The entrepreneurial story of Wen Zeping, Chairman of Lan Jiao Group

Wen Zeping, founder of Lan Jiao Group. 1988 was born in a small mountain village in Dazhou. He once went through the college entrance examination four times for a dream of Peking University, and almost every time. In 2007, he was admitted to Sichuan University and studied in the Department of Business Administration. When he was a freshman, Wen Zeping came up with the idea of starting a business and raised funds everywhere: he borrowed more than 380,000 yuan from more than 100 relatives, friends and classmates to start a business, which was successful in one fell swoop and earned nearly one million yuan a year. Won the honorary titles of "Top Ten Models of China University Students' Self-improvement Stars", "National University Students' Entrepreneurship Stars" and "Top Ten People Who Moved Sichuan University". Commended by the Central Committee of the Communist Youth League, interviewed by CCTV and sctv. His entrepreneurial story was reported by more than 20 well-known media such as People's Daily, Huaxi Dushi Bao and China Youth Daily.

His growing experience has been written into the examination questions of civil servants in Sichuan Province, the textbooks of ideological and moral courses published by People's Education Press and the theme of college entrance examination papers.

The honors and achievements he won allowed him to enjoy the infinite scenery for a moment, but unexpected things happened. Successive natural and man-made disasters caused him to fall into the dust from the clouds. At that moment, he became almost penniless, borrowed nearly 600,000 yuan, and his first venture met with Waterloo.

There is no desperate situation, only a desperate mentality. Great setbacks didn't knock him down. After a short sleep, he chose to start a business again! On 20 12, Wen zeping and several college students founded Lan Jiao company. In the absence of channels, customers and funds, he and his employees spent the most difficult days in the early days of starting a business.

In 20 14, Lan Jiao, a young startup company, had an annual turnover of over 100 million, which caused a great sensation in the society and attracted extensive attention from the media. At the same time, Lan Jiao's special documentary "Believe We Can Create Miracles" was broadcast on sctv science and education column. Wen Zeping led Lan Jiao, a group of post-90s entrepreneurs, to re-enter the public eye with gorgeous posture!

From 20 15 to 20 16, Wen Zeping went to more than 40 universities such as University of Electronic Science and Technology of China, Southwestern University of Finance and Economics, Southwest Jiaotong University, etc., and gave speeches to more than 10,000 students of 10, encouraging them to make bold innovations with their own stories and becoming role models for young entrepreneurs!

Today, Lan Jiao Group has become a multi-wing comprehensive group company, covering Lan Jiao Media, Wedding Photography Co., Ltd., Decoration Engineering Co., Ltd., Genius International Education and other industries.

Wen Zeping, Chairman of the Board of Directors, guided by the far-sighted brand strategy, guided all industries to keep pace with each other and make great strides forward, casting fine products internally and shaping the image externally. Adhere to the sustainable development strategy of scale, specialization and brand, and form the ecological chain of blue arrogant industry. Keeping pace with the times, pioneering and innovating, while building Lan Jiao into an international brand with wide popularity and reputation, it will also actively give back to the society and benefit more people!