After the revision of Everyday Up, the ratings plummeted, and the newcomers were too slow. Can this program be saved?

Happy Camp stopped broadcasting and was topped by Hello Saturday. "Hello Saturday" has been broadcast, but the effect is not optimistic, and it has gained a lot of bad reviews. Many people think that making progress every day is much luckier than happy camp, but is this really the case?

Everyday Up is more like an educational documentary.

As a commercial program, "Everyday Up" has newly joined the column "Everyday Up", and the guest members of the program experience all kinds of public welfare occupations at zero distance and do good deeds with an upward attitude. They went to Wulingyuan scenic spot in Zhangjiajie, cleaned the ropeway with cleaning aunt, and went to the mountainous area of western Hunan to experience the difficulty of teaching in mountainous areas. They also took the public welfare slow train in Daliangshan and felt the persistence of the conductor on the road of rural revitalization for decades. At this point alone, the revised "Everyday Up" has opened the gap with other competing products in the market.

However, there are some risks hidden behind the rave reviews of the revised Everyday. On the one hand, there have been and will be some changes in the host group. After Qian Feng was officially dissolved by Hunan Satellite TV due to private life problems, only Wang Han was left as the original everyday brother.

On the other hand, Everyday Up is essentially a variety show. At first, although it also took the path of popular science, it was still very interesting under the gag of many hosts. After the revision, the content of popular science knowledge has greatly increased, from the non-legacy wuqin opera and traditional martial arts to the "dragon" and "deep-sea minerals" in the new notice. The audience can really learn a lot from it, but the price is that the entertainment is greatly reduced, not like entertainment variety, but more like educational documentary.

After the revision of Everyday Up, the ratings plummeted.

"Happy Camp" stopped broadcasting directly, and the "Everyday Up" program group was very wise. After Wei's withdrawal, Everyday Up once ushered in a warming-up of ratings and won the ratings championship in the same period. When the first issue of Happy Camp's new program "Hello Saturday" was broadcast, "Everyday Up" silently ushered in a new high again-in 2022, the ratings of the first issue of "Everyday Up" were as high as 0.64.

However, when the situation was good, it was suddenly revised every day. "Everyday Up" seems to have changed the recording venue, used a new stage and added a new section, which looks a lot more atmospheric. As a result, the first issue was broadcast and the ratings plummeted. The ratings fell back to 0.35, losing the title of the prime-time weekend viewing champion and losing to Jiangsu Satellite TV.

I believe many people will definitely think at this time-just changed a version, and the ratings plummeted from 0.64 to 0.35. This audience is too strict! The ratings have fallen like this, of course, but it's not just the new version. On the surface, it is the adjustment of plate and the change of dance beauty. In fact, behind it is the increase of new shots. With more exhibition opportunities, Wang Han's sense of existence is further weakened, and the more you look at it, the less it looks like Everyday.

Can "Everyday Up" be saved?

From the external environment, in recent years, David has launched his own variety shows and reality shows, and the ratings of reality shows such as Extreme Challenge and Running Man have hit record highs. Compared with traditional variety shows, these reality shows are more interactive and authentic.

On the other hand, "Everyday Up" is still continuing its original style, with little change in innovation and lack of topicality and enthusiasm. The invited guests are also some ordinary stars, while those reality shows invite domestic first-class artists, which naturally cannot compete with them.

In addition, there are some other factors, such as Daniel had to cancel his contract with the program group due to academic problems, thus leaving Everyday Up, and Wang Han himself was deeply involved in the "endorsement door", and the wealth management products endorsed were suspected of illegal fund-raising, which seriously affected the reputation of himself and the program. I will also think of the grand occasion of "Everyday Brothers". Wang Han is suppressing the Axis, and Ou Di is playing cheap and cute. Everyone did their job and had a good time. Now they have parted ways and drifted around the world.