect evaluation collects samples from the market and analyzes customer's feedback to evaluate the design effect.

Further understand the needs of customers and products and make more reasonable plans in the future.

The image expression of intransitive verbs determines the design expression of products from a strategic perspective and submits solutions with different creative styles to customers.

Look for the products (materials, dimensions and printing technology, etc.) that can best express the printing design of Beijing samples. ) For enterprises.